{"id":22075,"date":"2025-02-15T15:23:00","date_gmt":"2025-02-15T15:23:00","guid":{"rendered":"https:\/\/alteg.io\/blog\/arkhitektura-loialnosti-altegio\/"},"modified":"2025-02-15T15:23:00","modified_gmt":"2025-02-15T15:23:00","slug":"arkhitektura-loialnosti-altegio","status":"publish","type":"post","link":"https:\/\/alteg.io\/uk\/blog\/arkhitektura-loialnosti-altegio\/","title":{"rendered":"\u0410\u0440\u0445\u0456\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438, \u043a\u0430\u0440\u0442\u043a\u0438 \u0442\u0430 \u0437\u0432\u0456\u0442\u043d\u0456\u0441\u0442\u044c"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">\u0412\u0441\u0442\u0443\u043f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0426\u0435\u0439 \u0433\u0430\u0439\u0434 \u043e\u043f\u0438\u0441\u0443\u0454, \u044f\u043a \u043f\u0440\u043e\u0454\u043a\u0442\u0443\u0432\u0430\u0442\u0438, \u0437\u0430\u043f\u0443\u0441\u043a\u0430\u0442\u0438 \u0439 \u0432\u0438\u043c\u0456\u0440\u044e\u0432\u0430\u0442\u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u0456\u0441\u0442\u044c \u0432 Altegio \u0437\u0430 \u0434\u043e\u043f\u043e\u043c\u043e\u0433\u043e\u044e \u0431\u0430\u0437\u043e\u0432\u0438\u0445 \u0431\u043b\u043e\u043a\u0456\u0432 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0438: \u0437\u043d\u0438\u0436\u043a\u043e\u0432\u0438\u0445, \u0431\u043e\u043d\u0443\u0441\u043d\u0438\u0445 \u0456 \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0438\u0445 \u043f\u0440\u043e\u0433\u0440\u0430\u043c, \u043a\u0430\u0440\u0442\u043e\u043a \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 \u0442\u0430 \u043f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u0432\u0438\u0445 \u043a\u0430\u0440\u0442\u043e\u043a, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0456\u0432 (\u0437\u043e\u043a\u0440\u0435\u043c\u0430 \u0430\u0432\u0442\u043e\u043e\u043d\u043e\u0432\u043b\u0435\u043d\u043d\u044f \u0432 \u0411\u0440\u0430\u0437\u0438\u043b\u0456\u0457), digital wallet-\u043a\u0430\u0440\u0442\u043e\u043a, \u043f\u0440\u043e\u043c\u043e \u043b\u0438\u0448\u0435 \u0434\u043b\u044f \u0437\u0430\u0441\u0442\u043e\u0441\u0443\u043d\u043a\u0443, \u0430 \u0442\u0430\u043a\u043e\u0436 \u0430\u043d\u0430\u043b\u0456\u0442\u0438\u043a\u0438 \u0442\u0430 \u0437\u0432\u0456\u0442\u043d\u043e\u0441\u0442\u0456. \u041f\u043e\u0441\u0438\u043b\u0430\u043d\u043d\u044f \u0432\u0435\u0434\u0443\u0442\u044c \u043d\u0430 \u043e\u0444\u0456\u0446\u0456\u0439\u043d\u0443 \u0434\u043e\u043a\u0443\u043c\u0435\u043d\u0442\u0430\u0446\u0456\u044e Altegio \u0434\u043b\u044f \u0432\u043f\u0440\u043e\u0432\u0430\u0434\u0436\u0435\u043d\u043d\u044f.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u041e\u0433\u043b\u044f\u0434 \u0441\u0442\u0435\u043a\u0443 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456<\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>\u0411\u043b\u043e\u043a<\/th><th>\u0429\u043e \u0440\u043e\u0431\u0438\u0442\u044c<\/th><th>\u0414\u0435 \u043d\u0430\u043b\u0430\u0448\u0442\u043e\u0432\u0443\u0432\u0430\u0442\u0438<\/th><th>\u041a\u043b\u044e\u0447\u043e\u0432\u0456 \u0437\u0432\u0456\u0442\u0438\/\u043e\u043f\u0435\u0440\u0430\u0446\u0456\u0457<\/th><\/tr><\/thead><tbody><tr><td>\u0417\u043d\u0438\u0436\u043a\u043e\u0432\u0430 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0430<\/td><td>\u0411\u0430\u0433\u0430\u0442\u043e\u0440\u0456\u0432\u043d\u0435\u0432\u0456\/\u043d\u0430\u043a\u043e\u043f\u0438\u0447\u0443\u0432\u0430\u043b\u044c\u043d\u0456 \u0437\u043d\u0438\u0436\u043a\u0438 \u0437\u0430 \u0432\u0438\u0442\u0440\u0430\u0442\u0430\u043c\u0438 \u0430\u0431\u043e \u0432\u0456\u0437\u0438\u0442\u0430\u043c\u0438, \u043d\u0430 \u0440\u0456\u0432\u043d\u0456 \u043c\u0435\u0440\u0435\u0436\u0456<\/td><td><a href=\"https:\/\/alteg.io\/en\/loyalty-program\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041f\u0440\u043e\u0433\u0440\u0430\u043c\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 (\u043e\u0433\u043b\u044f\u0434)<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/categories\/loyalty-programs\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0440\u043e\u0437\u0434\u0456\u043b \u043f\u0440\u043e\u0433\u0440\u0430\u043c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456<\/mark><\/a><\/td><td>\u0415\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0456\u0441\u0442\u044c \u0430\u043a\u0446\u0456\u0439 (Analytics) \u00b7 \u043f\u0440\u043e\u0434\u0430\u0436\u0456 \u0437\u0430 \u043a\u043b\u0456\u0454\u043d\u0442\u0430\u043c\u0438\/\u043f\u043e\u0441\u043b\u0443\u0433\u0430\u043c\u0438<\/td><\/tr><tr><td>\u0411\u043e\u043d\u0443\u0441\u043d\u0430 (cashback) \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0430<\/td><td>\u041d\u0430\u0440\u0430\u0445\u043e\u0432\u0443\u0454 \u0431\u0430\u043b\u0438\/\u0431\u043e\u043d\u0443\u0441\u0438, \u044f\u043a\u0456 \u043c\u043e\u0436\u043d\u0430 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u0442\u0438 \u0434\u043b\u044f \u043c\u0430\u0439\u0431\u0443\u0442\u043d\u0456\u0445 \u043e\u043f\u043b\u0430\u0442<\/td><td><a href=\"https:\/\/alteg.io\/en\/loyalty-program\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041f\u0440\u043e\u0433\u0440\u0430\u043c\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 (\u043e\u0433\u043b\u044f\u0434)<\/mark><\/a><\/td><td><a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905979818397-loyalty-cards-transactions\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">Loyalty &gt; Transactions<\/mark><\/a><\/td><\/tr><tr><td>\u0420\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0430 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0430<\/td><td>\u0412\u0438\u043d\u0430\u0433\u043e\u0440\u043e\u0434\u0436\u0443\u0454 \u0442\u043e\u0433\u043e, \u0445\u0442\u043e \u0437\u0430\u043f\u0440\u043e\u0441\u0438\u0432 (\u0431\u043e\u043d\u0443\u0441\u043e\u043c), \u0456 \u0437\u0430\u043f\u0440\u043e\u0448\u0435\u043d\u043e\u0433\u043e \u043a\u043b\u0456\u0454\u043d\u0442\u0430 (\u0437\u043d\u0438\u0436\u043a\u043e\u044e)<\/td><td><a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905865419293\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0420\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0430 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0430<\/mark><\/a><\/td><td>\u0422\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0456\u0457 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 \u00b7 \u0456\u0441\u0442\u043e\u0440\u0456\u044f \u043a\u0430\u0440\u0442\u043a\u0438 \u043a\u043b\u0456\u0454\u043d\u0442\u0430<\/td><\/tr><tr><td>\u041a\u0430\u0440\u0442\u043a\u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456<\/td><td>\u0417\u0431\u0435\u0440\u0456\u0433\u0430\u044e\u0442\u044c \u0431\u0430\u043b\u0430\u043d\u0441\/\u0437\u043d\u0438\u0436\u043a\u0438 \u043a\u043b\u0456\u0454\u043d\u0442\u0430; \u0432\u0438\u043f\u0443\u0441\u043a\u0430\u044e\u0442\u044c\u0441\u044f \u043f\u043e \u043e\u0434\u043d\u0456\u0439 \u0430\u0431\u043e \u043c\u0430\u0441\u043e\u0432\u043e<\/td><td><a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905929408925-loyalty-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0421\u043f\u0438\u0441\u043e\u043a \u043a\u0430\u0440\u0442\u043e\u043a \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905960584861-issuing-loyalty-cards-to-clients\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0432\u0438\u043f\u0443\u0441\u043a \u043a\u0430\u0440\u0442\u043e\u043a<\/mark><\/a><\/td><td>\u0422\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0456\u0457 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456<\/td><\/tr><tr><td>\u041f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u0432\u0456 \u043a\u0430\u0440\u0442\u043a\u0438<\/td><td>\u041f\u0440\u043e\u0434\u0430\u0436, \u0432\u0456\u0434\u0441\u0442\u0435\u0436\u0435\u043d\u043d\u044f \u0431\u0430\u043b\u0430\u043d\u0441\u0443\/\u0441\u043f\u0438\u0441\u0430\u043d\u044c \u043d\u0430 \u0440\u0456\u0432\u043d\u0456 \u043c\u0435\u0440\u0435\u0436\u0456<\/td><td><a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4906028682781-report-on-gift-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0417\u0432\u0456\u0442 \u0449\u043e\u0434\u043e \u043f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u0432\u0438\u0445 \u043a\u0430\u0440\u0442\u043e\u043a<\/mark><\/a><\/td><td>\u0417\u0432\u0456\u0442 Gift card (\u0435\u043a\u0441\u043f\u043e\u0440\u0442 \u0432 Excel)<\/td><\/tr><tr><td>\u0410\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0438<\/td><td>\u041f\u0435\u0440\u0435\u0434\u043e\u043f\u043b\u0430\u0447\u0435\u043d\u0438\u0439 \u0434\u043e\u0441\u0442\u0443\u043f \u0434\u043e \u043f\u043e\u0441\u043b\u0443\u0433; \u043e\u0431\u043c\u0435\u0436\u0435\u043d\u043d\u044f \u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u044f; \u0456\u043c\u043f\u043e\u0440\u0442\u0438<\/td><td><a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/11867465100829-online-booking-with-membership\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041e\u043d\u043b\u0430\u0439\u043d-\u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u044f \u0437 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u043e\u043c<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4906136138397-memberships-import\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0456\u043c\u043f\u043e\u0440\u0442 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0456\u0432<\/mark><\/a><\/td><td>\u0417\u0432\u0456\u0442\u0438 \u0449\u043e\u0434\u043e \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0456\u0432 (\u0440\u043e\u0437\u0434\u0456\u043b Loyalty)<\/td><\/tr><tr><td>\u0410\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0438 \u0437 \u0430\u0432\u0442\u043e\u043e\u043d\u043e\u0432\u043b\u0435\u043d\u043d\u044f\u043c (BR)<\/td><td>\u0420\u0435\u0433\u0443\u043b\u044f\u0440\u043d\u0456 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0438 \u0437 \u043e\u043f\u043b\u0430\u0442\u043e\u044e \u0437 \u043a\u0430\u0440\u0442\u043a\u0438 \u0447\u0435\u0440\u0435\u0437 AltPay<\/td><td><a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/18913774055069-creating-a-new-membership-type-and-enabling-auto-renewal\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0421\u0442\u0432\u043e\u0440\u0435\u043d\u043d\u044f \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0430<\/mark> + <mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0430\u0432\u0442\u043e\u043e\u043d\u043e\u0432\u043b\u0435\u043d\u043d\u044f (\u0411\u0440\u0430\u0437\u0438\u043b\u0456\u044f)<\/mark><\/a><\/td><td>\u041b\u0438\u0441\u0442\u0438 \u043f\u0440\u043e \u0441\u0442\u0430\u0442\u0443\u0441\/\u0456\u0441\u0442\u043e\u0440\u0456\u044e \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0430<\/td><\/tr><tr><td>Digital wallet-\u043a\u0430\u0440\u0442\u043a\u0438<\/td><td>\u041a\u0430\u0440\u0442\u043a\u0438 Apple Wallet\/Google Pay \u0456\u0437 live-\u0431\u0430\u043b\u0430\u043d\u0441\u043e\u043c<\/td><td><a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/13918511264157-digital-cards-from-loyalcards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0406\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0456\u044f LoyalCards<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4906285958429-boomerangme-electronic-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u043a\u0430\u0440\u0442\u043a\u0438 Boomerangme<\/mark><\/a><\/td><td>Push-\u0441\u043f\u043e\u0432\u0456\u0449\u0435\u043d\u043d\u044f \u0437 wallet-\u043f\u0435\u0440\u0435\u043f\u0443\u0441\u0442\u043a\u0438<\/td><\/tr><tr><td>\u041f\u0440\u043e\u043c\u043e \u0432 \u0437\u0430\u0441\u0442\u043e\u0441\u0443\u043d\u043a\u0443\/\u043e\u043d\u043b\u0430\u0439\u043d-\u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u0456<\/td><td>\u0410\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u043d\u0435 \u0437\u0430\u0441\u0442\u043e\u0441\u0443\u0432\u0430\u043d\u043d\u044f \u0437\u043d\u0438\u0436\u043e\u043a \u0434\u043b\u044f \u043e\u043d\u043b\u0430\u0439\u043d- \u0430\u0431\u043e app-\u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u044c; \u043f\u0440\u043e\u043c\u043e \u0443 \u0432\u0456\u0434\u0436\u0435\u0442\u0456<\/td><td><a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905807730461-discount-for-online-booking-automatic-application-of-promotion\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0410\u0432\u0442\u043e\u0437\u043d\u0438\u0436\u043a\u0430 \u0434\u043b\u044f \u043e\u043d\u043b\u0430\u0439\u043d-\u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u044f<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/14563473505181-promotional-section-within-online-booking-widget\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u043f\u0440\u043e\u043c\u043e\u0431\u043b\u043e\u043a \u0443 \u0432\u0456\u0434\u0436\u0435\u0442\u0456<\/mark><\/a><\/td><td>\u0410\u043d\u0430\u043b\u0456\u0442\u0438\u043a\u0430 \u0432\u0456\u0434\u0436\u0435\u0442\u0430 (\u0432\u0456\u0434\u0441\u0442\u0435\u0436\u0435\u043d\u043d\u044f \u043f\u043e\u0434\u0456\u0439)<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u0417\u043d\u0438\u0436\u043a\u043e\u0432\u0456 \u0442\u0430 \u0431\u043e\u043d\u0443\u0441\u043d\u0456 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 \u0434\u043b\u044f \u043c\u0435\u0440\u0435\u0436<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041d\u0430\u043b\u0430\u0448\u0442\u043e\u0432\u0443\u0439\u0442\u0435 \u043d\u0430\u043a\u043e\u043f\u0438\u0447\u0443\u0432\u0430\u043b\u044c\u043d\u0456 \u0437\u043d\u0438\u0436\u043a\u0438 \u0442\u0430 \u043f\u0440\u0430\u0432\u0438\u043b\u0430 \u043d\u0430\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f \u0431\u043e\u043d\u0443\u0441\u0456\u0432 \u0437\u0430 \u0432\u0438\u0442\u0440\u0430\u0442\u0430\u043c\u0438, \u0432\u0456\u0437\u0438\u0442\u0430\u043c\u0438 \u0430\u0431\u043e \u043e\u043f\u043b\u0430\u0447\u0435\u043d\u0438\u043c\u0438 \u043f\u043e\u0437\u0438\u0446\u0456\u044f\u043c\u0438; \u0437\u0430\u0441\u0442\u043e\u0441\u043e\u0432\u0443\u0439\u0442\u0435 \u0457\u0445 \u0443 \u0442\u0438\u0445 \u0444\u0456\u043b\u0456\u044f\u0445, \u0434\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0430 \u0434\u0456\u0454. \u041e\u0433\u043b\u044f\u0434 \u043c\u043e\u0436\u043b\u0438\u0432\u043e\u0441\u0442\u0435\u0439 \u0456 \u0440\u043e\u0431\u043e\u0442\u0438 \u043c\u0456\u0436 \u0444\u0456\u043b\u0456\u044f\u043c\u0438 \u0434\u0438\u0432\u0456\u0442\u044c\u0441\u044f \u0432 \u043e\u043f\u0438\u0441\u0456 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0438. <a href=\"https:\/\/alteg.io\/en\/loyalty-program\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041f\u0440\u043e\u0433\u0440\u0430\u043c\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 Altegio<\/mark><\/a>.<\/li>\n\n\n\n<li>\u041f\u043e\u0432\u0456\u0434\u043e\u043c\u043b\u044f\u0439\u0442\u0435 \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432 \u043f\u0440\u043e \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u044c\u043d\u0456 \u043f\u0440\u043e\u043f\u043e\u0437\u0438\u0446\u0456\u0457 \u0442\u0430 \u0441\u0442\u0430\u0442\u0443\u0441 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u043d\u043e \u0430\u0431\u043e \u0432\u0440\u0443\u0447\u043d\u0443; \u043f\u043e\u0454\u0434\u043d\u0443\u0439\u0442\u0435 \u0446\u0435 \u0456\u0437 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0446\u0456\u0454\u044e \u0432 \u043a\u043b\u0456\u0454\u043d\u0442\u0441\u044c\u043a\u0456\u0439 \u0431\u0430\u0437\u0456. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/categories\/loyalty-programs\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0420\u043e\u0437\u0434\u0456\u043b \u043f\u0440\u043e\u0433\u0440\u0430\u043c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/client-base\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u043a\u043b\u0456\u0454\u043d\u0442\u0441\u044c\u043a\u0430 \u0431\u0430\u0437\u0430<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u041f\u043e\u0440\u0430\u0434\u0438 \u0449\u043e\u0434\u043e \u0432\u043f\u0440\u043e\u0432\u0430\u0434\u0436\u0435\u043d\u043d\u044f:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041f\u043e\u0447\u043d\u0456\u0442\u044c \u0456\u0437 2\u20133 \u0437\u043d\u0438\u0436\u043a\u043e\u0432\u0438\u0445 \u0440\u0456\u0432\u043d\u0456\u0432 (\u043d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434, Bronze\/Silver\/Gold), \u043f\u0440\u0438\u0432\u2019\u044f\u0437\u0430\u043d\u0438\u0445 \u0434\u043e \u0432\u0438\u0442\u0440\u0430\u0442; \u0434\u043e\u0434\u0430\u0439\u0442\u0435 \u043d\u0435\u0432\u0435\u043b\u0438\u043a\u0435 \u0431\u043e\u043d\u0443\u0441\u043d\u0435 \u043d\u0430\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f \u043d\u0430 \u043f\u043e\u0441\u043b\u0443\u0433\u0438, \u0434\u0435 \u0446\u0435 \u0434\u043e\u0437\u0432\u043e\u043b\u044f\u0454 \u043c\u0430\u0440\u0436\u0430. <a href=\"https:\/\/alteg.io\/en\/loyalty-program\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041f\u0440\u043e\u0433\u0440\u0430\u043c\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 Altegio<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u0420\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0430 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0430<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041d\u0430 \u0440\u0456\u0432\u043d\u0456 \u043c\u0435\u0440\u0435\u0436\u0456 \u0430\u0431\u043e \u043b\u043e\u043a\u0430\u0446\u0456\u0457 \u0437\u0430\u0434\u0430\u0439\u0442\u0435: (1) \u0444\u0456\u043a\u0441\u043e\u0432\u0430\u043d\u0443 %-\u0437\u043d\u0438\u0436\u043a\u0443 \u0434\u043b\u044f \u0437\u0430\u043f\u0440\u043e\u0448\u0435\u043d\u043e\u0433\u043e \u043a\u043b\u0456\u0454\u043d\u0442\u0430 (\u043b\u0438\u0448\u0435 \u043f\u0435\u0440\u0448\u0438\u0439 \u0432\u0456\u0437\u0438\u0442) \u0456 (2) \u0444\u0456\u043a\u0441\u043e\u0432\u0430\u043d\u0438\u0439 %-cashback\/\u0431\u043e\u043d\u0443\u0441 \u0434\u043b\u044f \u0442\u043e\u0433\u043e, \u0445\u0442\u043e \u0437\u0430\u043f\u0440\u043e\u0441\u0438\u0432. \u041f\u0456\u0434 \u0447\u0430\u0441 \u043e\u043f\u043b\u0430\u0442\u0438 \u0441\u043f\u0456\u0432\u0440\u043e\u0431\u0456\u0442\u043d\u0438\u043a \u0432\u0432\u043e\u0434\u0438\u0442\u044c \u0442\u0435\u043b\u0435\u0444\u043e\u043d \u0437\u0430\u043f\u0440\u043e\u0448\u0443\u0432\u0430\u0447\u0430; \u0431\u043e\u043d\u0443\u0441\u0438 \u043d\u0430\u0440\u0430\u0445\u043e\u0432\u0443\u044e\u0442\u044c\u0441\u044f \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u043d\u043e. \u0423\u0441\u0456 \u043d\u0430\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f \u0432\u0438\u0434\u043d\u043e \u0432 Loyalty &gt; Transactions. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905865419293\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0420\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0430 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0430<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905979818397-loyalty-cards-transactions\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0442\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0456\u0457 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u041f\u0440\u0430\u0432\u0438\u043b\u0430 \u043f\u043e\u043b\u0456\u0442\u0438\u043a\u0438:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0417\u0430\u043f\u0440\u043e\u0448\u0435\u043d\u0438\u0439 \u043a\u043b\u0456\u0454\u043d\u0442 \u043c\u0430\u0454 \u0431\u0443\u0442\u0438 \u0441\u043f\u0440\u0430\u0432\u0434\u0456 \u043d\u043e\u0432\u0438\u043c \u0432\u0456\u0434\u0432\u0456\u0434\u0443\u0432\u0430\u0447\u0435\u043c \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0457\/\u043c\u0435\u0440\u0435\u0436\u0456 \u0432\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u043d\u043e \u0434\u043e \u043a\u043e\u043d\u0444\u0456\u0433\u0443\u0440\u0430\u0446\u0456\u0457. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905865419293\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0420\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0430 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0430<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u041a\u0430\u0440\u0442\u043a\u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456: \u0432\u0438\u043f\u0443\u0441\u043a, \u043c\u0430\u0441\u043e\u0432\u0456 \u043e\u043f\u0435\u0440\u0430\u0446\u0456\u0457 \u0442\u0430 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u043d\u043d\u044f<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041f\u0440\u0430\u0446\u044e\u0439\u0442\u0435 \u0437 \u043a\u0430\u0440\u0442\u043a\u0430\u043c\u0438 \u043d\u0430 \u0440\u0456\u0432\u043d\u0456 \u043c\u0435\u0440\u0435\u0436\u0456: \u043f\u0435\u0440\u0435\u0433\u043b\u044f\u0434\u0430\u0439\u0442\u0435 \u043d\u043e\u043c\u0435\u0440, \u0442\u0438\u043f, \u0432\u043b\u0430\u0441\u043d\u0438\u043a\u0430 (\u0442\u0435\u043b\u0435\u0444\u043e\u043d), \u0431\u0430\u043b\u0430\u043d\u0441, \u0434\u0430\u0442\u0443 \u0441\u0442\u0432\u043e\u0440\u0435\u043d\u043d\u044f; \u043f\u0435\u0440\u0435\u0445\u043e\u0434\u044c\u0442\u0435 \u0434\u043e \u043a\u0430\u0440\u0442\u043a\u0438 \u0430\u0431\u043e \u043a\u043b\u0456\u0454\u043d\u0442\u0430 \u0447\u0435\u0440\u0435\u0437 \u043a\u043b\u0456\u043a\u0430\u0431\u0435\u043b\u044c\u043d\u0456 \u043f\u043e\u0441\u0438\u043b\u0430\u043d\u043d\u044f. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905929408925-loyalty-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0421\u043f\u0438\u0441\u043e\u043a \u043a\u0430\u0440\u0442\u043e\u043a \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456<\/mark><\/a>.<\/li>\n\n\n\n<li>\u0412\u0438\u043f\u0443\u0441\u043a\u0430\u0439\u0442\u0435 \u043a\u0430\u0440\u0442\u043a\u0438 \u043f\u043e \u043e\u0434\u043d\u0456\u0439 \u0437 \u0432\u0456\u0437\u0438\u0442\u0443 \u0430\u0431\u043e \u043a\u0430\u0440\u0442\u043a\u0438 \u043a\u043b\u0456\u0454\u043d\u0442\u0430, \u0430\u0431\u043e \u043c\u0430\u0441\u043e\u0432\u043e \u0432\u0438\u043f\u0443\u0441\u043a\u0430\u0439\u0442\u0435\/\u043e\u043d\u043e\u0432\u043b\u044e\u0439\u0442\u0435 \u0431\u0430\u043b\u0430\u043d\u0441\u0438 \u0447\u0435\u0440\u0435\u0437 Excel \u0432 \u0456\u043d\u0442\u0435\u0440\u0444\u0435\u0439\u0441\u0456 \u043c\u0435\u0440\u0435\u0436\u0456 (\u0434\u0456\u044e\u0442\u044c \u043f\u0440\u0430\u0432\u0438\u043b\u0430 \u0444\u043e\u0440\u043c\u0430\u0442\u0443 \u0442\u0435\u043b\u0435\u0444\u043e\u043d\u0443 \u0442\u0430 \u0443\u043d\u0456\u043a\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0456). <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905960584861-issuing-loyalty-cards-to-clients\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0412\u0438\u043f\u0443\u0441\u043a \u043a\u0430\u0440\u0442\u043e\u043a<\/mark><\/a>.<\/li>\n\n\n\n<li>\u0412\u0456\u0434\u0441\u0442\u0435\u0436\u0443\u0439\u0442\u0435 \u043a\u043e\u0436\u043d\u0435 \u0441\u043f\u0438\u0441\u0430\u043d\u043d\u044f\/\u043d\u0430\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f (\u0437\u043e\u043a\u0440\u0435\u043c\u0430 \u0430\u043a\u0446\u0456\u0457, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0456 \u043d\u0430\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f, \u0440\u0443\u0447\u043d\u0456 \u043e\u043f\u0435\u0440\u0430\u0446\u0456\u0457, \u0441\u043f\u0438\u0441\u0430\u043d\u043d\u044f \u0437\u0430 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0430\u043c\u0438) \u0443 Loyalty &gt; Transactions \u0456\u0437 \u0434\u0435\u0442\u0430\u043b\u044c\u043d\u0438\u043c\u0438 \u0444\u0456\u043b\u044c\u0442\u0440\u0430\u043c\u0438 \u0442\u0430 \u043f\u043e\u0441\u0438\u043b\u0430\u043d\u043d\u044f\u043c\u0438. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905979818397-loyalty-cards-transactions\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0422\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0456\u0457 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u041f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u0432\u0456 \u043a\u0430\u0440\u0442\u043a\u0438: \u043f\u0440\u043e\u0434\u0430\u0436\u0456 \u0442\u0430 \u0432\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u0430\u043b\u044c\u043d\u0456\u0441\u0442\u044c<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0410\u0443\u0434\u0456\u044e\u0439\u0442\u0435 \u0432\u0441\u0456 \u043f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u0432\u0456 \u043a\u0430\u0440\u0442\u043a\u0438 \u043d\u0430 \u0440\u0456\u0432\u043d\u0456 \u043c\u0435\u0440\u0435\u0436\u0456: \u043d\u043e\u043c\u0435\u0440, \u0442\u0438\u043f, \u0431\u0430\u043b\u0430\u043d\u0441, \u043d\u043e\u043c\u0456\u043d\u0430\u043b, \u0441\u0442\u0430\u0442\u0443\u0441, \u0432\u043b\u0430\u0441\u043d\u0438\u043a, \u0434\u0430\u0442\u0430\/\u043b\u043e\u043a\u0430\u0446\u0456\u044f \u043f\u0440\u043e\u0434\u0430\u0436\u0443, \u043f\u043b\u0430\u0442\u0435\u0436\u0456 \u0442\u0430 \u0441\u043f\u0438\u0441\u0430\u043d\u0456 \u0441\u0443\u043c\u0438; \u0435\u043a\u0441\u043f\u043e\u0440\u0442\u0443\u0439\u0442\u0435 \u0432 Excel. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4906028682781-report-on-gift-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0417\u0432\u0456\u0442 \u0449\u043e\u0434\u043e \u043f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u0432\u0438\u0445 \u043a\u0430\u0440\u0442\u043e\u043a<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u0410\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0438: \u043a\u043e\u043d\u0442\u0440\u043e\u043b\u044c \u0434\u043e\u0441\u0442\u0443\u043f\u0443 \u0442\u0430 \u0440\u0435\u0433\u0443\u043b\u044f\u0440\u043d\u0456 \u043f\u043b\u0430\u0442\u0435\u0436\u0456<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041e\u0431\u043c\u0435\u0436\u0443\u0439\u0442\u0435 \u043e\u043d\u043b\u0430\u0439\u043d-\u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u044f \u043a\u043b\u0456\u0454\u043d\u0442\u0430\u043c\u0438, \u044f\u043a\u0456 \u043c\u0430\u044e\u0442\u044c \u0447\u0438\u043d\u043d\u0438\u0439 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442 \u043d\u0430 \u043f\u043e\u0442\u0440\u0456\u0431\u043d\u0456 \u043f\u043e\u0441\u043b\u0443\u0433\u0438. \u041f\u0435\u0440\u0435\u0432\u0456\u0440\u043a\u0430 \u0447\u0438\u043d\u043d\u043e\u0441\u0442\u0456 \u0432\u0440\u0430\u0445\u043e\u0432\u0443\u0454 \u0441\u0442\u0430\u0442\u0443\u0441, \u0431\u0430\u043b\u0430\u043d\u0441, \u0434\u0456\u0430\u043f\u0430\u0437\u043e\u043d \u0434\u0430\u0442 \u0456 \u043a\u0456\u043b\u044c\u043a\u0456\u0441\u0442\u044c. \u041f\u0440\u0430\u0446\u044e\u0454 \u0456 \u0432 \u0441\u0442\u0430\u0440\u043e\u043c\u0443\/\u043d\u043e\u0432\u043e\u043c\u0443 \u0432\u0456\u0434\u0436\u0435\u0442\u0430\u0445 \u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u044f, \u0456 \u0432 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u043e\u043c\u0443 \u0437\u0430\u0441\u0442\u043e\u0441\u0443\u043d\u043a\u0443. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/11867465100829-online-booking-with-membership\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041e\u043d\u043b\u0430\u0439\u043d-\u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u044f \u0437 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u043e\u043c<\/mark><\/a>.<\/li>\n\n\n\n<li>\u041c\u0456\u0433\u0440\u0443\u0439\u0442\u0435 \u0430\u0431\u043e \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0443\u0439\u0442\u0435 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0438 \u043c\u0430\u0441\u043e\u0432\u043e \u043d\u0430 \u0440\u0456\u0432\u043d\u0456 \u043c\u0435\u0440\u0435\u0436\u0456 \u0447\u0435\u0440\u0435\u0437 Excel (\u0441\u0443\u0432\u043e\u0440\u0430 \u0432\u0430\u043b\u0456\u0434\u0430\u0446\u0456\u044f, \u0443\u043d\u0456\u043a\u0430\u043b\u044c\u043d\u0456\u0441\u0442\u044c \u043d\u043e\u043c\u0435\u0440\u0456\u0432 \u0456 \u043e\u0431\u043e\u0432\u2019\u044f\u0437\u043a\u043e\u0432\u0456 \u043a\u043e\u043b\u043e\u043d\u043a\u0438). <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4906136138397-memberships-import\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0406\u043c\u043f\u043e\u0440\u0442 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0456\u0432<\/mark><\/a>.<\/li>\n\n\n\n<li>\u0411\u0440\u0430\u0437\u0438\u043b\u0456\u044f: \u0443\u0432\u0456\u043c\u043a\u043d\u0456\u0442\u044c \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0438 \u0437 \u0430\u0432\u0442\u043e\u043e\u043d\u043e\u0432\u043b\u0435\u043d\u043d\u044f\u043c \u0456 \u0441\u043f\u0438\u0441\u0430\u043d\u043d\u044f\u043c \u0437 \u043a\u0430\u0440\u0442\u043a\u0438 \u0447\u0435\u0440\u0435\u0437 AltPay. \u041a\u043b\u0456\u0454\u043d\u0442\u0438 \u043e\u0442\u0440\u0438\u043c\u0443\u044e\u0442\u044c \u043b\u0438\u0441\u0442\u0438 \u043f\u0440\u043e \u043f\u0456\u0434\u0442\u0432\u0435\u0440\u0434\u0436\u0435\u043d\u043d\u044f\/\u0441\u043a\u0430\u0441\u0443\u0432\u0430\u043d\u043d\u044f; \u043d\u0435\u0432\u0434\u0430\u043b\u0456 \u0441\u043f\u0438\u0441\u0430\u043d\u043d\u044f \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u043d\u043e \u0441\u043a\u0430\u0441\u043e\u0432\u0443\u044e\u0442\u044c \u043e\u043d\u043e\u0432\u043b\u0435\u043d\u043d\u044f; \u043f\u0456\u0441\u043b\u044f \u0441\u043a\u0430\u0441\u0443\u0432\u0430\u043d\u043d\u044f \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442 \u0437\u0430\u043b\u0438\u0448\u0430\u0454\u0442\u044c\u0441\u044f \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u0438\u043c \u0434\u043e \u0437\u0430\u0432\u0435\u0440\u0448\u0435\u043d\u043d\u044f \u0441\u0442\u0440\u043e\u043a\u0443 \u0434\u0456\u0457. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/18913774055069-creating-a-new-membership-type-and-enabling-auto-renewal\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0421\u0442\u0432\u043e\u0440\u0435\u043d\u043d\u044f \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0430 + \u0430\u0432\u0442\u043e\u043e\u043d\u043e\u0432\u043b\u0435\u043d\u043d\u044f (\u0411\u0440\u0430\u0437\u0438\u043b\u0456\u044f)<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Digital wallet-\u043a\u0430\u0440\u0442\u043a\u0438 (Apple Wallet \/ Google Pay)<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>LoyalCards: \u0432\u0438\u043f\u0443\u0441\u043a\u0430\u0439\u0442\u0435 \u043a\u0430\u0440\u0442\u043a\u0438 \u0447\u0435\u0440\u0435\u0437 QR\/SMS\/\u043f\u043e\u0441\u0438\u043b\u0430\u043d\u043d\u044f\/Telegram; \u0431\u0430\u043b\u0430\u043d\u0441\u0438 \u0442\u0430 \u0437\u043d\u0438\u0436\u043a\u0438 \u043e\u043d\u043e\u0432\u043b\u044e\u044e\u0442\u044c\u0441\u044f \u0432 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u043c\u0443 \u0447\u0430\u0441\u0456; \u043d\u0430\u0434\u0441\u0438\u043b\u0430\u0439\u0442\u0435 push\/location-\u0441\u043f\u043e\u0432\u0456\u0449\u0435\u043d\u043d\u044f \u0437 wallet-\u043f\u0435\u0440\u0435\u043f\u0443\u0441\u0442\u043a\u0438; \u043a\u0435\u0440\u0443\u0439\u0442\u0435 \u0434\u0438\u0437\u0430\u0439\u043d\u043e\u043c \u0456 \u0437\u0432\u043e\u0440\u043e\u0442\u043d\u043e\u044e \u0441\u0442\u043e\u0440\u043e\u043d\u043e\u044e. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/13918511264157-digital-cards-from-loyalcards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0406\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0456\u044f LoyalCards<\/mark><\/a>.<\/li>\n\n\n\n<li>Boomerangme: stamp-based \u043f\u0440\u043e\u043c\u043e (\u043d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434, 10 \u0432\u0456\u0437\u0438\u0442\u0456\u0432 = 1 \u0431\u0435\u0437\u043a\u043e\u0448\u0442\u043e\u0432\u043d\u0438\u0439) \u0437 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u043d\u0438\u043c \u0432\u0456\u0434\u0441\u0442\u0435\u0436\u0435\u043d\u043d\u044f\u043c \u0447\u0435\u0440\u0435\u0437 Altegio; \u043d\u0435\u043e\u0431\u043c\u0435\u0436\u0435\u043d\u0456 \u0431\u0435\u0437\u043a\u043e\u0448\u0442\u043e\u0432\u043d\u0456 PUSH \u0456 \u043f\u0440\u043e\u0441\u0442\u0438\u0439 \u0456\u043c\u043f\u043e\u0440\u0442 \u0456\u0437 \u0432\u0430\u0448\u043e\u0457 CRM. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4906285958429-boomerangme-electronic-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0415\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0456 \u043a\u0430\u0440\u0442\u043a\u0438 Boomerangme<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u041f\u0440\u043e\u043c\u043e \u043b\u0438\u0448\u0435 \u0432 \u0437\u0430\u0441\u0442\u043e\u0441\u0443\u043d\u043a\u0443 \u0442\u0430 \u043e\u043d\u043b\u0430\u0439\u043d-\u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u0456<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0410\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u043d\u043e \u0437\u0430\u0441\u0442\u043e\u0441\u043e\u0432\u0443\u0439\u0442\u0435 \u043f\u0440\u043e\u043c\u043e, \u043a\u043e\u043b\u0438 \u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u044f \u0437\u0440\u043e\u0431\u043b\u0435\u043d\u0435 \u043e\u043d\u043b\u0430\u0439\u043d (\u0430\u0431\u043e \u0441\u0430\u043c\u0435 \u0437 \u043a\u043b\u0456\u0454\u043d\u0442\u0441\u044c\u043a\u043e\u0433\u043e \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u043e\u0433\u043e \u0437\u0430\u0441\u0442\u043e\u0441\u0443\u043d\u043a\u0443). \u041e\u0431\u0435\u0440\u0456\u0442\u044c \u0437\u0430\u0441\u0442\u043e\u0441\u0443\u0432\u0430\u043d\u043d\u044f \u043b\u0438\u0448\u0435 \u043d\u0430 \u043f\u0435\u0440\u0448\u0435 \u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u044f \u0430\u0431\u043e \u043d\u0430 \u043a\u043e\u0436\u043d\u0435; \u0437\u043d\u0438\u0436\u043a\u0430 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u043d\u043e \u0434\u043e\u0434\u0430\u0454\u0442\u044c\u0441\u044f \u043f\u0456\u0434 \u0447\u0430\u0441 \u043e\u043f\u043b\u0430\u0442\u0438. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905807730461-discount-for-online-booking-automatic-application-of-promotion\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0410\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u043d\u0430 \u0437\u043d\u0438\u0436\u043a\u0430 \u0434\u043b\u044f \u043e\u043d\u043b\u0430\u0439\u043d-\u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u044f<\/mark><\/a>.<\/li>\n\n\n\n<li>\u041f\u0440\u043e\u0441\u0443\u0432\u0430\u0439\u0442\u0435 \u043f\u0440\u043e\u043f\u043e\u0437\u0438\u0446\u0456\u0457 \u0432\u0441\u0435\u0440\u0435\u0434\u0438\u043d\u0456 \u0441\u0446\u0435\u043d\u0430\u0440\u0456\u044e \u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u044f \u0437\u0430 \u0434\u043e\u043f\u043e\u043c\u043e\u0433\u043e\u044e Promo block \u0443 \u0432\u0456\u0434\u0436\u0435\u0442\u0456 (\u043e\u0434\u043d\u0435 \u043f\u0440\u043e\u043c\u043e \u043d\u0430 \u0435\u043a\u0440\u0430\u043d; \u043d\u0430\u0437\u0432\u0430\/\u043e\u043f\u0438\u0441\/\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u043d\u044f\/\u043f\u043e\u0441\u0438\u043b\u0430\u043d\u043d\u044f). \u0412\u0456\u0434\u0441\u0442\u0435\u0436\u0443\u0439\u0442\u0435 \u043a\u043b\u0456\u043a\u0438 \u0447\u0435\u0440\u0435\u0437 \u043f\u043e\u0434\u0456\u044e clicked_promo_link. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/14563473505181-promotional-section-within-online-booking-widget\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041f\u0440\u043e\u043c\u043e\u0431\u043b\u043e\u043a \u0443 \u0432\u0456\u0434\u0436\u0435\u0442\u0456<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4903410465437\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u043f\u043e\u0434\u0456\u0457 \u0432\u0456\u0434\u0436\u0435\u0442\u0430 \u0434\u043b\u044f \u0430\u043d\u0430\u043b\u0456\u0442\u0438\u043a\u0438<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u041c\u0435\u0440\u0435\u0436\u0435\u0432\u0430 \u043c\u043e\u0434\u0435\u043b\u044c \u0434\u0430\u043d\u0438\u0445: \u0454\u0434\u0438\u043d\u0438\u0439 \u043f\u043e\u0433\u043b\u044f\u0434 \u043d\u0430 \u043a\u043b\u0456\u0454\u043d\u0442\u0430<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041a\u043e\u043d\u0441\u043e\u043b\u0456\u0434\u0443\u0439\u0442\u0435 \u0456\u0434\u0435\u043d\u0442\u0438\u0447\u043d\u043e\u0441\u0442\u0456 \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432 \u0456 loyalty-\u0430\u043a\u0442\u0438\u0432\u0438 \u043c\u0456\u0436 \u043b\u043e\u043a\u0430\u0446\u0456\u044f\u043c\u0438 \u0437\u0430 \u0434\u043e\u043f\u043e\u043c\u043e\u0433\u043e\u044e \u043c\u0435\u0440\u0435\u0436\u0435\u0432\u043e\u0457 \u043a\u043b\u0456\u0454\u043d\u0442\u0441\u044c\u043a\u043e\u0457 \u0431\u0430\u0437\u0438 \u0442\u0430 \u043c\u0435\u0440\u0435\u0436\u0435\u0432\u043e\u0457 \u043a\u0430\u0440\u0442\u043a\u0438 \u043a\u043b\u0456\u0454\u043d\u0442\u0430 (\u043a\u0430\u0440\u0442\u043a\u0438, \u043f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u0432\u0456 \u043a\u0430\u0440\u0442\u043a\u0438, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0438, \u0456\u0441\u0442\u043e\u0440\u0456\u044f \u043d\u0430\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u044c\/\u0441\u043f\u0438\u0441\u0430\u043d\u044c \u0456 \u0436\u0443\u0440\u043d\u0430\u043b \u043f\u043e\u0432\u0456\u0434\u043e\u043c\u043b\u0435\u043d\u044c). <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905437905565-chain-client-database\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041c\u0435\u0440\u0435\u0436\u0435\u0432\u0430 \u043a\u043b\u0456\u0454\u043d\u0442\u0441\u044c\u043a\u0430 \u0431\u0430\u0437\u0430<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905463467549-customer-chain-card\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u043c\u0435\u0440\u0435\u0436\u0435\u0432\u0430 \u043a\u0430\u0440\u0442\u043a\u0430 \u043a\u043b\u0456\u0454\u043d\u0442\u0430<\/mark><\/a>.<\/li>\n\n\n\n<li>\u0417\u0430\u043f\u043e\u0431\u0456\u0433\u0430\u0439\u0442\u0435 \u0434\u0443\u0431\u043b\u044e\u0432\u0430\u043d\u043d\u044e \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0439 \u0456\u0437 \u0432\u0456\u0434\u0432\u0456\u0434\u0443\u0432\u0430\u0447\u0430\u043c\u0438 \u043a\u0456\u043b\u044c\u043a\u043e\u0445 \u043b\u043e\u043a\u0430\u0446\u0456\u0439 \u0456 \u0432\u0438\u043c\u0456\u0440\u044e\u0439\u0442\u0435 \u0432\u0438\u0442\u0440\u0430\u0442\u0438\/\u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0435\u043d\u043d\u044f \u043d\u0430 \u0440\u0456\u0432\u043d\u0456 \u043c\u0435\u0440\u0435\u0436\u0456. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905599395101-what-tasks-are-solved-by-chain-analytics-and-the-client-database\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u042f\u043a\u0456 \u0437\u0430\u0434\u0430\u0447\u0456 \u0432\u0438\u0440\u0456\u0448\u0443\u0454 \u043c\u0435\u0440\u0435\u0436\u0435\u0432\u0430 \u0430\u043d\u0430\u043b\u0456\u0442\u0438\u043a\u0430<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u0412\u0438\u043c\u0456\u0440\u044e\u0432\u0430\u043d\u043d\u044f \u0442\u0430 \u0437\u0432\u0456\u0442\u043d\u0456\u0441\u0442\u044c<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0420\u0435\u0454\u0441\u0442\u0440 \u0442\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0456\u0439 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456: \u0444\u0456\u043b\u044c\u0442\u0440\u0443\u0439\u0442\u0435 \u0437\u0430 \u0442\u0438\u043f\u043e\u043c \u043e\u043f\u0435\u0440\u0430\u0446\u0456\u0457 (\u0437\u043d\u0438\u0436\u043a\u0430 \u0437\u0430 \u043f\u0440\u043e\u043c\u043e, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0435 \u043d\u0430\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f, \u0440\u0443\u0447\u043d\u0435 \u0441\u043f\u0438\u0441\u0430\u043d\u043d\u044f\/\u043d\u0430\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f, gift card, membership, \u0437\u0430\u043a\u0456\u043d\u0447\u0435\u043d\u043d\u044f \u0441\u0442\u0440\u043e\u043a\u0443, \u0434\u0435\u043f\u043e\u0437\u0438\u0442\u043d\u0438\u0439 \u0440\u0430\u0445\u0443\u043d\u043e\u043a \u0442\u043e\u0449\u043e). <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905979818397-loyalty-cards-transactions\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0422\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0456\u0457 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456<\/mark><\/a>.<\/li>\n\n\n\n<li>\u0417\u0432\u0456\u0442 \u0449\u043e\u0434\u043e \u043f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u0432\u0438\u0445 \u043a\u0430\u0440\u0442\u043e\u043a (\u043c\u0435\u0440\u0435\u0436\u0430): \u0431\u0430\u043b\u0430\u043d\u0441\u0438, \u0441\u043f\u0438\u0441\u0430\u043d\u043d\u044f, \u043f\u0440\u043e\u0434\u0430\u0436\u0456\/\u043f\u043b\u0430\u0442\u0435\u0436\u0456 \u0437 \u043f\u0435\u0440\u0435\u0445\u043e\u0434\u043e\u043c \u0443 \u0434\u0435\u0442\u0430\u043b\u0456; \u0435\u043a\u0441\u043f\u043e\u0440\u0442 \u0432 Excel. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4906028682781-report-on-gift-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0417\u0432\u0456\u0442 \u0449\u043e\u0434\u043e \u043f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u0432\u0438\u0445 \u043a\u0430\u0440\u0442\u043e\u043a<\/mark><\/a>.<\/li>\n\n\n\n<li>KPI \u0443\u0442\u0440\u0438\u043c\u0430\u043d\u043d\u044f: \u043d\u0430\u043b\u0430\u0448\u0442\u0443\u0439\u0442\u0435 \u043f\u0435\u0440\u0456\u043e\u0434 \u0432\u0442\u0440\u0430\u0442\u0438 \u043a\u043b\u0456\u0454\u043d\u0442\u0430; \u0432\u0456\u0434\u0441\u0442\u0435\u0436\u0443\u0439\u0442\u0435 Returning customers vs. Customer retention rate (\u043b\u043e\u0433\u0456\u043a\u0430 Arrived-only). <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4904240568989-setting-the-customer-loss-period\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041d\u0430\u043b\u0430\u0448\u0442\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0435\u0440\u0456\u043e\u0434\u0443 \u0432\u0442\u0440\u0430\u0442\u0438<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4904099636125\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u043c\u0435\u0442\u0440\u0438\u043a\u0438 \u0443\u0442\u0440\u0438\u043c\u0430\u043d\u043d\u044f<\/mark><\/a>.<\/li>\n\n\n\n<li>\u0410\u0442\u0440\u0438\u0431\u0443\u0446\u0456\u044f \u0432\u0456\u0434\u0436\u0435\u0442\u0430 \u0442\u0430 \u043f\u0440\u043e\u043c\u043e: \u043f\u0456\u0434\u043a\u043b\u044e\u0447\u0456\u0442\u044c Google Analytics 4; \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u0439\u0442\u0435 \u0441\u043f\u0438\u0441\u043e\u043a \u043f\u043e\u0434\u0456\u0439 \u0434\u043b\u044f \u043f\u043e\u0431\u0443\u0434\u043e\u0432\u0438 \u0446\u0456\u043b\u0435\u0439 (booked, service_selected, clicked_promo_link \u0442\u043e\u0449\u043e). <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4903418881693\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0406\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0456\u044f GA4<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4903410465437\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u043f\u043e\u0434\u0456\u0457 \u0432\u0456\u0434\u0436\u0435\u0442\u0430<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u041f\u043b\u0430\u043d \u0432\u043f\u0440\u043e\u0432\u0430\u0434\u0436\u0435\u043d\u043d\u044f \u0434\u043b\u044f \u043c\u0435\u0440\u0435\u0436\u0456 \u0430\u0431\u043e \u043e\u0434\u043d\u0456\u0454\u0457 \u043b\u043e\u043a\u0430\u0446\u0456\u0457<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">1) \u0412\u0438\u0437\u043d\u0430\u0447\u0442\u0435 \u0446\u0456\u043b\u0456: \u0437\u0440\u043e\u0441\u0442\u0430\u043d\u043d\u044f \u043f\u043e\u0432\u0442\u043e\u0440\u043d\u0438\u0445 \u0432\u0456\u0437\u0438\u0442\u0456\u0432, \u0441\u0435\u0440\u0435\u0434\u043d\u044c\u043e\u0433\u043e \u0447\u0435\u043a\u0430, \u0440\u0435\u0430\u043a\u0442\u0438\u0432\u0430\u0446\u0456\u0457.<br>2) \u041e\u0431\u0435\u0440\u0456\u0442\u044c \u0431\u043b\u043e\u043a\u0438: \u0437\u043d\u0438\u0436\u043a\u0438 \u0434\u043b\u044f \u0440\u0456\u0432\u043d\u0456\u0432; \u0431\u043e\u043d\u0443\u0441\u0438 \u043d\u0430 \u0432\u0438\u0441\u043e\u043a\u043e\u0440\u0435\u043d\u0442\u0430\u0431\u0435\u043b\u044c\u043d\u0456 SKU; \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0430 \u043c\u0435\u0445\u0430\u043d\u0456\u043a\u0430 (\u0437\u043d\u0438\u0436\u043a\u0430 \u043d\u0430 \u043f\u0435\u0440\u0448\u0438\u0439 \u0432\u0456\u0437\u0438\u0442 + \u0431\u043e\u043d\u0443\u0441 \u0437\u0430\u043f\u0440\u043e\u0448\u0443\u0432\u0430\u0447\u0443); \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442 \u0442\u0430\u043c, \u0434\u0435 \u0432\u0430\u0436\u043b\u0438\u0432\u0438\u0439 \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u043e\u0432\u0430\u043d\u0438\u0439 \u0434\u043e\u0441\u0442\u0443\u043f.<br>3) \u041d\u0430\u043b\u0430\u0448\u0442\u0443\u0439\u0442\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 \u0442\u0430 \u043a\u0430\u0440\u0442\u043a\u0438 \u043d\u0430 \u0440\u0456\u0432\u043d\u0456 \u043c\u0435\u0440\u0435\u0436\u0456. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/categories\/loyalty-programs\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0420\u043e\u0437\u0434\u0456\u043b \u043f\u0440\u043e\u0433\u0440\u0430\u043c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905929408925-loyalty-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u043a\u0430\u0440\u0442\u043a\u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456<\/mark><\/a>.<br>4) \u0414\u043e\u0434\u0430\u0439\u0442\u0435 \u0441\u0442\u0438\u043c\u0443\u043b\u0438 \u043b\u0438\u0448\u0435 \u0434\u043b\u044f \u043e\u043d\u043b\u0430\u0439\u043d\/app-\u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u044c \u0456 Promo block \u0443 \u0432\u0456\u0434\u0436\u0435\u0442\u0456. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905807730461-discount-for-online-booking-automatic-application-of-promotion\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0410\u0432\u0442\u043e\u0437\u043d\u0438\u0436\u043a\u0430 \u0434\u043b\u044f \u043e\u043d\u043b\u0430\u0439\u043d-\u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u044f<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/14563473505181-promotional-section-within-online-booking-widget\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u043f\u0440\u043e\u043c\u043e\u0431\u043b\u043e\u043a<\/mark><\/a>.<br>5) \u0417\u0430\u043f\u0443\u0441\u0442\u0456\u0442\u044c digital wallet-\u043a\u0430\u0440\u0442\u043a\u0438 \u0434\u043b\u044f \u0431\u0435\u0437\u0431\u0430\u0440\u2019\u0454\u0440\u043d\u043e\u0457 \u0456\u0434\u0435\u043d\u0442\u0438\u0444\u0456\u043a\u0430\u0446\u0456\u0457 \u0442\u0430 \u0431\u0435\u0437\u043a\u043e\u0448\u0442\u043e\u0432\u043d\u0438\u0445 push. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/13918511264157-digital-cards-from-loyalcards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">LoyalCards<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4906285958429-boomerangme-electronic-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">Boomerangme<\/mark><\/a>.<br>6) \u041f\u0456\u0434\u043a\u043b\u044e\u0447\u0456\u0442\u044c \u0430\u043d\u0430\u043b\u0456\u0442\u0438\u043a\u0443 (GA4), \u0432\u0438\u0437\u043d\u0430\u0447\u0442\u0435 \u043f\u0435\u0440\u0456\u043e\u0434 \u0432\u0442\u0440\u0430\u0442\u0438 \u043a\u043b\u0456\u0454\u043d\u0442\u0430 \u0442\u0430 \u0437\u0430\u043f\u0443\u0441\u0442\u0456\u0442\u044c \u0449\u043e\u0442\u0438\u0436\u043d\u0435\u0432\u0438\u0439 loyalty-\u0434\u0430\u0448\u0431\u043e\u0440\u0434 (\u0442\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0456\u0457, \u0437\u043e\u0431\u043e\u0432\u2019\u044f\u0437\u0430\u043d\u043d\u044f \u0437\u0430 \u043f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u0432\u0438\u043c\u0438 \u043a\u0430\u0440\u0442\u043a\u0430\u043c\u0438, \u0443\u0442\u0440\u0438\u043c\u0430\u043d\u043d\u044f). <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4903418881693\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0406\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0456\u044f GA4<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4904240568989-setting-the-customer-loss-period\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u043d\u0430\u043b\u0430\u0448\u0442\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0435\u0440\u0456\u043e\u0434\u0443 \u0432\u0442\u0440\u0430\u0442\u0438<\/mark><\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0411\u0435\u0437\u043f\u0435\u043a\u0430 \u0442\u0430 governance<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041e\u0431\u043c\u0435\u0436\u0443\u0439\u0442\u0435, \u0445\u0442\u043e \u043c\u043e\u0436\u0435 \u043f\u0435\u0440\u0435\u0433\u043b\u044f\u0434\u0430\u0442\u0438\/\u0435\u043a\u0441\u043f\u043e\u0440\u0442\u0443\u0432\u0430\u0442\u0438 \u043a\u043b\u0456\u0454\u043d\u0442\u0441\u044c\u043a\u0456 \u0434\u0430\u043d\u0456 \u0442\u0430 \u043d\u043e\u043c\u0435\u0440\u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456; \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u0439\u0442\u0435 \u0440\u043e\u043b\u044c\u043e\u0432\u0456 \u043f\u0440\u0430\u0432\u0430 \u0434\u043e\u0441\u0442\u0443\u043f\u0443 \u0439 \u0436\u0443\u0440\u043d\u0430\u043b\u0438 \u0430\u0443\u0434\u0438\u0442\u0443. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/categories\/access-rights\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041d\u0430\u043b\u0430\u0448\u0442\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u0430\u0432 \u0434\u043e\u0441\u0442\u0443\u043f\u0443 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0456\u0432<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4846920531613\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0437\u0430\u0445\u0438\u0441\u0442 \u0434\u0430\u043d\u0438\u0445<\/mark><\/a>.<\/li>\n\n\n\n<li>\u0417\u0430\u0445\u0438\u0441\u0442 \u0434\u0430\u043d\u0438\u0445 \u0456 \u0440\u043e\u043b\u0456: Altegio \u0432\u0438\u0441\u0442\u0443\u043f\u0430\u0454 \u043e\u0431\u0440\u043e\u0431\u043d\u0438\u043a\u043e\u043c \u0434\u0430\u043d\u0438\u0445 \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432, \u0430 \u0432\u0430\u0448 \u0431\u0456\u0437\u043d\u0435\u0441 \u2014 \u043a\u043e\u043d\u0442\u0440\u043e\u043b\u0435\u0440\u043e\u043c. \u0414\u0438\u0432\u0456\u0442\u044c\u0441\u044f \u0434\u043e\u043a\u0443\u043c\u0435\u043d\u0442\u0438 \u0449\u043e\u0434\u043e \u043a\u043e\u043d\u0444\u0456\u0434\u0435\u043d\u0446\u0456\u0439\u043d\u043e\u0441\u0442\u0456. <a href=\"https:\/\/alteg.io\/en\/info\/privacy\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">Privacy Policy<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u0428\u0432\u0438\u0434\u043a\u0456 \u0440\u0435\u0446\u0435\u043f\u0442\u0438<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0417\u043d\u0438\u0436\u043a\u0430 \u043d\u0430 \u043f\u0435\u0440\u0448\u0435 \u043e\u043d\u043b\u0430\u0439\u043d-\u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u044f (\u043b\u0438\u0448\u0435 \u0432 \u0437\u0430\u0441\u0442\u043e\u0441\u0443\u043d\u043a\u0443): \u0437\u0430\u0434\u0430\u0439\u0442\u0435 automatic application = first booking; channel = client mobile app. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905807730461-discount-for-online-booking-automatic-application-of-promotion\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0410\u0432\u0442\u043e\u0437\u043d\u0438\u0436\u043a\u0430 \u0434\u043b\u044f \u043e\u043d\u043b\u0430\u0439\u043d-\u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u044f<\/mark><\/a>.<\/li>\n\n\n\n<li>\u00ab\u041f\u0440\u0438\u0432\u0435\u0434\u0438 10 \u2014 \u043e\u0442\u0440\u0438\u043c\u0430\u0439 1 \u0431\u0435\u0437\u043a\u043e\u0448\u0442\u043e\u0432\u043d\u043e\u00bb \u0431\u0435\u0437 \u043f\u043b\u0430\u0441\u0442\u0438\u043a\u0443: \u043f\u0456\u0434\u043a\u043b\u044e\u0447\u0456\u0442\u044c Boomerangme; \u0456\u043c\u043f\u043e\u0440\u0442\u0443\u0439\u0442\u0435 \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432; \u0443\u0432\u0456\u043c\u043a\u043d\u0456\u0442\u044c \u0456\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0456\u044e Altegio \u0434\u043b\u044f \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u043d\u043e\u0433\u043e \u043f\u0440\u043e\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u043d\u044f \u0448\u0442\u0430\u043c\u043f\u0456\u0432 \u0437\u0430 \u0432\u0456\u0437\u0438\u0442\u0438. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4906285958429-boomerangme-electronic-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0415\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0456 \u043a\u0430\u0440\u0442\u043a\u0438 Boomerangme<\/mark><\/a>.<\/li>\n\n\n\n<li>\u0420\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0456 10% + 5% cashback: \u0437\u043d\u0438\u0436\u043a\u043e\u0432\u0435 \u043f\u0440\u043e\u043c\u043e \u0434\u043b\u044f \u0437\u0430\u043f\u0440\u043e\u0448\u0435\u043d\u043e\u0433\u043e, cashback-\u043f\u0440\u043e\u043c\u043e \u0434\u043b\u044f \u0437\u0430\u043f\u0440\u043e\u0448\u0443\u0432\u0430\u0447\u0430; \u043f\u0440\u043e\u0456\u043d\u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0439\u0442\u0435 \u043a\u0430\u0441\u0438\u0440\u0456\u0432 \u0432\u0432\u043e\u0434\u0438\u0442\u0438 \u0442\u0435\u043b\u0435\u0444\u043e\u043d \u0437\u0430\u043f\u0440\u043e\u0448\u0443\u0432\u0430\u0447\u0430 \u043f\u0456\u0434 \u0447\u0430\u0441 \u043e\u043f\u043b\u0430\u0442\u0438. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905865419293\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0420\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0430 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0430<\/mark><\/a>.<\/li>\n\n\n\n<li>\u0417\u0430\u043d\u044f\u0442\u0442\u044f \u043b\u0438\u0448\u0435 \u0437\u0430 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u043e\u043c: \u0443\u0432\u0456\u043c\u043a\u043d\u0456\u0442\u044c \u00abProhibit online booking without a membership\u00bb \u0434\u043b\u044f \u043f\u043e\u0442\u0440\u0456\u0431\u043d\u0438\u0445 \u043f\u043e\u0441\u043b\u0443\u0433. <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/11867465100829-online-booking-with-membership\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041e\u043d\u043b\u0430\u0439\u043d-\u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u044f \u0437 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u043e\u043c<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u041f\u043e\u0441\u0438\u043b\u0430\u043d\u043d\u044f \u043d\u0430 \u043e\u0444\u0456\u0446\u0456\u0439\u043d\u0456 \u043c\u0430\u0442\u0435\u0440\u0456\u0430\u043b\u0438<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041f\u0440\u043e\u0433\u0440\u0430\u043c\u0438: <a href=\"https:\/\/alteg.io\/en\/loyalty-program\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 Altegio<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/categories\/loyalty-programs\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0440\u043e\u0437\u0434\u0456\u043b \u043f\u0440\u043e\u0433\u0440\u0430\u043c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456<\/mark><\/a><\/li>\n\n\n\n<li>\u041a\u0430\u0440\u0442\u043a\u0438: <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905929408925-loyalty-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0441\u043f\u0438\u0441\u043e\u043a \u043a\u0430\u0440\u0442\u043e\u043a \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905960584861-issuing-loyalty-cards-to-clients\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0432\u0438\u043f\u0443\u0441\u043a \u043a\u0430\u0440\u0442\u043e\u043a<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905979818397-loyalty-cards-transactions\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0442\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0456\u0457 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4906028682781-report-on-gift-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0437\u0432\u0456\u0442 \u0449\u043e\u0434\u043e \u043f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u0432\u0438\u0445 \u043a\u0430\u0440\u0442\u043e\u043a<\/mark><\/a><\/li>\n\n\n\n<li>\u0410\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0438: <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/11867465100829-online-booking-with-membership\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u044f \u0437 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u043e\u043c<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4906136138397-memberships-import\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0456\u043c\u043f\u043e\u0440\u0442 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0456\u0432<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/18913774055069-creating-a-new-membership-type-and-enabling-auto-renewal\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0430\u0432\u0442\u043e\u043e\u043d\u043e\u0432\u043b\u0435\u043d\u043d\u044f (BR)<\/mark><\/a><\/li>\n\n\n\n<li>Digital wallet: <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/13918511264157-digital-cards-from-loyalcards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">LoyalCards<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4906285958429-boomerangme-electronic-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">Boomerangme<\/mark><\/a><\/li>\n\n\n\n<li>\u041f\u0440\u043e\u043c\u043e \u0432 \u0437\u0430\u0441\u0442\u043e\u0441\u0443\u043d\u043a\u0443\/\u043e\u043d\u043b\u0430\u0439\u043d-\u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u0456 \u0442\u0430 \u0430\u043d\u0430\u043b\u0456\u0442\u0438\u043a\u0430: <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4905807730461-discount-for-online-booking-automatic-application-of-promotion\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0430\u0432\u0442\u043e\u0437\u043d\u0438\u0436\u043a\u0430 \u0434\u043b\u044f \u043e\u043d\u043b\u0430\u0439\u043d-\u0431\u0440\u043e\u043d\u044e\u0432\u0430\u043d\u043d\u044f<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/14563473505181-promotional-section-within-online-booking-widget\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u043f\u0440\u043e\u043c\u043e\u0431\u043b\u043e\u043a<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4903418881693\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0456\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0456\u044f GA4<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/support\/knowledge-base\/4903410465437\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u043f\u043e\u0434\u0456\u0457 \u0432\u0456\u0434\u0436\u0435\u0442\u0430<\/mark><\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u042f\u043a \u0443 Altegio \u043f\u043e\u0431\u0443\u0434\u0443\u0432\u0430\u0442\u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u0456\u0441\u0442\u044c: \u0437\u043d\u0438\u0436\u043a\u0438, \u0431\u043e\u043d\u0443\u0441\u0438, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0456 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438, \u043a\u0430\u0440\u0442\u043a\u0438, \u043f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u0432\u0456 \u043a\u0430\u0440\u0442\u043a\u0438, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0438, digital wallet, \u043f\u0440\u043e\u043c\u043e \u0442\u0430 \u0437\u0432\u0456\u0442\u043d\u0456\u0441\u0442\u044c.<\/p>\n","protected":false},"author":6,"featured_media":19900,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[167,349],"tags":[],"class_list":["post-22075","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kliyenty","category-upravlinnya"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"\u042f\u043a \u0443 Altegio \u043f\u043e\u0431\u0443\u0434\u0443\u0432\u0430\u0442\u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u0456\u0441\u0442\u044c: \u0437\u043d\u0438\u0436\u043a\u0438, \u0431\u043e\u043d\u0443\u0441\u0438, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0456 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438, \u043a\u0430\u0440\u0442\u043a\u0438, \u043f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u0432\u0456 \u043a\u0430\u0440\u0442\u043a\u0438, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0438, digital wallet, \u043f\u0440\u043e\u043c\u043e \u0442\u0430 \u0437\u0432\u0456\u0442\u043d\u0456\u0441\u0442\u044c.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Andreus Kuzniatsou\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/alteg.io\/uk\/blog\/arkhitektura-loialnosti-altegio\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.9\" \/>\n\t\t<meta property=\"og:locale\" content=\"uk_UA\" \/>\n\t\t<meta property=\"og:site_name\" content=\"The Altegio Times - Online Booking and Business Management Media\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"\u0410\u0440\u0445\u0456\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438, \u043a\u0430\u0440\u0442\u043a\u0438 \u0442\u0430 \u0437\u0432\u0456\u0442\u043d\u0456\u0441\u0442\u044c - The Altegio Times\" \/>\n\t\t<meta property=\"og:description\" content=\"\u042f\u043a \u0443 Altegio \u043f\u043e\u0431\u0443\u0434\u0443\u0432\u0430\u0442\u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u0456\u0441\u0442\u044c: \u0437\u043d\u0438\u0436\u043a\u0438, \u0431\u043e\u043d\u0443\u0441\u0438, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0456 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438, \u043a\u0430\u0440\u0442\u043a\u0438, \u043f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u0432\u0456 \u043a\u0430\u0440\u0442\u043a\u0438, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0438, digital wallet, \u043f\u0440\u043e\u043c\u043e \u0442\u0430 \u0437\u0432\u0456\u0442\u043d\u0456\u0441\u0442\u044c.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/alteg.io\/uk\/blog\/arkhitektura-loialnosti-altegio\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2025-02-15T15:23:00+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2025-02-15T15:23:00+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"\u0410\u0440\u0445\u0456\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438, \u043a\u0430\u0440\u0442\u043a\u0438 \u0442\u0430 \u0437\u0432\u0456\u0442\u043d\u0456\u0441\u0442\u044c - The Altegio Times\" \/>\n\t\t<meta name=\"twitter:description\" content=\"\u042f\u043a \u0443 Altegio \u043f\u043e\u0431\u0443\u0434\u0443\u0432\u0430\u0442\u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u0456\u0441\u0442\u044c: \u0437\u043d\u0438\u0436\u043a\u0438, \u0431\u043e\u043d\u0443\u0441\u0438, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0456 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438, \u043a\u0430\u0440\u0442\u043a\u0438, \u043f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u0432\u0456 \u043a\u0430\u0440\u0442\u043a\u0438, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0438, digital wallet, \u043f\u0440\u043e\u043c\u043e \u0442\u0430 \u0437\u0432\u0456\u0442\u043d\u0456\u0441\u0442\u044c.\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/alteg.io\\\/uk\\\/blog\\\/arkhitektura-loialnosti-altegio\\\/#blogposting\",\"name\":\"\\u0410\\u0440\\u0445\\u0456\\u0442\\u0435\\u043a\\u0442\\u0443\\u0440\\u0430 \\u043b\\u043e\\u044f\\u043b\\u044c\\u043d\\u043e\\u0441\\u0442\\u0456 Altegio: \\u043f\\u0440\\u043e\\u0433\\u0440\\u0430\\u043c\\u0438, 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\\u043b\\u043e\\u044f\\u043b\\u044c\\u043d\\u043e\\u0441\\u0442\\u0438 Altegio: \\u043f\\u0440\\u043e\\u0433\\u0440\\u0430\\u043c\\u043c\\u044b, \\u043a\\u0430\\u0440\\u0442\\u044b, \\u0430\\u0431\\u043e\\u043d\\u0435\\u043c\\u0435\\u043d\\u0442\\u044b \\u0438 \\u043e\\u0442\\u0447\\u0435\\u0442\\u043d\\u043e\\u0441\\u0442\\u044c\"},\"datePublished\":\"2025-02-15T15:23:00+00:00\",\"dateModified\":\"2025-02-15T15:23:00+00:00\",\"inLanguage\":\"uk\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/alteg.io\\\/uk\\\/blog\\\/arkhitektura-loialnosti-altegio\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/alteg.io\\\/uk\\\/blog\\\/arkhitektura-loialnosti-altegio\\\/#webpage\"},\"articleSection\":\"\\u041a\\u043b\\u0456\\u0454\\u043d\\u0442\\u0438, \\u0423\\u043f\\u0440\\u0430\\u0432\\u043b\\u0456\\u043d\\u043d\\u044f, 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\\u043b\\u043e\\u044f\\u043b\\u044c\\u043d\\u043e\\u0441\\u0442\\u0456 Altegio: \\u043f\\u0440\\u043e\\u0433\\u0440\\u0430\\u043c\\u0438, \\u043a\\u0430\\u0440\\u0442\\u043a\\u0438 \\u0442\\u0430 \\u0437\\u0432\\u0456\\u0442\\u043d\\u0456\\u0441\\u0442\\u044c\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/alteg.io\\\/uk\\\/#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/alteg.io\\\/uk\\\/blog\\\/arkhitektura-loialnosti-altegio\\\/#listItem\",\"position\":3,\"name\":\"\\u0410\\u0440\\u0445\\u0456\\u0442\\u0435\\u043a\\u0442\\u0443\\u0440\\u0430 \\u043b\\u043e\\u044f\\u043b\\u044c\\u043d\\u043e\\u0441\\u0442\\u0456 Altegio: \\u043f\\u0440\\u043e\\u0433\\u0440\\u0430\\u043c\\u0438, \\u043a\\u0430\\u0440\\u0442\\u043a\\u0438 \\u0442\\u0430 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Kuzniatsou\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/alteg.io\\\/uk\\\/blog\\\/arkhitektura-loialnosti-altegio\\\/#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/904f68f10eb13be66c4c3614d2c42995d9527919a4c8fe7d03a20ceda74ca661?s=96&d=initials&r=g&initials=AK\",\"width\":96,\"height\":96,\"caption\":\"Andreus Kuzniatsou\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/alteg.io\\\/uk\\\/blog\\\/arkhitektura-loialnosti-altegio\\\/#webpage\",\"url\":\"https:\\\/\\\/alteg.io\\\/uk\\\/blog\\\/arkhitektura-loialnosti-altegio\\\/\",\"name\":\"\\u0410\\u0440\\u0445\\u0456\\u0442\\u0435\\u043a\\u0442\\u0443\\u0440\\u0430 \\u043b\\u043e\\u044f\\u043b\\u044c\\u043d\\u043e\\u0441\\u0442\\u0456 Altegio: \\u043f\\u0440\\u043e\\u0433\\u0440\\u0430\\u043c\\u0438, \\u043a\\u0430\\u0440\\u0442\\u043a\\u0438 \\u0442\\u0430 \\u0437\\u0432\\u0456\\u0442\\u043d\\u0456\\u0441\\u0442\\u044c - The Altegio Times\",\"description\":\"\\u042f\\u043a \\u0443 Altegio \\u043f\\u043e\\u0431\\u0443\\u0434\\u0443\\u0432\\u0430\\u0442\\u0438 \\u043b\\u043e\\u044f\\u043b\\u044c\\u043d\\u0456\\u0441\\u0442\\u044c: \\u0437\\u043d\\u0438\\u0436\\u043a\\u0438, \\u0431\\u043e\\u043d\\u0443\\u0441\\u0438, \\u0440\\u0435\\u0444\\u0435\\u0440\\u0430\\u043b\\u044c\\u043d\\u0456 \\u043f\\u0440\\u043e\\u0433\\u0440\\u0430\\u043c\\u0438, \\u043a\\u0430\\u0440\\u0442\\u043a\\u0438, \\u043f\\u043e\\u0434\\u0430\\u0440\\u0443\\u043d\\u043a\\u043e\\u0432\\u0456 \\u043a\\u0430\\u0440\\u0442\\u043a\\u0438, \\u0430\\u0431\\u043e\\u043d\\u0435\\u043c\\u0435\\u043d\\u0442\\u0438, digital wallet, \\u043f\\u0440\\u043e\\u043c\\u043e \\u0442\\u0430 \\u0437\\u0432\\u0456\\u0442\\u043d\\u0456\\u0441\\u0442\\u044c.\",\"inLanguage\":\"uk\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/alteg.io\\\/uk\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/alteg.io\\\/uk\\\/blog\\\/arkhitektura-loialnosti-altegio\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/alteg.io\\\/uk\\\/blog\\\/author\\\/andrei-kalteg-io\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/alteg.io\\\/uk\\\/blog\\\/author\\\/andrei-kalteg-io\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/alteg.io\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/16502-arhitektura-loyalnosti-editorial-v2.webp\",\"@id\":\"https:\\\/\\\/alteg.io\\\/uk\\\/blog\\\/arkhitektura-loialnosti-altegio\\\/#mainImage\",\"width\":1408,\"height\":768,\"caption\":\"\\u0410\\u0440\\u0445\\u0438\\u0442\\u0435\\u043a\\u0442\\u0443\\u0440\\u0430 \\u043b\\u043e\\u044f\\u043b\\u044c\\u043d\\u043e\\u0441\\u0442\\u0438 Altegio: 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\u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438, \u043a\u0430\u0440\u0442\u043a\u0438 \u0442\u0430 \u0437\u0432\u0456\u0442\u043d\u0456\u0441\u0442\u044c"},"previousItem":{"@type":"ListItem","@id":"https:\/\/alteg.io\/uk\/#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/alteg.io\/uk\/blog\/arkhitektura-loialnosti-altegio\/#listItem","position":3,"name":"\u0410\u0440\u0445\u0456\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438, \u043a\u0430\u0440\u0442\u043a\u0438 \u0442\u0430 \u0437\u0432\u0456\u0442\u043d\u0456\u0441\u0442\u044c","previousItem":{"@type":"ListItem","@id":"https:\/\/alteg.io\/uk\/blog\/category\/kliyenty\/#listItem","name":"\u041a\u043b\u0456\u0454\u043d\u0442\u0438"}}]},{"@type":"Organization","@id":"https:\/\/alteg.io\/uk\/#organization","name":"The Altegio Times","description":"Online Booking and Business Management 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\u0437\u0432\u0456\u0442\u043d\u0456\u0441\u0442\u044c - The Altegio Times","description":"\u042f\u043a \u0443 Altegio \u043f\u043e\u0431\u0443\u0434\u0443\u0432\u0430\u0442\u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u0456\u0441\u0442\u044c: \u0437\u043d\u0438\u0436\u043a\u0438, \u0431\u043e\u043d\u0443\u0441\u0438, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0456 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438, \u043a\u0430\u0440\u0442\u043a\u0438, \u043f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u0432\u0456 \u043a\u0430\u0440\u0442\u043a\u0438, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0438, digital wallet, \u043f\u0440\u043e\u043c\u043e \u0442\u0430 \u0437\u0432\u0456\u0442\u043d\u0456\u0441\u0442\u044c.","inLanguage":"uk","isPartOf":{"@id":"https:\/\/alteg.io\/uk\/#website"},"breadcrumb":{"@id":"https:\/\/alteg.io\/uk\/blog\/arkhitektura-loialnosti-altegio\/#breadcrumblist"},"author":{"@id":"https:\/\/alteg.io\/uk\/blog\/author\/andrei-kalteg-io\/#author"},"creator":{"@id":"https:\/\/alteg.io\/uk\/blog\/author\/andrei-kalteg-io\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/alteg.io\/blog\/wp-content\/uploads\/2025\/11\/16502-arhitektura-loyalnosti-editorial-v2.webp","@id":"https:\/\/alteg.io\/uk\/blog\/arkhitektura-loialnosti-altegio\/#mainImage","width":1408,"height":768,"caption":"\u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u043a\u0430\u0440\u0442\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0438 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\u0443 Altegio \u043f\u043e\u0431\u0443\u0434\u0443\u0432\u0430\u0442\u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u0456\u0441\u0442\u044c: \u0437\u043d\u0438\u0436\u043a\u0438, \u0431\u043e\u043d\u0443\u0441\u0438, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0456 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438, \u043a\u0430\u0440\u0442\u043a\u0438, \u043f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u0432\u0456 \u043a\u0430\u0440\u0442\u043a\u0438, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0438, digital wallet, \u043f\u0440\u043e\u043c\u043e \u0442\u0430 \u0437\u0432\u0456\u0442\u043d\u0456\u0441\u0442\u044c.","og:url":"https:\/\/alteg.io\/uk\/blog\/arkhitektura-loialnosti-altegio\/","article:published_time":"2025-02-15T15:23:00+00:00","article:modified_time":"2025-02-15T15:23:00+00:00","twitter:card":"summary_large_image","twitter:title":"\u0410\u0440\u0445\u0456\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438, \u043a\u0430\u0440\u0442\u043a\u0438 \u0442\u0430 \u0437\u0432\u0456\u0442\u043d\u0456\u0441\u0442\u044c - The Altegio Times","twitter:description":"\u042f\u043a \u0443 Altegio \u043f\u043e\u0431\u0443\u0434\u0443\u0432\u0430\u0442\u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u0456\u0441\u0442\u044c: \u0437\u043d\u0438\u0436\u043a\u0438, \u0431\u043e\u043d\u0443\u0441\u0438, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0456 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438, \u043a\u0430\u0440\u0442\u043a\u0438, \u043f\u043e\u0434\u0430\u0440\u0443\u043d\u043a\u043e\u0432\u0456 \u043a\u0430\u0440\u0442\u043a\u0438, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0438, digital wallet, \u043f\u0440\u043e\u043c\u043e \u0442\u0430 \u0437\u0432\u0456\u0442\u043d\u0456\u0441\u0442\u044c."},"aioseo_meta_data":{"post_id":"22075","title":null,"description":null,"keywords":null,"keyphrases":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_custom_url":null,"og_image_custom_fields":null,"og_custom_image_width":null,"og_custom_image_height":null,"og_video":null,"og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":true,"twitter_card":"default","twitter_image_type":"default","twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":null,"robots_max_videopreview":null,"robots_max_imagepreview":"large","tabs":null,"priority":null,"frequency":null,"local_seo":null,"created":"2026-07-04 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