QR Code Bookings for Operators: Track Posters Through to Appointments
Set up dynamic booking QR codes, tag each placement, and compare scans with confirmed appointments. Test the full journey on two phone models.
Giorgio Altegi
9 min read
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Card Not Present Fees: Appointment Businesses Pay Beyond the Rate
When remote card payments cost more in the EU, how interchange, scheme and acquirer fees add up, and how appointment businesses can cut the bill.
Giorgio Altegi 16 min read -
Salon chart of accounts: a template for VAT, card fees and tips
A copyable salon chart of accounts for businesses in Europe: income and expense groups, VAT, gift cards, tips, chair rental and card fees done right.
Giorgio Altegi 14 min read -
The Salon Business Plan That Actually Gets Funded: 17 Numbers Investors and Banks Demand Before They Write a Cheque
Most salon business plans fail before anyone reads past page three. Not because the vision is weak or the location is wrong — but because the numbers don’t…
Giorgio Altegi 13 min read -
The Automated Salon: 18 Operational Systems That Run Your Business While You Focus on Craft
Walk into most independent salons on a Tuesday morning and you will find the owner doing three things at once: answering the phone, mixing color for a client…
Giorgio Altegi 11 min read -
The Salon Differentiation Blueprint: 18 Strategies to Become the Only Choice in Your Market
Walk down any high street in a mid-sized city and you will pass at least three salons within ten minutes. Open Google Maps, zoom in on your neighborhood,…
Giorgio Altegi 11 min read -
Salon Growth Architecture: Acquisition, Retention, Monetization Framework
Introduction: Why Growth Isn’t What It Used to Be Walk into any salon owner meetup and you’ll hear the same conversation: “I’m fully booked, but the numbers don’t…
Giorgio Altegi 13 min read -
The Invisible Engine: How Salon Culture Drives Revenue, Retention, and Reputation
Walk into two salons on the same street, with the same price list and the same product lines, and you will feel the difference within thirty seconds. One…
Giorgio Altegi 14 min read -
The Salon Marketing Operating System: 20 Automated Systems That Fill Your Chair While You Cut Hair
Every salon owner I talk to has the same frustration: “I know I need to market my business, but I’m already working 50 hours a week behind the…
Giorgio Altegi 14 min read -
The Salon Team OS: 18 Systems That Attract, Develop, and Keep World-Class Talent
The Hidden Cost of a Revolving Door Here is a number most salon owners never calculate: every time a stylist walks out, you lose between $15,000 and $45,000….
Giorgio Altegi 13 min read
