Creating an email can take companies between 1 to 4 weeks on average. Email builders can significantly reduce this time, offering ease of use and no need for coding skills. This guide covers the essential features to look for in an email builder and compares the 10 best no-code options to help you make an informed decision.
How to Choose an Email Builder
With a growing number of email builders available, here are key factors to consider when selecting the right tool:
- Ease of Use: Opt for a user-friendly interface with convenient navigation and no steep learning curve.
- Template Variety: A broad selection of pre-designed templates is crucial, especially if you lack extensive design resources.
- Design Flexibility: Ensure the builder supports responsive design for optimal viewing on any device.
- Custom Blocks: The ability to save and reuse content blocks can streamline email creation, especially for recurring layouts.
- Compatibility: Verify that emails created in the builder render correctly across various email clients.
- Cost: Look for a tool offering a free trial or freemium version to test its capabilities before committing financially.
10 Best Email Template Builders in 2024 (Free and Paid)
1. Blocks
Blocks simplifies email creation with an intuitive drag-and-drop interface and a variety of pre-designed templates.
- Key Features:
- User-friendly interface
- Extensive customization options
- AI Assistant for image and text generation
- Clean code without unnecessary elements
- Template gallery with 150+ ready-to-use templates
- Free Version: Available with all features.
- Prices Start At: $20.
2. Stripo
Stripo offers a vast template library and advanced design features for creating and customizing email templates.
- Key Features:
- 1,500+ templates (Free and Premium)
- ESP integration
- Brand kit generator
- AI writing assistant
- Free Version: Available, but Premium templates require a paid account.
- Prices Start At: $15.
3. Beefree
Beefree facilitates real-time collaboration on email designs, making it a versatile tool for teams.
- Key Features:
- Step-by-step onboarding
- 1,500+ ready-made templates (Free and Premium)
- Multiple workspaces with customization options
- Language localizations (paid plans only)
- Free Version: Limited features available; free trial for paid plans.
- Prices Start At: $30.
4. TOPOL.io
TOPOL.io offers advanced visual tools and real-time collaboration for a highly customizable design experience.
- Key Features:
- 150+ ready-to-use templates (Free and PRO)
- Unlimited test emails
- Intuitive interface
- Saved custom blocks
- Free Version: Limited features; 14-day trial for PRO and Team plans.
- Prices Start At: $15.
5. Unlayer
Unlayer enables the creation of responsive emails with robust customization and seamless integration capabilities.
- Key Features:
- 1,000+ pre-designed templates (Free and Premium)
- Separate editing features for desktop and mobile
- Free stock photos from Unsplash, Pexels, and Pixabay
- Dynamic content (Team plan only)
- Free Version: Limited features; 14-day free trial available.
- Prices Start At: $20.
6. Chamaileon
Chamaileon offers advanced customization and seamless teamwork features for creating high-quality, responsive emails.
- Key Features:
- 24/7 customer support
- Assigned user roles for teamwork and client approval
- Real-time collaboration similar to Google Docs
- Unlimited test emails
- Free Version: Available.
- Prices: Available after a call.
7. Postcards
Postcards provides a modular system and real-time collaboration for efficient email production.
- Key Features:
- Figma, Outlook, and Chrome Gmail Plugins
- Figma-oriented interface and features
- Online image hosting
- Custom fonts
- Free Version: Available.
- Prices Start At: $19.
8. Klaviyo
Klaviyo’s email builder integrates with e-commerce platforms and offers advanced personalization and design features.
- Key Features:
- Dynamic product feed
- 100+ ready-to-use templates
- AI subject line generator
- Integration with Klaviyo ESP
- Free Version: Available.
- Prices Start At: $45 (includes 15,000 monthly email sends).
9. Mailersend
Mailersend provides a user-friendly drag-and-drop interface with customizable templates and collaborative features.
- Key Features:
- Natively responsive templates
- 90+ pre-made blocks
- 100+ pre-designed templates
- Auto-generated plain text versions
- Free Version: Available, with a free trial.
- Prices Start At: $30 (includes some ESP features).
10. Tabular
Tabular offers an easy-to-use interface and robust customization for designing professional, responsive emails.
- Key Features:
- Unlimited guests, members, and teamspaces
- Access to all pre-designed templates
- Dynamic content editing
- Cloud image storage
- Free Version: Available.
- Prices Start At: $29.
Key Takeaways
Now that you know what makes a perfect drag-and-drop email builder and have a list of top tools to try, it’s time to make your decision. Focus on the features most important to your business, and you’ll find a great email builder to start your email marketing journey!
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