The primary goal of any business is to make a profit. However, there are only two ways to achieve this objective: increasing revenue/turnover or reducing costs/expenses.

Business automation is a tool that can help companies achieve both of these objectives. By automating various processes and tasks, businesses can streamline their operations, reduce manual labor costs, and minimize errors, resulting in reduced expenses.

So how does automation help to solve these two fundamental tasks?

Turnover increase

1. First, an online booking system can enable potential customers to book appointments quickly and easily, reducing the risk of losing them due to phone unavailability or long wait times. Additionally, automated reminders and notifications can help reduce the number of missed appointments, increasing the likelihood of customer attendance.
2. Secondly, automation can also help increase the frequency of customer visits and the average check. For instance, a personalized newsletter or automated notification about a repeat visit can encourage customers to make additional appointments, even if they hadn’t planned to do so. A loyalty program can also help identify high-paying customers and offer them individualized incentives to ensure they don’t turn to competitors.
3. Lastly, automation can help reduce customer churn. By using a CRM system and analytics module, businesses can identify customers who may be at risk of leaving and offer them personalized solutions to encourage them to stay. By investing in individual attention to customers and identifying churn reasons, businesses can turn declining trends around and improve their overall turnover.

Cost reduction

1. By minimizing shortages and simplifying calculations

The inventory control module automates the calculation of consumable materials and compares it with the actual inventory balance, reducing the risk of shortages. The financial control module tracks all cash flows and highlights any discrepancies, revealing which employees may be mishandling funds.

Automating these activities saves countless hours of labor and reduces the risk of human error, which can lead to costly mistakes.

2. By identifying inefficiencies in employees and processes

The analytics module can identify employees who are not performing well and unprofitable areas that need to be improved. This information can help business owners make decisions about how to reallocate resources or invest in training programs to improve employee performance and productivity.

By focusing on areas that generate the most income and making data-driven decisions, businesses can reduce waste and increase profits.

3. By implementing an incentive system

The payroll module can be used to create incentive programs that motivate employees to work more efficiently and effectively. By tracking consumables costs and service complexity, businesses can ensure that salaries are fair and that employees are compensated appropriately.

An effective incentive system encourages employees to work hard and take ownership of their roles, leading to increased productivity and job satisfaction.

Paying employees a percentage of income should not be a fixed rate to account for the varying complexity of services and costs of materials. Successful companies allocate more compensation for long-term and technological services and less for services with high expenses. This approach is equitable and enables businesses to save money. However, such salaries cannot be accurately calculated without the aid of an automation service.