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Altegio and Smart-Metrika: Business Analytics in Microsoft Power BI and AI

3 min read Updated October 16, 2026 Altegio Support

Smart-Metrika is an official Altegio partner for analytics. The service builds management reports in Microsoft Power BI on Altegio data for owners and managers of salon, clinic and studio chains: revenue, plan fulfilment, client retention and staff performance, in one report for the entire chain.

What the reports show

  • Plan fulfilment and revenue forecast for every location
  • Client retention: rebookings, return visits of new clients, call-back lists
  • Client segments (RFM) with ready lists for targeted messaging
  • Schedule occupancy: idle hours and their cost
  • Specialist KPIs with drill-down from location to specialist to client
  • Lost revenue, client cohorts and revenue structure
  • Locations in different countries: figures in a single currency

End-to-end analytics

Altegio data can be combined with data from ad accounts (Facebook, Instagram, Google), CRM systems (Kommo, KeyCRM) and telephony (Tele2, Ringostat). The report shows the full path from campaign spend to a lead or call, booking, visit, revenue and return on ad spend (ROMI), as well as the cost per acquired client for each campaign.

AI and MCP

Smart-Metrika provides access to the chain’s data via MCP (Model Context Protocol), an open standard supported by Claude and other AI assistants. This makes it possible to:

  • ask questions in plain language, for example “Which location is behind plan this month?”, and receive answers based on actual data;
  • build custom dashboards and reports with AI on the same data as the Smart-Metrika reports, so the figures match.

Connecting Smart-Metrika

  1. In Altegio, open the Integration Hub and go to the Analytics category.
  2. Select Business Analytics for Chains in Power BI & AI by Smart-Metrika, or open the app card.
  3. Click Connect and add all locations of the chain. Installation takes about 5 minutes.

Smart-Metrika agrees the chain structure with you (locations, plans, targets), loads the historical data and sets up the report within two days. No manual data exports are required.

The reports are available in Microsoft Power BI in a web browser and in the Power BI mobile app. You sign in with a personal login and password provided by Smart-Metrika. Data from Altegio is refreshed automatically 3 times a day.

Pricing

  • Altegio analytics: from EUR 50 per location per month. The larger the chain, the lower the price per location.
  • Kommo, KeyCRM, Tele2, Ringostat: EUR 50 per month for each system.
  • End-to-end analytics and custom reports: priced individually.
  • Prepayment for 3, 6 or 12 months, with a 5% discount for 6 months and 10% for 12 months.

Demo

A fully functional demo report on simulated data is available at smart-metrika.com, the Demo button.

Report examples

Demo report on simulated data.

Sales and plan: revenue, plan and forecast for every location

Sales and plan: revenue, plan and forecast for every location

End-to-end analytics: from ad spend to revenue

End-to-end analytics: from ad spend to revenue

AI and MCP: questions about the chain’s data in plain language

AI and MCP: questions about the chain's data in plain language

New clients: who to contact now

New clients: who to contact now

KPIs from location to specialist

Contacts

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