{"id":22566,"date":"2023-12-11T10:41:00","date_gmt":"2023-12-11T10:41:00","guid":{"rendered":"https:\/\/alteg.io\/blog\/segmentaciya-klientskoi-bazy-golovni-poradi-dlya-malogo-biznesu\/"},"modified":"2023-12-11T10:41:00","modified_gmt":"2023-12-11T10:41:00","slug":"segmentaciya-klientskoi-bazy-golovni-poradi-dlya-malogo-biznesu","status":"publish","type":"post","link":"https:\/\/alteg.io\/uk\/blog\/segmentaciya-klientskoi-bazy-golovni-poradi-dlya-malogo-biznesu\/","title":{"rendered":"\u0421\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0446\u0456\u044f \u043a\u043b\u0456\u0454\u043d\u0442\u0441\u044c\u043a\u043e\u0457 \u0431\u0430\u0437\u0438: \u0433\u043e\u043b\u043e\u0432\u043d\u0456 \u043f\u043e\u0440\u0430\u0434\u0438 \u0434\u043b\u044f \u043c\u0430\u043b\u043e\u0433\u043e \u0431\u0456\u0437\u043d\u0435\u0441\u0443"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\u0421\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0446\u0456\u044f 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\u043f\u0440\u0430\u0432\u0438\u043b\u044c\u043d\u043e.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0427\u043e\u043c\u0443 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0446\u0456\u044f \u043a\u043b\u0456\u0454\u043d\u0442\u0441\u044c\u043a\u043e\u0457 \u0431\u0430\u0437\u0438 \u0432\u0430\u0436\u043b\u0438\u0432\u0430<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0421\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0446\u0456\u044f \u043a\u043b\u0456\u0454\u043d\u0442\u0441\u044c\u043a\u043e\u0457 \u0431\u0430\u0437\u0438 \u2014 \u0446\u0435 \u043f\u0440\u043e\u0446\u0435\u0441 \u043f\u043e\u0434\u0456\u043b\u0443 \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432 \u043d\u0430 \u0433\u0440\u0443\u043f\u0438 \u0437\u0430 \u0441\u043f\u0456\u043b\u044c\u043d\u0438\u043c\u0438 \u043e\u0437\u043d\u0430\u043a\u0430\u043c\u0438. \u041d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434, \u044f\u043a\u0449\u043e \u0432\u0430\u0448\u0456 \u043a\u043b\u0456\u0454\u043d\u0442\u043a\u0438 \u041e\u043b\u0435\u043d\u0430 \u0442\u0430 \u0410\u043d\u044f \u0449\u043e\u043c\u0456\u0441\u044f\u0446\u044f \u043f\u0440\u0438\u0445\u043e\u0434\u044f\u0442\u044c \u043d\u0430 \u043a\u043e\u0440\u0435\u043a\u0446\u0456\u044e \u0431\u0440\u0456\u0432 \u0456 \u043b\u0430\u043c\u0456\u043d\u0443\u0432\u0430\u043d\u043d\u044f, \u0432\u0438 \u043c\u043e\u0436\u0435\u0442\u0435:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041e\u0446\u0456\u043d\u0438\u0442\u0438 \u0441\u043a\u043b\u0430\u0434 \u043a\u043b\u0456\u0454\u043d\u0442\u0441\u044c\u043a\u043e\u0457 \u0431\u0430\u0437\u0438 (\u0441\u043f\u0456\u0432\u0432\u0456\u0434\u043d\u043e\u0448\u0435\u043d\u043d\u044f \u0433\u0440\u0443\u043f \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432)<\/li>\n\n\n\n<li>\u041f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0456\u0437\u0443\u0432\u0430\u0442\u0438 \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0457 (\u043f\u0443\u0448-\u043f\u043e\u0432\u0456\u0434\u043e\u043c\u043b\u0435\u043d\u043d\u044f, SMS, email)<\/li>\n\n\n\n<li>\u0421\u0442\u0432\u043e\u0440\u044e\u0432\u0430\u0442\u0438 \u0446\u0456\u043b\u044c\u043e\u0432\u0456 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0456 \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u0457<\/li>\n\n\n\n<li>\u0417\u043d\u0438\u0436\u0443\u0432\u0430\u0442\u0438 \u0432\u0456\u0434\u0442\u0456\u043a \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432, \u043a\u043e\u043d\u0442\u0440\u043e\u043b\u044e\u044e\u0447\u0438 \u0432\u0440\u0430\u0437\u043b\u0438\u0432\u0456 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0438<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u041f\u0440\u0430\u043a\u0442\u0438\u0447\u043d\u0438\u0439 \u043f\u0440\u0438\u043a\u043b\u0430\u0434 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0446\u0456\u0457:<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u041f\u043e\u0432\u0456\u0434\u043e\u043c\u043b\u0435\u043d\u043d\u044f \u043a\u043b\u0456\u0454\u043d\u0442\u0446\u0456:<\/strong><em>\u00ab\u0412\u0430\u043b\u0435\u0440\u0456\u0454, \u0434\u043e\u0431\u0440\u043e\u0433\u043e \u0434\u043d\u044f! \u0417\u0430\u0440\u0430\u0437 \u0443 \u043d\u0430\u0448\u043e\u043c\u0443 \u0441\u0430\u043b\u043e\u043d\u0456 \u0434\u0456\u0454 \u0430\u043a\u0446\u0456\u044f \u2014 \u043f\u0440\u0438 \u043d\u0430\u0440\u043e\u0449\u0443\u0432\u0430\u043d\u043d\u0456 \u0434\u043e\u0432\u0436\u0438\u043d\u0438 \u0440\u043e\u0431\u0438\u043c\u043e \u0434\u0438\u0437\u0430\u0439\u043d \u043d\u0430 \u0434\u0432\u0430 \u043d\u0456\u0433\u0442\u0456 \u0431\u0435\u0437\u043a\u043e\u0448\u0442\u043e\u0432\u043d\u043e. \u0417\u0430\u043f\u0440\u043e\u0448\u0443\u0454\u043c\u043e \u0432\u0430\u0441 \u043d\u0430 \u043c\u0430\u043d\u0456\u043a\u044e\u0440\u00bb.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0412\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u044c \u043a\u043b\u0456\u0454\u043d\u0442\u043a\u0438:<\/strong><em>\u00ab\u0421\u0430\u043c\u0435 \u0447\u0430\u0441 \u0437\u0440\u043e\u0431\u0438\u0442\u0438 \u043c\u0430\u043d\u0456\u043a\u044e\u0440, \u0456 \u044f \u0442\u0430\u043a\u043e\u0436 \u0445\u043e\u0442\u0456\u043b\u0430 \u0437\u0440\u043e\u0431\u0438\u0442\u0438 \u0434\u0438\u0437\u0430\u0439\u043d. \u0422\u0440\u0435\u0431\u0430 \u0437\u0430\u043f\u0438\u0441\u0430\u0442\u0438\u0441\u044f \u0434\u043e \u043d\u0438\u0445. \u0410\u043b\u0435 \u0437\u0432\u0456\u0434\u043a\u0438 \u0432\u043e\u043d\u0438 \u0432\u0441\u0435 \u0437\u043d\u0430\u044e\u0442\u044c&#8230;\u00bb<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. \u0417\u0431\u0456\u0440 \u0456 \u0430\u043d\u0430\u043b\u0456\u0437 \u0434\u0430\u043d\u0438\u0445<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u041f\u043e\u0447\u043d\u0456\u0442\u044c \u0437\u0456 \u0437\u0431\u043e\u0440\u0443 \u0434\u0430\u043d\u0438\u0445 \u043f\u0440\u043e \u0432\u0430\u0448\u0438\u0445 \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432, \u0437\u043e\u043a\u0440\u0435\u043c\u0430:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0406\u043c&#8217;\u044f, \u0432\u0456\u043a, \u0441\u0442\u0430\u0442\u044c<\/li>\n\n\n\n<li>\u041a\u043e\u043d\u0442\u0430\u043a\u0442\u043d\u0430 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044f (\u043d\u043e\u043c\u0435\u0440 \u0442\u0435\u043b\u0435\u0444\u043e\u043d\u0443, email)<\/li>\n\n\n\n<li>\u0406\u0441\u0442\u043e\u0440\u0456\u044f \u0432\u0456\u0437\u0438\u0442\u0456\u0432 (\u0434\u0430\u0442\u0438, \u043f\u043e\u0441\u043b\u0443\u0433\u0438, \u0442\u043e\u0432\u0430\u0440\u0438)<\/li>\n\n\n\n<li>\u0423\u043f\u043e\u0434\u043e\u0431\u0430\u043d\u043d\u044f (\u043f\u043e\u0441\u043b\u0443\u0433\u0438, \u043c\u0430\u0439\u0441\u0442\u0440\u0438, \u0431\u0440\u0435\u043d\u0434\u0438)<\/li>\n\n\n\n<li>\u0427\u0430\u0441\u0442\u043e\u0442\u0430 \u0432\u0456\u0437\u0438\u0442\u0456\u0432 \u0456 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\u044f\u043a\u0438\u043c\u0438 \u043f\u043e\u0434\u0456\u043b\u044f\u0442\u0438\u043c\u0435\u0442\u0435 \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432. \u0426\u0435 \u043c\u043e\u0436\u0443\u0442\u044c \u0431\u0443\u0442\u0438:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0414\u0435\u043c\u043e\u0433\u0440\u0430\u0444\u0456\u0447\u043d\u0456 \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440\u0438\u0441\u0442\u0438\u043a\u0438 (\u0432\u0456\u043a, \u0441\u0442\u0430\u0442\u044c, \u043c\u0456\u0441\u0446\u0435 \u0440\u043e\u0437\u0442\u0430\u0448\u0443\u0432\u0430\u043d\u043d\u044f)<\/li>\n\n\n\n<li>\u041f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u043e\u0432\u0456 \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440\u0438\u0441\u0442\u0438\u043a\u0438 (\u0447\u0430\u0441\u0442\u043e\u0442\u0430 \u0432\u0456\u0437\u0438\u0442\u0456\u0432, \u0432\u0438\u0442\u0440\u0430\u0442\u0438)<\/li>\n\n\n\n<li>\u0423\u043f\u043e\u0434\u043e\u0431\u0430\u043d\u043d\u044f (\u043f\u043e\u0441\u043b\u0443\u0433\u0438, \u043c\u0430\u0439\u0441\u0442\u0440\u0438, \u0431\u0440\u0435\u043d\u0434\u0438)<\/li>\n\n\n\n<li>\u0415\u0442\u0430\u043f \u0436\u0438\u0442\u0442\u0454\u0432\u043e\u0433\u043e \u0446\u0438\u043a\u043b\u0443 \u043a\u043b\u0456\u0454\u043d\u0442\u0430 (\u043d\u043e\u0432\u0438\u0439, \u043f\u043e\u0441\u0442\u0456\u0439\u043d\u0438\u0439, \u00ab\u0441\u043f\u043b\u044f\u0447\u0438\u0439\u00bb)<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">3. \u0421\u0442\u0432\u043e\u0440\u0435\u043d\u043d\u044f \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0456\u0432 \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u041d\u0430 \u043e\u0441\u043d\u043e\u0432\u0456 \u043e\u0431\u0440\u0430\u043d\u0438\u0445 \u043a\u0440\u0438\u0442\u0435\u0440\u0456\u0457\u0432 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0446\u0456\u0457 \u0441\u0442\u0432\u043e\u0440\u0456\u0442\u044c \u0433\u0440\u0443\u043f\u0438 \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432. \u0414\u0430\u0439\u0442\u0435 \u043d\u0430\u0437\u0432\u0443 \u043a\u043e\u0436\u043d\u043e\u043c\u0443 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0443 \u0434\u043b\u044f \u0437\u0440\u0443\u0447\u043d\u043e\u0441\u0442\u0456. \u041f\u0440\u0438\u043a\u043b\u0430\u0434\u0438 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0456\u0432:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041a\u043b\u0456\u0454\u043d\u0442\u0438, \u044f\u043a\u0456 \u043f\u0440\u0438\u0445\u043e\u0434\u044f\u0442\u044c \u0440\u0430\u0437 \u043d\u0430 \u043f\u0456\u0432 \u0440\u043e\u043a\u0443 \u043d\u0430 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u0443 \u043f\u0440\u043e\u0446\u0435\u0434\u0443\u0440\u0443<\/li>\n\n\n\n<li>\u041f\u043e\u0441\u0442\u0456\u0439\u043d\u0456 \u0432\u0456\u0434\u0432\u0456\u0434\u0443\u0432\u0430\u0447\u0456<\/li>\n\n\n\n<li>\u041f\u0440\u0438\u0445\u0438\u043b\u044c\u043d\u0438\u043a\u0438 \u043c\u0430\u043d\u0456\u043a\u044e\u0440\u0443<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u0423 \u0441\u0443\u0447\u0430\u0441\u043d\u0438\u0445 \u0441\u0438\u0441\u0442\u0435\u043c\u0430\u0445, \u044f\u043a-\u043e\u0442 Altegio, \u0432\u0438 \u043c\u043e\u0436\u0435\u0442\u0435 \u0448\u0432\u0438\u0434\u043a\u043e \u0437\u043d\u0430\u0439\u0442\u0438 \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432, \u044f\u043a\u0456:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041f\u0435\u0440\u0435\u0441\u0442\u0430\u043b\u0438 \u0432\u0456\u0434\u0432\u0456\u0434\u0443\u0432\u0430\u0442\u0438 \u0441\u0430\u043b\u043e\u043d<\/li>\n\n\n\n<li>\u0421\u0442\u0430\u043b\u0438 \u043d\u043e\u0432\u0438\u043c\u0438 \u043a\u043b\u0456\u0454\u043d\u0442\u0430\u043c\u0438 \u0437\u0430 \u043f\u0435\u0432\u043d\u0438\u0439 \u043f\u0435\u0440\u0456\u043e\u0434<\/li>\n\n\n\n<li>\u0412\u0456\u0434\u0432\u0456\u0434\u0443\u0432\u0430\u043b\u0438 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u0438\u0445 \u0441\u043f\u0456\u0432\u0440\u043e\u0431\u0456\u0442\u043d\u0438\u043a\u0456\u0432<\/li>\n\n\n\n<li>\u0417\u0430\u043c\u043e\u0432\u043b\u044f\u043b\u0438 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u0456 \u043f\u043e\u0441\u043b\u0443\u0433\u0438<\/li>\n\n\n\n<li>\u041f\u0440\u0438\u043d\u0435\u0441\u043b\u0438 \u043d\u0430\u0439\u0431\u0456\u043b\u044c\u0448\u0438\u0439 \u043f\u0440\u0438\u0431\u0443\u0442\u043e\u043a<\/li>\n\n\n\n<li>\u041f\u043b\u0430\u043d\u0443\u044e\u0442\u044c \u0432\u0456\u0434\u0432\u0456\u0434\u0430\u0442\u0438 \u043d\u0430\u0439\u0431\u043b\u0438\u0436\u0447\u0438\u043c \u0447\u0430\u0441\u043e\u043c<\/li>\n\n\n\n<li>\u0412\u0456\u0434\u0432\u0456\u0434\u0443\u044e\u0442\u044c \u0447\u0430\u0441\u0442\u0456\u0448\u0435 \u0437\u0430 \u0456\u043d\u0448\u0438\u0445<\/li>\n\n\n\n<li>\u0417\u0430\u043f\u0438\u0441\u0443\u0432\u0430\u043b\u0438\u0441\u044f \u043e\u043d\u043b\u0430\u0439\u043d<\/li>\n\n\n\n<li>\u041f\u043e\u0432\u0435\u0440\u043d\u0443\u043b\u0438\u0441\u044f \u043f\u0456\u0441\u043b\u044f \u0442\u0440\u0438\u0432\u0430\u043b\u043e\u0457 \u0432\u0456\u0434\u0441\u0443\u0442\u043d\u043e\u0441\u0442\u0456<\/li>\n\n\n\n<li>\u041c\u0430\u044e\u0442\u044c \u0434\u0435\u043d\u044c \u043d\u0430\u0440\u043e\u0434\u0436\u0435\u043d\u043d\u044f \u043d\u0430\u0439\u0431\u043b\u0438\u0436\u0447\u0438\u043c \u0447\u0430\u0441\u043e\u043c<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">4. \u0420\u043e\u0437\u0440\u043e\u0431\u043a\u0430 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0456\u0437\u043e\u0432\u0430\u043d\u0438\u0445 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u0439<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0421\u0442\u0432\u043e\u0440\u0456\u0442\u044c \u0456\u043d\u0434\u0438\u0432\u0456\u0434\u0443\u0430\u043b\u044c\u043d\u0456 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u0456 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u0457 \u0434\u043b\u044f \u043a\u043e\u0436\u043d\u043e\u0433\u043e \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430. \u041d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0414\u043b\u044f \u043d\u043e\u0432\u0438\u0445 \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432:<\/strong> \u0437\u0430\u043f\u0440\u043e\u043f\u043e\u043d\u0443\u0439\u0442\u0435 \u0432\u0456\u0442\u0430\u043b\u044c\u043d\u0443 \u0437\u043d\u0438\u0436\u043a\u0443 \u0430\u0431\u043e \u0431\u0435\u0437\u043a\u043e\u0448\u0442\u043e\u0432\u043d\u0443 \u043a\u043e\u043d\u0441\u0443\u043b\u044c\u0442\u0430\u0446\u0456\u044e \u0441\u0442\u0438\u043b\u0456\u0441\u0442\u0430.<\/li>\n\n\n\n<li><strong>\u0414\u043b\u044f \u043f\u043e\u0441\u0442\u0456\u0439\u043d\u0438\u0445 \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432:<\/strong> \u0432\u043f\u0440\u043e\u0432\u0430\u0434\u044c\u0442\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0443 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 \u0437 \u0431\u043e\u043d\u0443\u0441\u0430\u043c\u0438.<\/li>\n\n\n\n<li><strong>\u0414\u043b\u044f \u0442\u0438\u0445, \u0445\u0442\u043e \u043d\u0430\u0434\u0430\u0454 \u043f\u0435\u0440\u0435\u0432\u0430\u0433\u0443 \u043c\u0430\u043d\u0456\u043a\u044e\u0440\u0443:<\/strong> \u043d\u0430\u0434\u0441\u0438\u043b\u0430\u0439\u0442\u0435 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044e \u043f\u0440\u043e \u0430\u043a\u0446\u0456\u0457 \u0430\u0431\u043e \u043d\u043e\u0432\u0456 \u043a\u043e\u043b\u0435\u043a\u0446\u0456\u0457 \u043b\u0430\u043a\u0456\u0432.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u0417\u0430 \u0434\u043e\u043f\u043e\u043c\u043e\u0433\u043e\u044e \u0442\u0430\u043a\u0438\u0445 \u0456\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0456\u0432, \u044f\u043a Altegio, \u0432\u0438 \u043c\u043e\u0436\u0435\u0442\u0435 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0443\u0432\u0430\u0442\u0438 \u0440\u043e\u0437\u0441\u0438\u043b\u043a\u0438 \u0434\u043b\u044f \u0433\u0440\u0443\u043f \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432. \u0414\u043e\u0441\u0442\u0430\u0442\u043d\u044c\u043e \u0437\u0430\u0434\u0430\u0442\u0438 \u0442\u0435\u043a\u0441\u0442 \u2014 \u0456 \u0441\u0438\u0441\u0442\u0435\u043c\u0430 \u043d\u0430\u0434\u0456\u0448\u043b\u0435 \u0439\u043e\u0433\u043e \u0443 \u043f\u043e\u0442\u0440\u0456\u0431\u043d\u0438\u0439 \u0447\u0430\u0441.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5. \u041e\u0446\u0456\u043d\u043a\u0430 \u0442\u0430 \u043e\u043f\u0442\u0438\u043c\u0456\u0437\u0430\u0446\u0456\u044f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u041f\u043e\u0441\u0442\u0456\u0439\u043d\u043e \u0432\u0456\u0434\u0441\u0442\u0435\u0436\u0443\u0439\u0442\u0435 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u0438\u0445 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u0439 \u0456 \u0432\u043d\u043e\u0441\u044c\u0442\u0435 \u043d\u0435\u043e\u0431\u0445\u0456\u0434\u043d\u0456 \u0437\u043c\u0456\u043d\u0438. \u0410\u043d\u0430\u043b\u0456\u0437\u0443\u0439\u0442\u0435 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0443 \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432, \u043e\u0446\u0456\u043d\u044e\u0439\u0442\u0435 \u0443\u0441\u043f\u0456\u0448\u043d\u0456\u0441\u0442\u044c \u043a\u043e\u0436\u043d\u043e\u0433\u043e \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430 \u0442\u0430 \u043e\u043f\u0442\u0438\u043c\u0456\u0437\u0443\u0439\u0442\u0435 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u0457. \u0412\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u043d\u043d\u044f CRM-\u0441\u0438\u0441\u0442\u0435\u043c\u0438 \u0434\u043e\u043f\u043e\u043c\u043e\u0436\u0435 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\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u0456 \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u0457, \u0437\u0430\u043b\u0443\u0447\u0430\u0442\u0438 \u043d\u043e\u0432\u0438\u0445 \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432 \u0456 \u0443\u0442\u0440\u0438\u043c\u0443\u0432\u0430\u0442\u0438 \u043d\u0430\u044f\u0432\u043d\u0438\u0445. \u0423 \u0446\u0456\u0439 \u0441\u0442\u0430\u0442\u0442\u0456 \u0440\u043e\u0437\u043f\u043e\u0432\u0456\u043c\u043e, \u0447\u043e\u043c\u0443 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0446\u0456\u044f \u0432\u0430\u0436\u043b\u0438\u0432\u0430 \u0456 \u044f\u043a \u0437\u0440\u043e\u0431\u0438\u0442\u0438 \u0457\u0457 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