{"id":20527,"date":"2024-05-23T15:02:00","date_gmt":"2024-05-23T15:02:00","guid":{"rendered":"https:\/\/alteg.io\/blog\/iskusstvo-raboty-s-otzyvami-klientov\/"},"modified":"2026-07-08T07:24:56","modified_gmt":"2026-07-08T07:24:56","slug":"iskusstvo-raboty-s-otzyvami-klientov","status":"publish","type":"post","link":"https:\/\/alteg.io\/ru\/blog\/iskusstvo-raboty-s-otzyvami-klientov\/","title":{"rendered":"\u0418\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u043e \u0440\u0430\u0431\u043e\u0442\u044b \u0441 \u043e\u0442\u0437\u044b\u0432\u0430\u043c\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\" style=\"font-size:23px\"><strong>How to Handle Reviews<\/strong><\/p>\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n<p class=\"wp-block-paragraph\"><em>&#8220;I won&#8217;t react to a negative review to avoid conflict,&#8221;<\/em> thinks the business owner. Is he correct? No, because neglecting a complaint can further upset the customer. In collaboration with the Flowsell mailing service and Altegio&#8217;s clients, they shared strategies for maximizing benefits from reviews.<br \/><\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"568\" src=\"https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-36-1024x568.png\" alt=\"\" class=\"wp-image-8273\" srcset=\"https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-36-1024x568.png 1024w, https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-36-300x166.png 300w, https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-36-768x426.png 768w, https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-36-1536x851.png 1536w, https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-36.png 1566w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n<h3 class=\"wp-block-heading\">Why Reviews Matter<\/h3>\n\n<p class=\"wp-block-paragraph\">Customers typically use maps to locate nearby studios and make choices based on reviews.<\/p>\n\n<p class=\"wp-block-paragraph\">Consider a customer deciding between two studios:<\/p>\n\n<ol class=\"wp-block-list\">\n<li>The first studio is a mere 10-minute walk away. Client checks the reviews and finds two overly brief comments with a rating of 3.6.<\/li>\n\n\n\n<li>The second studio, a bit farther, boasts a high rating and numerous client comments, with the studio administration responding to each review.<\/li>\n<\/ol>\n\n<p class=\"wp-block-paragraph\">Which studio do you think the client will choose?<br \/><\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"564\" src=\"https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-37-1024x564.png\" alt=\"\" class=\"wp-image-8274\" srcset=\"https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-37-1024x564.png 1024w, https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-37-300x165.png 300w, https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-37-768x423.png 768w, https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-37-1536x846.png 1536w, https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-37.png 1568w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n<h3 class=\"wp-block-heading\">How to Obtain Reviews<\/h3>\n\n<p class=\"wp-block-paragraph\">You could message the customer, asking them to leave a review while offering a small discount or a complimentary service as an incentive. However, remember:<br \/><\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Ratings on maps aggregate overall service ratings,<\/strong> so ensure the client mentions the specific service they used. This allows potential customers to focus on relevant feedback.<\/li>\n\n\n\n<li><strong>Encourage clients to name the specialist<\/strong> they visited. This information can help develop a staff motivation system, recognizing and rewarding the most popular staff members.<br \/><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\"><em>Altegio\u2019s integrations can streamline this process to ensure nothing is overlooked.<\/em><\/p>\n\n<p class=\"wp-block-paragraph\">Reviews are crucial for attracting new customers and enhancing the loyalty of existing ones. Regular review monitoring is essential for your business outcomes.<br \/><\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"569\" src=\"https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-38-1024x569.png\" alt=\"\" class=\"wp-image-8275\" srcset=\"https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-38-1024x569.png 1024w, https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-38-300x167.png 300w, https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-38-768x427.png 768w, https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-38-1536x853.png 1536w, https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-38.png 1570w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n<h3 class=\"wp-block-heading\"><br \/>Are Negative Reviews Acceptable?<\/h3>\n\n<p class=\"wp-block-paragraph\">Negative reviews are inevitable, as not every client will be satisfied. However, disregarding a negative review could result in losing a customer.<\/p>\n\n<p class=\"wp-block-paragraph\">Before selecting a salon, a prospective customer will likely read at least ten reviews, so a few negative ones won&#8217;t deter them, especially if you respond to them politely and constructively.<br \/><\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n<h3 class=\"wp-block-heading\"><br \/>How to Respond to a Negative Review Without Losing a Customer?<\/h3>\n\n<p class=\"wp-block-paragraph\">If a negative review is posted, respond promptly: apologize and propose a solution. This approach not only retains the customer but also demonstrates to potential guests your commitment to maintaining a reputable image and willingness to rectify errors.<br \/><\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-39-1024x566.png\" alt=\"\" class=\"wp-image-8276\" srcset=\"https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-39-1024x566.png 1024w, https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-39-300x166.png 300w, https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-39-768x424.png 768w, https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-39-1536x849.png 1536w, https:\/\/alteg.io\/blog\/wp-content\/uploads\/2024\/07\/image-39.png 1564w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">Here are some tips for addressing customer dissatisfaction effectively:<br \/><\/p>\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n<p class=\"has-medium-font-size wp-block-paragraph\"><strong>Offer an apology and compensation.<\/strong><br \/><em>&#8220;We sincerely apologize for the inconvenience. This does not reflect our usual standard of service. As compensation, we are offering you a 30% discount on your next visit, and we will assign you one of our most experienced specialists.&#8221;<\/em><br \/><\/p>\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n<p class=\"wp-block-paragraph\"><strong>Respond calmly and empathetically,<\/strong> acknowledging the customer&#8217;s feelings. If the guest was emotional in their complaint, avoid responding harshly. Instead, express understanding.<em>&#8220;Irene, we realize this situation has upset you, and we want to make up for the poor experience you had at our studio.&#8221;<\/em><br \/><\/p>\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n<p class=\"wp-block-paragraph\"><strong>Ask for details<\/strong> to fully understand the issue.<em>&#8220;Could you please provide more details: when did you visit us, and which specialist and service did you choose? This information will help us address the issue and prevent future occurrences.&#8221;<\/em><br \/><\/p>\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n<p class=\"wp-block-paragraph\"><strong>Inform the customer of your action plan<\/strong> so they know how you intend to improve.<em>&#8220;We will discuss this with the specialist and provide additional training.&#8221;<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u041a\u0430\u043a \u043f\u0440\u0430\u0432\u0438\u043b\u044c\u043d\u043e \u0440\u0435\u0430\u0433\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043d\u0430 \u043e\u0442\u0437\u044b\u0432\u044b \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432, \u043f\u043e\u0447\u0435\u043c\u0443 \u0432\u0430\u0436\u043d\u0430 \u043e\u0431\u0440\u0430\u0442\u043d\u0430\u044f \u0441\u0432\u044f\u0437\u044c \u0438 \u043a\u0430\u043a \u043e\u0442\u0432\u0435\u0447\u0430\u0442\u044c \u043d\u0430 \u043d\u0435\u0433\u0430\u0442\u0438\u0432 \u0431\u0435\u0437 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