Where Beauty Salons Lose Bookings: 72,000 Client Messages by Hour (2026)
We analysed 72,084 client messages from 50 beauty salons: 27% arrive before 9:00 or after 19:00. When clients write, who goes unanswered, and what to do.
Maksym Zhykhoriev is the CEO of Solwees.ai, which builds AI employees for beauty, wellness and medical businesses. Its voice and WhatsApp agents answer calls and messages, book clients and work directly inside the salon's CRM around the clock. Before moving into AI products, Maksym spent over four years in performance marketing, going from media buyer to CEO of AD PROFIT MEDIA (Cyprus), where he leads media buying, growth strategy and product launches across Europe and the US. He's based in Marbella, Spain.
We analysed 72,084 client messages from 50 beauty salons: 27% arrive before 9:00 or after 19:00. When clients write, who goes unanswered, and what to do.
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