{"id":19897,"date":"2025-11-03T07:42:54","date_gmt":"2025-11-03T07:42:54","guid":{"rendered":"https:\/\/alteg.io\/blog\/arhitektura-loyalnosti\/"},"modified":"2025-11-03T07:42:54","modified_gmt":"2025-11-03T07:42:54","slug":"arhitektura-loyalnosti","status":"publish","type":"post","link":"https:\/\/alteg.io\/ru\/blog\/arhitektura-loyalnosti\/","title":{"rendered":"\u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u043a\u0430\u0440\u0442\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0438 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u044c"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">\u0412\u0432\u0435\u0434\u0435\u043d\u0438\u0435<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0412 \u044d\u0442\u043e\u043c \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u0435 \u043e\u043f\u0438\u0441\u0430\u043d\u043e, \u043a\u0430\u043a \u043f\u0440\u043e\u0435\u043a\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c, \u0437\u0430\u043f\u0443\u0441\u043a\u0430\u0442\u044c \u0438 \u043e\u0446\u0435\u043d\u0438\u0432\u0430\u0442\u044c \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0432 Altegio \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u0445 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u043e\u0432: \u0441\u043a\u0438\u0434\u043e\u0447\u043d\u044b\u0445, \u0431\u043e\u043d\u0443\u0441\u043d\u044b\u0445 \u0438 \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u044b\u0445 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c, \u043a\u0430\u0440\u0442 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0438 \u043f\u043e\u0434\u0430\u0440\u043e\u0447\u043d\u044b\u0445 \u0441\u0435\u0440\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u043e\u0432, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u043e\u0432 (\u0432\u043a\u043b\u044e\u0447\u0430\u044f \u0430\u0432\u0442\u043e\u043f\u0440\u043e\u0434\u043b\u0435\u043d\u0438\u0435 \u0432 \u0411\u0440\u0430\u0437\u0438\u043b\u0438\u0438), \u043a\u0430\u0440\u0442 \u0434\u043b\u044f \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0445 \u043a\u043e\u0448\u0435\u043b\u044c\u043a\u043e\u0432, \u0430\u043a\u0446\u0438\u0439 \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0438 \u0438 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0438. \u0421\u0441\u044b\u043b\u043a\u0438 \u0432\u0435\u0434\u0443\u0442 \u043d\u0430 \u043e\u0444\u0438\u0446\u0438\u0430\u043b\u044c\u043d\u0443\u044e \u0434\u043e\u043a\u0443\u043c\u0435\u043d\u0442\u0430\u0446\u0438\u044e Altegio \u0434\u043b\u044f \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0438.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u041e\u0431\u0437\u043e\u0440 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u043e\u0432 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438<\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>\u0418\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442<\/th><th>\u0427\u0442\u043e \u0434\u0435\u043b\u0430\u0435\u0442<\/th><th>\u0413\u0434\u0435 \u043d\u0430\u0441\u0442\u0440\u043e\u0438\u0442\u044c<\/th><th>\u041e\u0441\u043d\u043e\u0432\u043d\u044b\u0435 \u043e\u0442\u0447\u0435\u0442\u044b \u0438 \u043e\u043f\u0435\u0440\u0430\u0446\u0438\u0438<\/th><\/tr><\/thead><tbody><tr><td>\u041f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430 \u0441\u043a\u0438\u0434\u043e\u043a<\/td><td>\u041d\u0430\u043a\u043e\u043f\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u0435 \u0438\u043b\u0438 \u043c\u043d\u043e\u0433\u043e\u0443\u0440\u043e\u0432\u043d\u0435\u0432\u044b\u0435 \u0441\u043a\u0438\u0434\u043a\u0438 \u0432 \u0437\u0430\u0432\u0438\u0441\u0438\u043c\u043e\u0441\u0442\u0438 \u043e\u0442 \u0441\u0443\u043c\u043c\u044b \u0442\u0440\u0430\u0442 \u0438\u043b\u0438 \u0432\u0438\u0437\u0438\u0442\u043e\u0432, \u0434\u0435\u0439\u0441\u0442\u0432\u0443\u044e\u0449\u0438\u0435 \u043f\u043e \u0432\u0441\u0435\u0439 \u0441\u0435\u0442\u0438<\/td><td><a href=\"https:\/\/alteg.io\/en\/loyalty-program\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 (\u043e\u0431\u0437\u043e\u0440)<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/categories\/loyalty-programs\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0411\u0430\u0437\u0430 \u0437\u043d\u0430\u043d\u0438\u0439: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438<\/mark><\/a><\/td><td>\u042d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0430\u043a\u0446\u0438\u0439 (\u0410\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430) \u00b7 \u041f\u0440\u043e\u0434\u0430\u0436\u0438 \u043f\u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0430\u043c\/\u0443\u0441\u043b\u0443\u0433\u0430\u043c<\/td><\/tr><tr><td>\u0411\u043e\u043d\u0443\u0441\u043d\u0430\u044f \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430 (\u043a\u0435\u0448\u0431\u044d\u043a)<\/td><td>\u041d\u0430\u0447\u0438\u0441\u043b\u0435\u043d\u0438\u0435 \u0431\u0430\u043b\u043b\u043e\u0432\/\u0431\u043e\u043d\u0443\u0441\u043e\u0432, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043c\u043e\u0436\u043d\u043e \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c \u0434\u043b\u044f \u043e\u043f\u043b\u0430\u0442\u044b \u0431\u0443\u0434\u0443\u0449\u0438\u0445 \u0432\u0438\u0437\u0438\u0442\u043e\u0432<\/td><td><a href=\"https:\/\/alteg.io\/en\/loyalty-program\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 (\u043e\u0431\u0437\u043e\u0440)<\/mark><\/a><\/td><td><a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905979818397-loyalty-cards-transactions\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u044c &gt; \u0422\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0438\u0438<\/mark><\/a><\/td><\/tr><tr><td>\u0420\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0430\u044f \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430<\/td><td>\u0412\u043e\u0437\u043d\u0430\u0433\u0440\u0430\u0436\u0434\u0430\u0435\u0442 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0442\u0435\u043b\u044f (\u0431\u043e\u043d\u0443\u0441\u044b) \u0438 \u043f\u0440\u0438\u0433\u043b\u0430\u0448\u0435\u043d\u043d\u043e\u0433\u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0430 (\u0441\u043a\u0438\u0434\u043a\u0430)<\/td><td><a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905865419293-referral-program\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0420\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0430\u044f \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430<\/mark><\/a><\/td><td>\u0422\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0438\u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u00b7 \u0418\u0441\u0442\u043e\u0440\u0438\u044f \u0432 \u043a\u0430\u0440\u0442\u043e\u0447\u043a\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u0430<\/td><\/tr><tr><td>\u041a\u0430\u0440\u0442\u044b \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438<\/td><td>\u0425\u0440\u0430\u043d\u0435\u043d\u0438\u0435 \u0431\u0430\u043b\u0430\u043d\u0441\u0430\/\u0441\u043a\u0438\u0434\u043e\u043a \u043a\u043b\u0438\u0435\u043d\u0442\u0430; \u0432\u044b\u043f\u0443\u0441\u043a \u043f\u043e \u043e\u0434\u043d\u043e\u0439 \u0438\u043b\u0438 \u043c\u0430\u0441\u0441\u043e\u0432\u043e<\/td><td><a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905929408925-loyalty-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0421\u043f\u0438\u0441\u043e\u043a \u043a\u0430\u0440\u0442 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905960584861-issuing-loyalty-cards-to-clients\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0412\u044b\u043f\u0443\u0441\u043a \u043a\u0430\u0440\u0442<\/mark><\/a><\/td><td>\u0422\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0438\u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438<\/td><\/tr><tr><td>\u041f\u043e\u0434\u0430\u0440\u043e\u0447\u043d\u044b\u0435 \u0441\u0435\u0440\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u044b<\/td><td>\u041f\u0440\u043e\u0434\u0430\u0436\u0430, \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u0435 \u0431\u0430\u043b\u0430\u043d\u0441\u0430 \u0438 \u0441\u043f\u0438\u0441\u0430\u043d\u0438\u0439 \u043f\u043e \u0432\u0441\u0435\u0439 \u0441\u0435\u0442\u0438<\/td><td><a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4906028682781-report-on-gift-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041e\u0442\u0447\u0435\u0442 \u043f\u043e \u043f\u043e\u0434\u0430\u0440\u043e\u0447\u043d\u044b\u043c \u0441\u0435\u0440\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u0430\u043c<\/mark><\/a><\/td><td>\u041e\u0442\u0447\u0435\u0442 \u043f\u043e \u0441\u0435\u0440\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u0430\u043c (\u044d\u043a\u0441\u043f\u043e\u0440\u0442 \u0432 Excel)<\/td><\/tr><tr><td>\u0410\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b<\/td><td>\u041f\u0440\u0435\u0434\u043e\u043f\u043b\u0430\u0447\u0435\u043d\u043d\u044b\u0439 \u0434\u043e\u0441\u0442\u0443\u043f \u043a \u0443\u0441\u043b\u0443\u0433\u0430\u043c; \u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0435\u043d\u0438\u044f \u043d\u0430 \u0437\u0430\u043f\u0438\u0441\u044c; \u0438\u043c\u043f\u043e\u0440\u0442<\/td><td><a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/11867465100829-online-booking-with-membership\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041e\u043d\u043b\u0430\u0439\u043d-\u0437\u0430\u043f\u0438\u0441\u044c \u043f\u043e \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0443<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4906136138397-memberships-import\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0418\u043c\u043f\u043e\u0440\u0442 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u043e\u0432<\/mark><\/a><\/td><td>\u041e\u0442\u0447\u0435\u0442\u044b \u043f\u043e \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0430\u043c (\u0440\u0430\u0437\u0434\u0435\u043b \u00ab\u041b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u044c\u00bb)<\/td><\/tr><tr><td>\u0410\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0441 \u0430\u0432\u0442\u043e\u043f\u0440\u043e\u0434\u043b\u0435\u043d\u0438\u0435\u043c (BR)<\/td><td>\u0420\u0435\u0433\u0443\u043b\u044f\u0440\u043d\u044b\u0435 \u0441\u043f\u0438\u0441\u0430\u043d\u0438\u044f \u0441 \u043a\u0430\u0440\u0442\u044b \u0447\u0435\u0440\u0435\u0437 AltPay<\/td><td><a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/18913774055069-creating-a-new-membership-type-and-enabling-auto-renewal\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0421\u043e\u0437\u0434\u0430\u043d\u0438\u0435 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0430<\/mark> + <mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0430\u0432\u0442\u043e\u043f\u0440\u043e\u0434\u043b\u0435\u043d\u0438\u0435 (\u0411\u0440\u0430\u0437\u0438\u043b\u0438\u044f)<\/mark><\/a><\/td><td>Email-\u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u044f \u043e \u0441\u0442\u0430\u0442\u0443\u0441\u0435\/\u0438\u0441\u0442\u043e\u0440\u0438\u0438 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0430<\/td><\/tr><tr><td>\u041a\u0430\u0440\u0442\u044b \u0434\u043b\u044f \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0445 \u043a\u043e\u0448\u0435\u043b\u044c\u043a\u043e\u0432<\/td><td>\u041a\u0430\u0440\u0442\u044b Apple Wallet\/Google Pay \u0441 \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u0435\u043c \u0431\u0430\u043b\u0430\u043d\u0441\u0430 \u0432 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u043c \u0432\u0440\u0435\u043c\u0435\u043d\u0438<\/td><td><a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/14060859527965-digital-cards-from-loyalcards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0418\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u044f \u0441 LoyalCards<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/10285490507037-boomerangme-electronic-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041a\u0430\u0440\u0442\u044b Boomerangme<\/mark><\/a><\/td><td>Push-\u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u044f \u0432 \u043a\u043e\u0448\u0435\u043b\u044c\u043a\u0435<\/td><\/tr><tr><td>\u0410\u043a\u0446\u0438\u0438 \u0434\u043b\u044f \u043e\u043d\u043b\u0430\u0439\u043d-\u0437\u0430\u043f\u0438\u0441\u0438 \u0438 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439<\/td><td>\u0410\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u043e\u0435 \u043f\u0440\u0438\u043c\u0435\u043d\u0435\u043d\u0438\u0435 \u0441\u043a\u0438\u0434\u043e\u043a \u043f\u0440\u0438 \u043e\u043d\u043b\u0430\u0439\u043d-\u0437\u0430\u043f\u0438\u0441\u0438; \u043f\u0440\u043e\u043c\u043e-\u0431\u043b\u043e\u043a\u0438 \u0432 \u0432\u0438\u0434\u0436\u0435\u0442\u0435<\/td><td><a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905807730461-discount-for-online-booking-automatic-application-of-promotion\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0410\u0432\u0442\u043e\u0441\u043a\u0438\u0434\u043a\u0430 \u043f\u0440\u0438 \u043e\u043d\u043b\u0430\u0439\u043d-\u0437\u0430\u043f\u0438\u0441\u0438<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/14563473505181-promotional-section-within-online-booking-widget\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041f\u0440\u043e\u043c\u043e-\u0431\u043b\u043e\u043a \u0432 \u0432\u0438\u0434\u0436\u0435\u0442\u0435<\/mark><\/a><\/td><td>\u0410\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430 \u0432\u0438\u0434\u0436\u0435\u0442\u0430 (\u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u0435 \u0441\u043e\u0431\u044b\u0442\u0438\u0439)<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u041f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b \u0441\u043a\u0438\u0434\u043e\u043a \u0438 \u0431\u043e\u043d\u0443\u0441\u043e\u0432 (\u0434\u043b\u044f \u0441\u0435\u0442\u0435\u0439)<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041d\u0430\u0441\u0442\u0440\u0430\u0438\u0432\u0430\u0439\u0442\u0435 \u043d\u0430\u043a\u043e\u043f\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u0435 \u0441\u043a\u0438\u0434\u043a\u0438 \u0438 \u043f\u0440\u0430\u0432\u0438\u043b\u0430 \u043d\u0430\u0447\u0438\u0441\u043b\u0435\u043d\u0438\u044f \u0431\u043e\u043d\u0443\u0441\u043e\u0432 \u0432 \u0437\u0430\u0432\u0438\u0441\u0438\u043c\u043e\u0441\u0442\u0438 \u043e\u0442 \u0441\u0443\u043c\u043c\u044b \u0442\u0440\u0430\u0442, \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u0430 \u0432\u0438\u0437\u0438\u0442\u043e\u0432 \u0438\u043b\u0438 \u043e\u043f\u043b\u0430\u0447\u0435\u043d\u043d\u044b\u0445 \u043f\u043e\u0437\u0438\u0446\u0438\u0439; \u043f\u0440\u0438\u043c\u0435\u043d\u044f\u0439\u0442\u0435 \u0438\u0445 \u0432\u043e \u0432\u0441\u0435\u0445 \u0444\u0438\u043b\u0438\u0430\u043b\u0430\u0445, \u0433\u0434\u0435 \u0434\u0435\u0439\u0441\u0442\u0432\u0443\u0435\u0442 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430. \u041e\u0437\u043d\u0430\u043a\u043e\u043c\u044c\u0442\u0435\u0441\u044c \u0441 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044f\u043c\u0438 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b \u0438 \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u0435\u043c \u0432 \u043c\u0443\u043b\u044c\u0442\u0438\u0444\u0438\u043b\u0438\u0430\u043b\u044c\u043d\u043e\u0439 \u0441\u0435\u0442\u0438: <a href=\"https:\/\/alteg.io\/en\/loyalty-program\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio<\/mark><\/a>.<\/li>\n\n\n\n<li>\u0423\u0432\u0435\u0434\u043e\u043c\u043b\u044f\u0439\u0442\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u043e \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0445 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u044f\u0445 \u0438 \u0441\u0442\u0430\u0442\u0443\u0441\u0435 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438 \u0438\u043b\u0438 \u0432\u0440\u0443\u0447\u043d\u0443\u044e; \u0441\u043e\u0447\u0435\u0442\u0430\u0439\u0442\u0435 \u044d\u0442\u043e \u0441 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0446\u0438\u0435\u0439 \u0432 \u043a\u043b\u0438\u0435\u043d\u0442\u0441\u043a\u043e\u0439 \u0431\u0430\u0437\u0435. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/categories\/loyalty-programs\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0411\u0430\u0437\u0430 \u0437\u043d\u0430\u043d\u0438\u0439: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/en\/client-base\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041a\u043b\u0438\u0435\u043d\u0442\u0441\u043a\u0430\u044f \u0431\u0430\u0437\u0430<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u0421\u043e\u0432\u0435\u0442\u044b \u043f\u043e \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u044e:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041d\u0430\u0447\u043d\u0438\u0442\u0435 \u0441 2\u20133 \u0443\u0440\u043e\u0432\u043d\u0435\u0439 \u0441\u043a\u0438\u0434\u043e\u043a (\u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0411\u0440\u043e\u043d\u0437\u043e\u0432\u044b\u0439\/\u0421\u0435\u0440\u0435\u0431\u0440\u044f\u043d\u044b\u0439\/\u0417\u043e\u043b\u043e\u0442\u043e\u0439), \u043f\u0440\u0438\u0432\u044f\u0437\u0430\u043d\u043d\u044b\u0445 \u043a \u0441\u0443\u043c\u043c\u0435 \u0442\u0440\u0430\u0442; \u0434\u043e\u0431\u0430\u0432\u044c\u0442\u0435 \u043d\u0435\u0431\u043e\u043b\u044c\u0448\u043e\u0435 \u043d\u0430\u0447\u0438\u0441\u043b\u0435\u043d\u0438\u0435 \u0431\u043e\u043d\u0443\u0441\u043e\u0432 \u043d\u0430 \u0443\u0441\u043b\u0443\u0433\u0438, \u043c\u0430\u0440\u0436\u0438\u043d\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u044d\u0442\u043e \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442. <a href=\"https:\/\/alteg.io\/en\/loyalty-program\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u0420\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0430\u044f \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041d\u0430 \u0443\u0440\u043e\u0432\u043d\u0435 \u0441\u0435\u0442\u0438 \u0438\u043b\u0438 \u0444\u0438\u043b\u0438\u0430\u043b\u0430 \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u0442\u0435: (1) \u0444\u0438\u043a\u0441\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u0443\u044e \u0441\u043a\u0438\u0434\u043a\u0443 \u0432 % \u0434\u043b\u044f \u043f\u0440\u0438\u0433\u043b\u0430\u0448\u0435\u043d\u043d\u043e\u0433\u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0430 (\u0442\u043e\u043b\u044c\u043a\u043e \u043d\u0430 \u043f\u0435\u0440\u0432\u044b\u0439 \u0432\u0438\u0437\u0438\u0442) \u0438 (2) \u0444\u0438\u043a\u0441\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0439 \u043a\u0435\u0448\u0431\u044d\u043a\/\u0431\u043e\u043d\u0443\u0441 \u0432 % \u0434\u043b\u044f \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0442\u0435\u043b\u044f. \u041f\u0440\u0438 \u043e\u043f\u043b\u0430\u0442\u0435 \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u043a \u0432\u0432\u043e\u0434\u0438\u0442 \u043d\u043e\u043c\u0435\u0440 \u0442\u0435\u043b\u0435\u0444\u043e\u043d\u0430 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0442\u0435\u043b\u044f; \u0431\u043e\u043d\u0443\u0441\u044b \u043d\u0430\u0447\u0438\u0441\u043b\u044f\u044e\u0442\u0441\u044f \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438. \u041f\u0440\u043e\u0441\u043c\u0430\u0442\u0440\u0438\u0432\u0430\u0439\u0442\u0435 \u0432\u0441\u0435 \u043d\u0430\u0447\u0438\u0441\u043b\u0435\u043d\u0438\u044f \u0432 \u0440\u0430\u0437\u0434\u0435\u043b\u0435 \u00ab\u041b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u044c\u00bb &gt; \u00ab\u0422\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0438\u0438\u00bb. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905865419293-referral-program\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0420\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0430\u044f \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905979818397-loyalty-cards-transactions\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0422\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0438\u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u041f\u0440\u0430\u0432\u0438\u043b\u0430 \u0438 \u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0435\u043d\u0438\u044f:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041f\u0440\u0438\u0433\u043b\u0430\u0448\u0435\u043d\u043d\u044b\u0439 \u043a\u043b\u0438\u0435\u043d\u0442 \u0434\u043e\u043b\u0436\u0435\u043d \u0431\u044b\u0442\u044c \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u043d\u043e\u0432\u044b\u043c \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u0435\u043c \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438\/\u0441\u0435\u0442\u0438 \u0432 \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0438\u0438 \u0441 \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0430\u043c\u0438. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905865419293-referral-program\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0420\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0430\u044f \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u041a\u0430\u0440\u0442\u044b \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438: \u0432\u044b\u043f\u0443\u0441\u043a, \u043c\u0430\u0441\u0441\u043e\u0432\u044b\u0435 \u043e\u043f\u0435\u0440\u0430\u0446\u0438\u0438 \u0438 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0435<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0423\u043f\u0440\u0430\u0432\u043b\u044f\u0439\u0442\u0435 \u043a\u0430\u0440\u0442\u0430\u043c\u0438 \u043d\u0430 \u0443\u0440\u043e\u0432\u043d\u0435 \u0441\u0435\u0442\u0438: \u043f\u0440\u043e\u0441\u043c\u0430\u0442\u0440\u0438\u0432\u0430\u0439\u0442\u0435 \u043d\u043e\u043c\u0435\u0440, \u0442\u0438\u043f, \u0432\u043b\u0430\u0434\u0435\u043b\u044c\u0446\u0430 (\u0442\u0435\u043b\u0435\u0444\u043e\u043d), \u0431\u0430\u043b\u0430\u043d\u0441, \u0434\u0430\u0442\u0443 \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u044f; \u043f\u0435\u0440\u0435\u0445\u043e\u0434\u0438\u0442\u0435 \u043a \u043a\u0430\u0440\u0442\u0435 \u0438\u043b\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u0443 \u043f\u043e \u043a\u043b\u0438\u043a\u0430\u0431\u0435\u043b\u044c\u043d\u044b\u043c \u0441\u0441\u044b\u043b\u043a\u0430\u043c. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905929408925-loyalty-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0421\u043f\u0438\u0441\u043e\u043a \u043a\u0430\u0440\u0442 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438<\/mark><\/a>.<\/li>\n\n\n\n<li>\u0412\u044b\u043f\u0443\u0441\u043a\u0430\u0439\u0442\u0435 \u043a\u0430\u0440\u0442\u044b \u043f\u043e \u043e\u0434\u043d\u043e\u0439 \u0438\u0437 \u043e\u043a\u043d\u0430 \u0437\u0430\u043f\u0438\u0441\u0438 \u0438\u043b\u0438 \u043a\u0430\u0440\u0442\u043e\u0447\u043a\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u0430, \u043b\u0438\u0431\u043e \u0432\u044b\u043f\u043e\u043b\u043d\u044f\u0439\u0442\u0435 \u043c\u0430\u0441\u0441\u043e\u0432\u044b\u0439 \u0432\u044b\u043f\u0443\u0441\u043a\/\u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u0435 \u0431\u0430\u043b\u0430\u043d\u0441\u043e\u0432 \u0447\u0435\u0440\u0435\u0437 Excel \u0432 \u0438\u043d\u0442\u0435\u0440\u0444\u0435\u0439\u0441\u0435 \u0441\u0435\u0442\u0438 (\u043f\u0440\u0438\u043c\u0435\u043d\u044f\u044e\u0442\u0441\u044f \u043f\u0440\u0430\u0432\u0438\u043b\u0430 \u0444\u043e\u0440\u043c\u0430\u0442\u0430 \u0442\u0435\u043b\u0435\u0444\u043e\u043d\u0430 \u0438 \u0443\u043d\u0438\u043a\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438). <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905960584861-issuing-loyalty-cards-to-clients\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0412\u044b\u043f\u0443\u0441\u043a \u043a\u0430\u0440\u0442<\/mark><\/a>.<\/li>\n\n\n\n<li>\u041e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0439\u0442\u0435 \u043a\u0430\u0436\u0434\u043e\u0435 \u0441\u043f\u0438\u0441\u0430\u043d\u0438\u0435\/\u043d\u0430\u0447\u0438\u0441\u043b\u0435\u043d\u0438\u0435 (\u0432\u043a\u043b\u044e\u0447\u0430\u044f \u0430\u043a\u0446\u0438\u0438, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u044b\u0435 \u043d\u0430\u0447\u0438\u0441\u043b\u0435\u043d\u0438\u044f, \u0440\u0443\u0447\u043d\u044b\u0435 \u043e\u043f\u0435\u0440\u0430\u0446\u0438\u0438, \u0441\u043f\u0438\u0441\u0430\u043d\u0438\u044f \u043f\u043e \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0430\u043c) \u0432 \u0440\u0430\u0437\u0434\u0435\u043b\u0435 \u00ab\u041b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u044c\u00bb &gt; \u00ab\u0422\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0438\u0438\u00bb \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e \u043f\u043e\u0434\u0440\u043e\u0431\u043d\u044b\u0445 \u0444\u0438\u043b\u044c\u0442\u0440\u043e\u0432 \u0438 \u0441\u0441\u044b\u043b\u043e\u043a. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905979818397-loyalty-cards-transactions\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0422\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0438\u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u041f\u043e\u0434\u0430\u0440\u043e\u0447\u043d\u044b\u0435 \u0441\u0435\u0440\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u044b: \u043f\u0440\u043e\u0434\u0430\u0436\u0438 \u0438 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u044c<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041a\u043e\u043d\u0442\u0440\u043e\u043b\u0438\u0440\u0443\u0439\u0442\u0435 \u0432\u0441\u0435 \u043f\u043e\u0434\u0430\u0440\u043e\u0447\u043d\u044b\u0435 \u0441\u0435\u0440\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u044b \u043f\u043e \u0432\u0441\u0435\u0439 \u0441\u0435\u0442\u0438: \u043d\u043e\u043c\u0435\u0440, \u0442\u0438\u043f, \u0431\u0430\u043b\u0430\u043d\u0441, \u043d\u043e\u043c\u0438\u043d\u0430\u043b, \u0441\u0442\u0430\u0442\u0443\u0441, \u0432\u043b\u0430\u0434\u0435\u043b\u0435\u0446, \u0434\u0430\u0442\u0430\/\u043c\u0435\u0441\u0442\u043e \u043f\u0440\u043e\u0434\u0430\u0436\u0438, \u043e\u043f\u043b\u0430\u0442\u044b \u0438 \u0441\u043f\u0438\u0441\u0430\u043d\u043d\u044b\u0435 \u0441\u0443\u043c\u043c\u044b; \u044d\u043a\u0441\u043f\u043e\u0440\u0442\u0438\u0440\u0443\u0439\u0442\u0435 \u0434\u0430\u043d\u043d\u044b\u0435 \u0432 Excel. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4906028682781-report-on-gift-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041e\u0442\u0447\u0435\u0442 \u043f\u043e \u043f\u043e\u0434\u0430\u0440\u043e\u0447\u043d\u044b\u043c \u0441\u0435\u0440\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u0430\u043c<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u0410\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b: \u043a\u043e\u043d\u0442\u0440\u043e\u043b\u044c \u0434\u043e\u0441\u0442\u0443\u043f\u0430 \u0438 \u0440\u0435\u0433\u0443\u043b\u044f\u0440\u043d\u044b\u0435 \u0441\u043f\u0438\u0441\u0430\u043d\u0438\u044f<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041e\u0433\u0440\u0430\u043d\u0438\u0447\u0438\u0432\u0430\u0439\u0442\u0435 \u043e\u043d\u043b\u0430\u0439\u043d-\u0437\u0430\u043f\u0438\u0441\u044c \u0442\u043e\u043b\u044c\u043a\u043e \u0434\u043b\u044f \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0441 \u0434\u0435\u0439\u0441\u0442\u0432\u0443\u044e\u0449\u0438\u043c \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u043e\u043c \u043d\u0430 \u0432\u044b\u0431\u0440\u0430\u043d\u043d\u044b\u0435 \u0443\u0441\u043b\u0443\u0433\u0438. \u041f\u0440\u043e\u0432\u0435\u0440\u043a\u0430 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u044f \u0432\u043a\u043b\u044e\u0447\u0430\u0435\u0442 \u0441\u0442\u0430\u0442\u0443\u0441, \u0431\u0430\u043b\u0430\u043d\u0441, \u0434\u0438\u0430\u043f\u0430\u0437\u043e\u043d \u0434\u0430\u0442 \u0438 \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e. \u0420\u0430\u0431\u043e\u0442\u0430\u0435\u0442 \u043a\u0430\u043a \u0432 \u0441\u0442\u0430\u0440\u043e\u043c, \u0442\u0430\u043a \u0438 \u0432 \u043d\u043e\u0432\u043e\u043c \u0432\u0438\u0434\u0436\u0435\u0442\u0435 \u0431\u0440\u043e\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f, \u0430 \u0442\u0430\u043a\u0436\u0435 \u0432 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u043e\u043c \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0438. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/11867465100829-online-booking-with-membership\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041e\u043d\u043b\u0430\u0439\u043d-\u0437\u0430\u043f\u0438\u0441\u044c \u043f\u043e \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0443<\/mark><\/a>.<\/li>\n\n\n\n<li>\u041f\u0435\u0440\u0435\u043d\u043e\u0441\u0438\u0442\u0435 \u0438\u043b\u0438 \u0437\u0430\u0433\u0440\u0443\u0436\u0430\u0439\u0442\u0435 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u043c\u0430\u0441\u0441\u043e\u0432\u043e \u043d\u0430 \u0443\u0440\u043e\u0432\u043d\u0435 \u0441\u0435\u0442\u0438 \u0447\u0435\u0440\u0435\u0437 Excel (\u0441\u0442\u0440\u043e\u0433\u0430\u044f \u0432\u0430\u043b\u0438\u0434\u0430\u0446\u0438\u044f, \u0443\u043d\u0438\u043a\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u043d\u043e\u043c\u0435\u0440\u043e\u0432 \u0438 \u043e\u0431\u044f\u0437\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u0435 \u043a\u043e\u043b\u043e\u043d\u043a\u0438). <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4906136138397-memberships-import\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0418\u043c\u043f\u043e\u0440\u0442 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u043e\u0432<\/mark><\/a>.<\/li>\n\n\n\n<li>\u0411\u0440\u0430\u0437\u0438\u043b\u0438\u044f: \u0432\u043a\u043b\u044e\u0447\u0438\u0442\u0435 \u0430\u0432\u0442\u043e\u043f\u0440\u043e\u0434\u043b\u0435\u043d\u0438\u0435 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u043e\u0432 \u0441\u043e \u0441\u043f\u0438\u0441\u0430\u043d\u0438\u0435\u043c \u0441 \u043a\u0430\u0440\u0442\u044b \u0447\u0435\u0440\u0435\u0437 AltPay. \u041a\u043b\u0438\u0435\u043d\u0442\u044b \u043f\u043e\u043b\u0443\u0447\u0430\u044e\u0442 email-\u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u044f \u043e \u043f\u043e\u0434\u0442\u0432\u0435\u0440\u0436\u0434\u0435\u043d\u0438\u0438\/\u043e\u0442\u043c\u0435\u043d\u0435; \u043d\u0435\u0443\u0434\u0430\u0447\u043d\u044b\u0435 \u0441\u043f\u0438\u0441\u0430\u043d\u0438\u044f \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438 \u043e\u0442\u043c\u0435\u043d\u044f\u044e\u0442 \u043f\u0440\u043e\u0434\u043b\u0435\u043d\u0438\u0435; \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442 \u043e\u0441\u0442\u0430\u0435\u0442\u0441\u044f \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u044b\u043c \u0434\u043b\u044f \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u044f \u0434\u043e \u043e\u043a\u043e\u043d\u0447\u0430\u043d\u0438\u044f \u0441\u0440\u043e\u043a\u0430 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u044f \u043f\u043e\u0441\u043b\u0435 \u043e\u0442\u043c\u0435\u043d\u044b. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/18913774055069-creating-a-new-membership-type-and-enabling-auto-renewal\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0421\u043e\u0437\u0434\u0430\u043d\u0438\u0435 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0430 + \u0430\u0432\u0442\u043e\u043f\u0440\u043e\u0434\u043b\u0435\u043d\u0438\u0435 (\u0411\u0440\u0430\u0437\u0438\u043b\u0438\u044f)<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u041a\u0430\u0440\u0442\u044b \u0434\u043b\u044f \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0445 \u043a\u043e\u0448\u0435\u043b\u044c\u043a\u043e\u0432 (Apple Wallet \/ Google Pay)<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>LoyalCards: \u0432\u044b\u043f\u0443\u0441\u043a\u0430\u0439\u0442\u0435 \u043a\u0430\u0440\u0442\u044b \u0447\u0435\u0440\u0435\u0437 QR, SMS, \u0441\u0441\u044b\u043b\u043a\u0443 \u0438\u043b\u0438 Telegram; \u0431\u0430\u043b\u0430\u043d\u0441 \u0438 \u0441\u043a\u0438\u0434\u043a\u0438 \u043e\u0431\u043d\u043e\u0432\u043b\u044f\u044e\u0442\u0441\u044f \u0432 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u043c \u0432\u0440\u0435\u043c\u0435\u043d\u0438; \u043e\u0442\u043f\u0440\u0430\u0432\u043b\u044f\u0439\u0442\u0435 push- \u0438 \u0433\u0435\u043e-\u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u044f \u043f\u0440\u044f\u043c\u043e \u043d\u0430 \u043a\u0430\u0440\u0442\u0443; \u043d\u0430\u0441\u0442\u0440\u0430\u0438\u0432\u0430\u0439\u0442\u0435 \u0434\u0438\u0437\u0430\u0439\u043d \u0438 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044e \u043d\u0430 \u043e\u0431\u0440\u0430\u0442\u043d\u043e\u0439 \u0441\u0442\u043e\u0440\u043e\u043d\u0435. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/14060859527965-digital-cards-from-loyalcards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0418\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u044f \u0441 LoyalCards<\/mark><\/a>.<\/li>\n\n\n\n<li>Boomerangme: \u0448\u0442\u0430\u043c\u043f-\u043a\u0430\u0440\u0442\u044b (\u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, 10 \u0432\u0438\u0437\u0438\u0442\u043e\u0432 = 1 \u0431\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u043e) \u0441 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u043c \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u0435\u043c \u0447\u0435\u0440\u0435\u0437 Altegio; \u0431\u0435\u0437\u043b\u0438\u043c\u0438\u0442\u043d\u044b\u0435 \u0431\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u044b\u0435 PUSH-\u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u044f \u0438 \u043f\u0440\u043e\u0441\u0442\u043e\u0439 \u0438\u043c\u043f\u043e\u0440\u0442 \u0438\u0437 \u0432\u0430\u0448\u0435\u0439 CRM. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/10285490507037-boomerangme-electronic-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u042d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0435 \u043a\u0430\u0440\u0442\u044b Boomerangme<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u0410\u043a\u0446\u0438\u0438 \u0442\u043e\u043b\u044c\u043a\u043e \u0434\u043b\u044f \u043e\u043d\u043b\u0430\u0439\u043d-\u0437\u0430\u043f\u0438\u0441\u0438 \u0438 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u043e\u0433\u043e \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0410\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438 \u043f\u0440\u0438\u043c\u0435\u043d\u044f\u0439\u0442\u0435 \u0430\u043a\u0446\u0438\u044e \u043f\u0440\u0438 \u043e\u043d\u043b\u0430\u0439\u043d-\u0437\u0430\u043f\u0438\u0441\u0438 (\u0438\u043b\u0438 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u043e \u043f\u0440\u0438 \u0437\u0430\u043f\u0438\u0441\u0438 \u0447\u0435\u0440\u0435\u0437 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u043e\u0435 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u0430). \u0412\u044b\u0431\u0435\u0440\u0438\u0442\u0435 \u043f\u0440\u0438\u043c\u0435\u043d\u0435\u043d\u0438\u0435 \u0442\u043e\u043b\u044c\u043a\u043e \u0434\u043b\u044f \u043f\u0435\u0440\u0432\u043e\u0439 \u0437\u0430\u043f\u0438\u0441\u0438 \u0438\u043b\u0438 \u0434\u043b\u044f \u043a\u0430\u0436\u0434\u043e\u0439; \u0441\u043a\u0438\u0434\u043a\u0430 \u0434\u043e\u0431\u0430\u0432\u0438\u0442\u0441\u044f \u043f\u0440\u0438 \u0440\u0430\u0441\u0447\u0435\u0442\u0435 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905807730461-discount-for-online-booking-automatic-application-of-promotion\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0410\u0432\u0442\u043e\u0441\u043a\u0438\u0434\u043a\u0430 \u043f\u0440\u0438 \u043e\u043d\u043b\u0430\u0439\u043d-\u0437\u0430\u043f\u0438\u0441\u0438<\/mark><\/a>.<\/li>\n\n\n\n<li>\u041f\u0440\u043e\u0434\u0432\u0438\u0433\u0430\u0439\u0442\u0435 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u044f \u043f\u0440\u044f\u043c\u043e \u0432 \u043f\u0440\u043e\u0446\u0435\u0441\u0441\u0435 \u0431\u0440\u043e\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e \u043f\u0440\u043e\u043c\u043e-\u0431\u043b\u043e\u043a\u0430 \u0432 \u0432\u0438\u0434\u0436\u0435\u0442\u0435 (\u043e\u0434\u043d\u0430 \u0430\u043a\u0446\u0438\u044f \u043d\u0430 \u044d\u043a\u0440\u0430\u043d; \u0437\u0430\u0433\u043e\u043b\u043e\u0432\u043e\u043a\/\u043e\u043f\u0438\u0441\u0430\u043d\u0438\u0435\/\u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u0435\/\u0441\u0441\u044b\u043b\u043a\u0430). \u041e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0439\u0442\u0435 \u043a\u043b\u0438\u043a\u0438 \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e \u0441\u043e\u0431\u044b\u0442\u0438\u044f clicked_promo_link. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/14563473505181-promotional-section-within-online-booking-widget\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041f\u0440\u043e\u043c\u043e-\u0431\u043b\u043e\u043a \u0432 \u0432\u0438\u0434\u0436\u0435\u0442\u0435<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4903410465437-description-of-events-for-analytics\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0421\u043e\u0431\u044b\u0442\u0438\u044f \u0432\u0438\u0434\u0436\u0435\u0442\u0430 \u0434\u043b\u044f \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0438<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u0421\u0435\u0442\u0435\u0432\u0430\u044f \u043c\u043e\u0434\u0435\u043b\u044c \u0434\u0430\u043d\u043d\u044b\u0445: \u0435\u0434\u0438\u043d\u044b\u0439 \u043f\u0440\u043e\u0444\u0438\u043b\u044c \u043a\u043b\u0438\u0435\u043d\u0442\u0430<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041e\u0431\u044a\u0435\u0434\u0438\u043d\u044f\u0439\u0442\u0435 \u043f\u0440\u043e\u0444\u0438\u043b\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0438 \u0438\u0445 \u0434\u0430\u043d\u043d\u044b\u0435 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u043f\u043e \u0432\u0441\u0435\u043c \u0444\u0438\u043b\u0438\u0430\u043b\u0430\u043c \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e \u0441\u0435\u0442\u0435\u0432\u043e\u0439 \u043a\u043b\u0438\u0435\u043d\u0442\u0441\u043a\u043e\u0439 \u0431\u0430\u0437\u044b \u0438 \u0441\u0435\u0442\u0435\u0432\u043e\u0439 \u043a\u0430\u0440\u0442\u044b \u043a\u043b\u0438\u0435\u043d\u0442\u0430 (\u043a\u0430\u0440\u0442\u044b, \u043f\u043e\u0434\u0430\u0440\u043e\u0447\u043d\u044b\u0435 \u0441\u0435\u0440\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b, \u0438\u0441\u0442\u043e\u0440\u0438\u044f \u043d\u0430\u0447\u0438\u0441\u043b\u0435\u043d\u0438\u0439\/\u0441\u043f\u0438\u0441\u0430\u043d\u0438\u0439 \u0438 \u0436\u0443\u0440\u043d\u0430\u043b \u0441\u043e\u043e\u0431\u0449\u0435\u043d\u0438\u0439). <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905437905565-chain-client-database\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0421\u0435\u0442\u0435\u0432\u0430\u044f \u043a\u043b\u0438\u0435\u043d\u0442\u0441\u043a\u0430\u044f \u0431\u0430\u0437\u0430<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905463467549-customer-chain-card\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0421\u0435\u0442\u0435\u0432\u0430\u044f \u043a\u0430\u0440\u0442\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0430<\/mark><\/a>.<\/li>\n\n\n\n<li>\u0418\u0437\u0431\u0435\u0433\u0430\u0439\u0442\u0435 \u0434\u0443\u0431\u043b\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u0440\u0430\u0441\u0441\u044b\u043b\u043e\u043a \u043a\u043b\u0438\u0435\u043d\u0442\u0430\u043c, \u043f\u043e\u0441\u0435\u0449\u0430\u044e\u0449\u0438\u043c \u0440\u0430\u0437\u043d\u044b\u0435 \u0444\u0438\u043b\u0438\u0430\u043b\u044b, \u0438 \u043e\u0446\u0435\u043d\u0438\u0432\u0430\u0439\u0442\u0435 \u0442\u0440\u0430\u0442\u044b \u0438 \u0437\u0430\u043f\u043e\u043b\u043d\u044f\u0435\u043c\u043e\u0441\u0442\u044c \u0432 \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0435 \u0432\u0441\u0435\u0439 \u0441\u0435\u0442\u0438. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905599395101-what-tasks-are-solved-by-chain-analytics-and-the-client-database\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041a\u0430\u043a\u0438\u0435 \u0437\u0430\u0434\u0430\u0447\u0438 \u0440\u0435\u0448\u0430\u0435\u0442 \u0441\u0435\u0442\u0435\u0432\u0430\u044f \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u0410\u043d\u0430\u043b\u0438\u0437 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u0438 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u044c<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0416\u0443\u0440\u043d\u0430\u043b \u0442\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0438\u0439 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438: \u0444\u0438\u043b\u044c\u0442\u0440\u0443\u0439\u0442\u0435 \u043f\u043e \u0442\u0438\u043f\u0443 \u043e\u043f\u0435\u0440\u0430\u0446\u0438\u0438 (\u0441\u043a\u0438\u0434\u043a\u0430 \u043f\u043e \u0430\u043a\u0446\u0438\u0438, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u043e\u0435 \u043d\u0430\u0447\u0438\u0441\u043b\u0435\u043d\u0438\u0435, \u0440\u0443\u0447\u043d\u043e\u0435 \u0441\u043f\u0438\u0441\u0430\u043d\u0438\u0435\/\u043d\u0430\u0447\u0438\u0441\u043b\u0435\u043d\u0438\u0435, \u043f\u043e\u0434\u0430\u0440\u043e\u0447\u043d\u044b\u0439 \u0441\u0435\u0440\u0442\u0438\u0444\u0438\u043a\u0430\u0442, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442, \u0438\u0441\u0442\u0435\u0447\u0435\u043d\u0438\u0435 \u0441\u0440\u043e\u043a\u0430 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u044f, \u043b\u0438\u0447\u043d\u044b\u0439 \u0441\u0447\u0435\u0442 \u0438 \u0442. \u0434.). <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905979818397-loyalty-cards-transactions\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0422\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0438\u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438<\/mark><\/a>.<\/li>\n\n\n\n<li>\u041e\u0442\u0447\u0435\u0442 \u043f\u043e \u043f\u043e\u0434\u0430\u0440\u043e\u0447\u043d\u044b\u043c \u0441\u0435\u0440\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u0430\u043c (\u0441\u0435\u0442\u0435\u0432\u043e\u0439): \u0431\u0430\u043b\u0430\u043d\u0441\u044b, \u0441\u043f\u0438\u0441\u0430\u043d\u0438\u044f, \u043f\u0440\u043e\u0434\u0430\u0436\u0438\/\u043e\u043f\u043b\u0430\u0442\u044b \u0441 \u0434\u0435\u0442\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u0435\u0439; \u044d\u043a\u0441\u043f\u043e\u0440\u0442 \u0432 Excel. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4906028682781-report-on-gift-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041e\u0442\u0447\u0435\u0442 \u043f\u043e \u043f\u043e\u0434\u0430\u0440\u043e\u0447\u043d\u044b\u043c \u0441\u0435\u0440\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u0430\u043c<\/mark><\/a>.<\/li>\n\n\n\n<li>KPI \u0443\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u044f: \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u0442\u0435 \u043f\u0435\u0440\u0438\u043e\u0434 \u0443\u0442\u0435\u0440\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432; \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0439\u0442\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 \u00ab\u0412\u0435\u0440\u043d\u0443\u0432\u0448\u0438\u0435\u0441\u044f \u043a\u043b\u0438\u0435\u043d\u0442\u044b\u00bb \u0438 \u00ab\u0423\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432\u00bb (\u043b\u043e\u0433\u0438\u043a\u0430 \u0442\u043e\u043b\u044c\u043a\u043e \u043f\u043e \u0441\u043e\u0441\u0442\u043e\u044f\u0432\u0448\u0438\u043c\u0441\u044f \u0432\u0438\u0437\u0438\u0442\u0430\u043c). <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4904240568989-setting-the-customer-loss-period\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0430 \u043f\u0435\u0440\u0438\u043e\u0434\u0430 \u0443\u0442\u0435\u0440\u0438<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4904099636125-customer-retention-and-returning-customers\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041c\u0435\u0442\u0440\u0438\u043a\u0438 \u0443\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u044f<\/mark><\/a>.<\/li>\n\n\n\n<li>\u0410\u0442\u0440\u0438\u0431\u0443\u0446\u0438\u044f \u0432\u0438\u0434\u0436\u0435\u0442\u0430 \u0438 \u0430\u043a\u0446\u0438\u0439: \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0438\u0442\u0435 Google Analytics 4; \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u0439\u0442\u0435 \u0441\u043f\u0438\u0441\u043e\u043a \u0441\u043e\u0431\u044b\u0442\u0438\u0439 \u0434\u043b\u044f \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0438 \u0446\u0435\u043b\u0435\u0439 (booked, service_selected, clicked_promo_link \u0438 \u0442. \u0434.). <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4903418881693-setting-the-integration-with-google-analytics\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0418\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u044f \u0441 GA4<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4903410465437-description-of-events-for-analytics\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0421\u043e\u0431\u044b\u0442\u0438\u044f \u0432\u0438\u0434\u0436\u0435\u0442\u0430<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u041f\u043b\u0430\u043d \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u044f (\u0434\u043b\u044f \u0441\u0435\u0442\u0438 \u0438\u043b\u0438 \u043e\u0442\u0434\u0435\u043b\u044c\u043d\u043e\u0433\u043e \u0444\u0438\u043b\u0438\u0430\u043b\u0430)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">1) \u041e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u0435 \u0446\u0435\u043b\u0438: \u0440\u043e\u0441\u0442 \u043f\u043e\u0432\u0442\u043e\u0440\u043d\u044b\u0445 \u0432\u0438\u0437\u0438\u0442\u043e\u0432, \u0441\u0440\u0435\u0434\u043d\u0435\u0433\u043e \u0447\u0435\u043a\u0430, \u0440\u0435\u0430\u043a\u0442\u0438\u0432\u0430\u0446\u0438\u044f.<br>2) \u0412\u044b\u0431\u0435\u0440\u0438\u0442\u0435 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b: \u0441\u043a\u0438\u0434\u043a\u0438 \u043f\u043e \u0443\u0440\u043e\u0432\u043d\u044f\u043c; \u0431\u043e\u043d\u0443\u0441\u044b \u043d\u0430 \u0432\u044b\u0441\u043e\u043a\u043e\u043c\u0430\u0440\u0436\u0438\u043d\u0430\u043b\u044c\u043d\u044b\u0435 \u043f\u043e\u0437\u0438\u0446\u0438\u0438; \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0430\u044f \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430 (\u0441\u043a\u0438\u0434\u043a\u0430 \u043d\u0430 \u043f\u0435\u0440\u0432\u044b\u0439 \u0432\u0438\u0437\u0438\u0442 + \u0431\u043e\u043d\u0443\u0441 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0442\u0435\u043b\u044e); \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0434\u043b\u044f \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u0438\u0440\u0443\u0435\u043c\u043e\u0433\u043e \u0441\u043f\u0440\u043e\u0441\u0430.<br>3) \u041d\u0430\u0441\u0442\u0440\u043e\u0439\u0442\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b \u0438 \u043a\u0430\u0440\u0442\u044b \u043d\u0430 \u0443\u0440\u043e\u0432\u043d\u0435 \u0441\u0435\u0442\u0438. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/categories\/loyalty-programs\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0411\u0430\u0437\u0430 \u0437\u043d\u0430\u043d\u0438\u0439: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905929408925-loyalty-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041a\u0430\u0440\u0442\u044b \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438<\/mark><\/a>.<br>4) \u0414\u043e\u0431\u0430\u0432\u044c\u0442\u0435 \u0441\u0442\u0438\u043c\u0443\u043b\u044b \u0434\u043b\u044f \u043e\u043d\u043b\u0430\u0439\u043d-\u0437\u0430\u043f\u0438\u0441\u0438\/\u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439 \u0438 \u043f\u0440\u043e\u043c\u043e-\u0431\u043b\u043e\u043a \u0432 \u0432\u0438\u0434\u0436\u0435\u0442\u0435. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905807730461-discount-for-online-booking-automatic-application-of-promotion\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0410\u0432\u0442\u043e\u0441\u043a\u0438\u0434\u043a\u0430 \u043f\u0440\u0438 \u043e\u043d\u043b\u0430\u0439\u043d-\u0437\u0430\u043f\u0438\u0441\u0438<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/14563473505181-promotional-section-within-online-booking-widget\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041f\u0440\u043e\u043c\u043e-\u0431\u043b\u043e\u043a<\/mark><\/a>.<br>5) \u0417\u0430\u043f\u0443\u0441\u0442\u0438\u0442\u0435 \u043a\u0430\u0440\u0442\u044b \u0434\u043b\u044f \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0445 \u043a\u043e\u0448\u0435\u043b\u044c\u043a\u043e\u0432 \u0434\u043b\u044f \u0443\u0434\u043e\u0431\u043d\u043e\u0439 \u0438\u0434\u0435\u043d\u0442\u0438\u0444\u0438\u043a\u0430\u0446\u0438\u0438 \u0438 \u0431\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u044b\u0445 push-\u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u0439. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/14060859527965-digital-cards-from-loyalcards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">LoyalCards<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/10285490507037-boomerangme-electronic-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">Boomerangme<\/mark><\/a>.<br>6) \u041d\u0430\u0441\u0442\u0440\u043e\u0439\u0442\u0435 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0443 (GA4), \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u0435 \u043f\u0435\u0440\u0438\u043e\u0434 \u0443\u0442\u0435\u0440\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0438 \u0435\u0436\u0435\u043d\u0435\u0434\u0435\u043b\u044c\u043d\u043e \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0439\u0442\u0435 \u0434\u0430\u0448\u0431\u043e\u0440\u0434 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 (\u0442\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0438\u0438, \u043e\u0431\u044f\u0437\u0430\u0442\u0435\u043b\u044c\u0441\u0442\u0432\u0430 \u043f\u043e \u0441\u0435\u0440\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u0430\u043c, \u0443\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u0435). <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4903418881693-setting-the-integration-with-google-analytics\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0418\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u044f \u0441 GA4<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4904240568989-setting-the-customer-loss-period\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0430 \u043f\u0435\u0440\u0438\u043e\u0434\u0430 \u0443\u0442\u0435\u0440\u0438<\/mark><\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0411\u0435\u0437\u043e\u043f\u0430\u0441\u043d\u043e\u0441\u0442\u044c \u0438 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u0434\u043e\u0441\u0442\u0443\u043f\u043e\u043c<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041e\u0433\u0440\u0430\u043d\u0438\u0447\u0438\u0432\u0430\u0439\u0442\u0435 \u0434\u043e\u0441\u0442\u0443\u043f \u043a \u043f\u0440\u043e\u0441\u043c\u043e\u0442\u0440\u0443 \u0438 \u044d\u043a\u0441\u043f\u043e\u0440\u0442\u0443 \u0434\u0430\u043d\u043d\u044b\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0438 \u043d\u043e\u043c\u0435\u0440\u043e\u0432 \u043a\u0430\u0440\u0442 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438; \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u0439\u0442\u0435 \u043f\u0440\u0430\u0432\u0430 \u0434\u043e\u0441\u0442\u0443\u043f\u0430 \u043f\u043e \u0440\u043e\u043b\u044f\u043c \u0438 \u043b\u043e\u0433\u0438 \u0430\u0443\u0434\u0438\u0442\u0430. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4846957550877-configuring-user-access-rights\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0430 \u043f\u0440\u0430\u0432 \u0434\u043e\u0441\u0442\u0443\u043f\u0430 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4846920531613-securing-your-data-in-altegio\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0417\u0430\u0449\u0438\u0442\u0430 \u0434\u0430\u043d\u043d\u044b\u0445 \u0432 Altegio<\/mark><\/a>.<\/li>\n\n\n\n<li>\u0417\u0430\u0449\u0438\u0442\u0430 \u0434\u0430\u043d\u043d\u044b\u0445 \u0438 \u0440\u043e\u043b\u0438: Altegio \u0432\u044b\u0441\u0442\u0443\u043f\u0430\u0435\u0442 \u0432 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0435 \u043e\u0431\u0440\u0430\u0431\u043e\u0442\u0447\u0438\u043a\u0430 (processor) \u0434\u0430\u043d\u043d\u044b\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432; \u0432\u0430\u0448 \u0431\u0438\u0437\u043d\u0435\u0441 \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u043a\u043e\u043d\u0442\u0440\u043e\u043b\u0435\u0440\u043e\u043c (controller). \u0421\u043c. \u0434\u043e\u043a\u0443\u043c\u0435\u043d\u0442\u044b \u043e \u043a\u043e\u043d\u0444\u0438\u0434\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438. <a href=\"https:\/\/alteg.io\/en\/info\/privacy\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041f\u043e\u043b\u0438\u0442\u0438\u043a\u0430 \u043a\u043e\u043d\u0444\u0438\u0434\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u0411\u044b\u0441\u0442\u0440\u044b\u0435 \u0441\u0446\u0435\u043d\u0430\u0440\u0438\u0438<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0421\u043a\u0438\u0434\u043a\u0430 \u043d\u0430 \u043f\u0435\u0440\u0432\u0443\u044e \u043e\u043d\u043b\u0430\u0439\u043d-\u0437\u0430\u043f\u0438\u0441\u044c (\u0442\u043e\u043b\u044c\u043a\u043e \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0438): \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u0435 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u043e\u0435 \u043f\u0440\u0438\u043c\u0435\u043d\u0435\u043d\u0438\u0435 = \u043f\u0435\u0440\u0432\u0430\u044f \u0437\u0430\u043f\u0438\u0441\u044c; \u043a\u0430\u043d\u0430\u043b = \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u043e\u0435 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u0430. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905807730461-discount-for-online-booking-automatic-application-of-promotion\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0410\u0432\u0442\u043e\u0441\u043a\u0438\u0434\u043a\u0430 \u043f\u0440\u0438 \u043e\u043d\u043b\u0430\u0439\u043d-\u0437\u0430\u043f\u0438\u0441\u0438<\/mark><\/a>.<\/li>\n\n\n\n<li>\u00ab\u041a\u0430\u0436\u0434\u044b\u0439 11-\u0439 \u0432\u0438\u0437\u0438\u0442 \u0431\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u043e\u00bb \u0431\u0435\u0437 \u043f\u043b\u0430\u0441\u0442\u0438\u043a\u0430: \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0438\u0442\u0435 Boomerangme; \u0438\u043c\u043f\u043e\u0440\u0442\u0438\u0440\u0443\u0439\u0442\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432; \u0432\u043a\u043b\u044e\u0447\u0438\u0442\u0435 \u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u044e \u0441 Altegio \u0434\u043b\u044f \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u043e\u0433\u043e \u043d\u0430\u0447\u0438\u0441\u043b\u0435\u043d\u0438\u044f \u0448\u0442\u0430\u043c\u043f\u043e\u0432 \u0437\u0430 \u0432\u0438\u0437\u0438\u0442\u044b. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/10285490507037-boomerangme-electronic-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u042d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0435 \u043a\u0430\u0440\u0442\u044b Boomerangme<\/mark><\/a>.<\/li>\n\n\n\n<li>\u0420\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0430\u044f \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430 \u00ab10% \u0441\u043a\u0438\u0434\u043a\u0430 + 5% \u043a\u0435\u0448\u0431\u044d\u043a\u00bb: \u0441\u043a\u0438\u0434\u043e\u0447\u043d\u0430\u044f \u0430\u043a\u0446\u0438\u044f \u0434\u043b\u044f \u043f\u0440\u0438\u0433\u043b\u0430\u0448\u0435\u043d\u043d\u043e\u0433\u043e, \u0431\u043e\u043d\u0443\u0441\u043d\u0430\u044f \u0430\u043a\u0446\u0438\u044f \u0434\u043b\u044f \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0442\u0435\u043b\u044f; \u043f\u0440\u043e\u0438\u043d\u0441\u0442\u0440\u0443\u043a\u0442\u0438\u0440\u0443\u0439\u0442\u0435 \u0430\u0434\u043c\u0438\u043d\u0438\u0441\u0442\u0440\u0430\u0442\u043e\u0440\u043e\u0432 \u0432\u0432\u043e\u0434\u0438\u0442\u044c \u0442\u0435\u043b\u0435\u0444\u043e\u043d \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0442\u0435\u043b\u044f \u043f\u0440\u0438 \u043e\u043f\u043b\u0430\u0442\u0435. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905865419293-referral-program\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0420\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u0430\u044f \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430<\/mark><\/a>.<\/li>\n\n\n\n<li>\u0417\u0430\u043d\u044f\u0442\u0438\u044f \u0442\u043e\u043b\u044c\u043a\u043e \u043f\u043e \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0430\u043c: \u0432\u043a\u043b\u044e\u0447\u0438\u0442\u0435 \u043e\u043f\u0446\u0438\u044e \u00ab\u0417\u0430\u043f\u0440\u0435\u0442\u0438\u0442\u044c \u043e\u043d\u043b\u0430\u0439\u043d-\u0437\u0430\u043f\u0438\u0441\u044c \u0431\u0435\u0437 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0430\u00bb \u0434\u043b\u044f \u0432\u044b\u0431\u0440\u0430\u043d\u043d\u044b\u0445 \u0443\u0441\u043b\u0443\u0433. <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/11867465100829-online-booking-with-membership\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041e\u043d\u043b\u0430\u0439\u043d-\u0437\u0430\u043f\u0438\u0441\u044c \u043f\u043e \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0443<\/mark><\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u041f\u043e\u043b\u0435\u0437\u043d\u044b\u0435 \u0441\u0441\u044b\u043b\u043a\u0438 (\u043e\u0444\u0438\u0446\u0438\u0430\u043b\u044c\u043d\u0430\u044f \u0434\u043e\u043a\u0443\u043c\u0435\u043d\u0442\u0430\u0446\u0438\u044f)<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b: <a href=\"https:\/\/alteg.io\/en\/loyalty-program\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/categories\/loyalty-programs\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0411\u0430\u0437\u0430 \u0437\u043d\u0430\u043d\u0438\u0439: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438<\/mark><\/a><\/li>\n\n\n\n<li>\u041a\u0430\u0440\u0442\u044b: <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905929408925-loyalty-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0421\u043f\u0438\u0441\u043e\u043a \u043a\u0430\u0440\u0442 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905960584861-issuing-loyalty-cards-to-clients\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0412\u044b\u043f\u0443\u0441\u043a \u043a\u0430\u0440\u0442<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905979818397-loyalty-cards-transactions\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0422\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0438\u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4906028682781-report-on-gift-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041e\u0442\u0447\u0435\u0442 \u043f\u043e \u043f\u043e\u0434\u0430\u0440\u043e\u0447\u043d\u044b\u043c \u0441\u0435\u0440\u0442\u0438\u0444\u0438\u043a\u0430\u0442\u0430\u043c<\/mark><\/a><\/li>\n\n\n\n<li>\u0410\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b: <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/11867465100829-online-booking-with-membership\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0417\u0430\u043f\u0438\u0441\u044c \u043f\u043e \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u0443<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4906136138397-memberships-import\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0418\u043c\u043f\u043e\u0440\u0442 \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u043e\u0432<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/18913774055069-creating-a-new-membership-type-and-enabling-auto-renewal\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0410\u0432\u0442\u043e\u043f\u0440\u043e\u0434\u043b\u0435\u043d\u0438\u0435 (\u0411\u0440\u0430\u0437\u0438\u043b\u0438\u044f)<\/mark><\/a><\/li>\n\n\n\n<li>\u042d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0435 \u043a\u043e\u0448\u0435\u043b\u044c\u043a\u0438: <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/14060859527965-digital-cards-from-loyalcards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">LoyalCards<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/10285490507037-boomerangme-electronic-cards\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">Boomerangme<\/mark><\/a><\/li>\n\n\n\n<li>\u0410\u043a\u0446\u0438\u0438 \u0438 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430: <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4905807730461-discount-for-online-booking-automatic-application-of-promotion\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0410\u0432\u0442\u043e\u0441\u043a\u0438\u0434\u043a\u0430 \u043f\u0440\u0438 \u043e\u043d\u043b\u0430\u0439\u043d-\u0437\u0430\u043f\u0438\u0441\u0438<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/14563473505181-promotional-section-within-online-booking-widget\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u041f\u0440\u043e\u043c\u043e-\u0431\u043b\u043e\u043a<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4903418881693-setting-the-integration-with-google-analytics\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0418\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u044f \u0441 GA4<\/mark><\/a> \u00b7 <a href=\"https:\/\/alteg.io\/support\/en\/knowledge-base\/4903410465437-description-of-events-for-analytics\/\"><mark style=\"color:#ffcb00\" class=\"has-inline-color\">\u0421\u043e\u0431\u044b\u0442\u0438\u044f \u0432\u0438\u0434\u0436\u0435\u0442\u0430<\/mark><\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0420\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e \u043f\u043e \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0432 Altegio: \u0441\u043a\u0438\u0434\u043a\u0438, \u0431\u043e\u043d\u0443\u0441\u044b, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u044b\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b, \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0435 \u043a\u0430\u0440\u0442\u044b \u0438 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430.<\/p>\n","protected":false},"author":14,"featured_media":19900,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[238],"tags":[],"class_list":["post-19897","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-support-ru"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"\u0420\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e \u043f\u043e \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0432 Altegio: \u0441\u043a\u0438\u0434\u043a\u0438, \u0431\u043e\u043d\u0443\u0441\u044b, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u044b\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b, \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0435 \u043a\u0430\u0440\u0442\u044b \u0438 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"tata.senay@gmail.com\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/alteg.io\/ru\/blog\/arhitektura-loyalnosti\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.8\" \/>\n\t\t<meta property=\"og:locale\" content=\"ru_RU\" \/>\n\t\t<meta property=\"og:site_name\" content=\"The Altegio Times - Altegio \u2013 Online Booking and Scheduling Software\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"\u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u043a\u0430\u0440\u0442\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0438 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u044c - The Altegio Times\" \/>\n\t\t<meta property=\"og:description\" content=\"\u0420\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e \u043f\u043e \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0432 Altegio: \u0441\u043a\u0438\u0434\u043a\u0438, \u0431\u043e\u043d\u0443\u0441\u044b, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u044b\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b, \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0435 \u043a\u0430\u0440\u0442\u044b \u0438 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/alteg.io\/ru\/blog\/arhitektura-loyalnosti\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2025-11-03T07:42:54+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2025-11-03T07:42:54+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"\u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u043a\u0430\u0440\u0442\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0438 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u044c - The Altegio Times\" \/>\n\t\t<meta name=\"twitter:description\" content=\"\u0420\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e \u043f\u043e \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0432 Altegio: \u0441\u043a\u0438\u0434\u043a\u0438, \u0431\u043e\u043d\u0443\u0441\u044b, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u044b\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b, \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0435 \u043a\u0430\u0440\u0442\u044b \u0438 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430.\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/arhitektura-loyalnosti\\\/#blogposting\",\"name\":\"\\u0410\\u0440\\u0445\\u0438\\u0442\\u0435\\u043a\\u0442\\u0443\\u0440\\u0430 \\u043b\\u043e\\u044f\\u043b\\u044c\\u043d\\u043e\\u0441\\u0442\\u0438 Altegio: \\u043f\\u0440\\u043e\\u0433\\u0440\\u0430\\u043c\\u043c\\u044b, \\u043a\\u0430\\u0440\\u0442\\u044b, \\u0430\\u0431\\u043e\\u043d\\u0435\\u043c\\u0435\\u043d\\u0442\\u044b \\u0438 \\u043e\\u0442\\u0447\\u0435\\u0442\\u043d\\u043e\\u0441\\u0442\\u044c - The Altegio Times\",\"headline\":\"\\u0410\\u0440\\u0445\\u0438\\u0442\\u0435\\u043a\\u0442\\u0443\\u0440\\u0430 \\u043b\\u043e\\u044f\\u043b\\u044c\\u043d\\u043e\\u0441\\u0442\\u0438 Altegio: \\u043f\\u0440\\u043e\\u0433\\u0440\\u0430\\u043c\\u043c\\u044b, \\u043a\\u0430\\u0440\\u0442\\u044b, \\u0430\\u0431\\u043e\\u043d\\u0435\\u043c\\u0435\\u043d\\u0442\\u044b \\u0438 \\u043e\\u0442\\u0447\\u0435\\u0442\\u043d\\u043e\\u0441\\u0442\\u044c\",\"author\":{\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/author\\\/tata-senaygmail-com\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/alteg.io\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/16502-arhitektura-loyalnosti-editorial-v2.webp\",\"width\":1408,\"height\":768,\"caption\":\"\\u0410\\u0440\\u0445\\u0438\\u0442\\u0435\\u043a\\u0442\\u0443\\u0440\\u0430 \\u043b\\u043e\\u044f\\u043b\\u044c\\u043d\\u043e\\u0441\\u0442\\u0438 Altegio: \\u043f\\u0440\\u043e\\u0433\\u0440\\u0430\\u043c\\u043c\\u044b, \\u043a\\u0430\\u0440\\u0442\\u044b, \\u0430\\u0431\\u043e\\u043d\\u0435\\u043c\\u0435\\u043d\\u0442\\u044b \\u0438 \\u043e\\u0442\\u0447\\u0435\\u0442\\u043d\\u043e\\u0441\\u0442\\u044c\"},\"datePublished\":\"2025-11-03T07:42:54+00:00\",\"dateModified\":\"2025-11-03T07:42:54+00:00\",\"inLanguage\":\"ru\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/arhitektura-loyalnosti\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/arhitektura-loyalnosti\\\/#webpage\"},\"articleSection\":\"Customer Support, \\u041d\\u0435\\u043e\\u0431\\u044f\\u0437\\u0430\\u0442\\u0435\\u043b\\u044c\\u043d\\u043e\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/arhitektura-loyalnosti\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/alteg.io\\\/ru\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/category\\\/customer-support-ru\\\/#listItem\",\"name\":\"Customer Support\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/category\\\/customer-support-ru\\\/#listItem\",\"position\":2,\"name\":\"Customer Support\",\"item\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/category\\\/customer-support-ru\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/arhitektura-loyalnosti\\\/#listItem\",\"name\":\"\\u0410\\u0440\\u0445\\u0438\\u0442\\u0435\\u043a\\u0442\\u0443\\u0440\\u0430 \\u043b\\u043e\\u044f\\u043b\\u044c\\u043d\\u043e\\u0441\\u0442\\u0438 Altegio: \\u043f\\u0440\\u043e\\u0433\\u0440\\u0430\\u043c\\u043c\\u044b, \\u043a\\u0430\\u0440\\u0442\\u044b, \\u0430\\u0431\\u043e\\u043d\\u0435\\u043c\\u0435\\u043d\\u0442\\u044b \\u0438 \\u043e\\u0442\\u0447\\u0435\\u0442\\u043d\\u043e\\u0441\\u0442\\u044c\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/arhitektura-loyalnosti\\\/#listItem\",\"position\":3,\"name\":\"\\u0410\\u0440\\u0445\\u0438\\u0442\\u0435\\u043a\\u0442\\u0443\\u0440\\u0430 \\u043b\\u043e\\u044f\\u043b\\u044c\\u043d\\u043e\\u0441\\u0442\\u0438 Altegio: \\u043f\\u0440\\u043e\\u0433\\u0440\\u0430\\u043c\\u043c\\u044b, \\u043a\\u0430\\u0440\\u0442\\u044b, \\u0430\\u0431\\u043e\\u043d\\u0435\\u043c\\u0435\\u043d\\u0442\\u044b \\u0438 \\u043e\\u0442\\u0447\\u0435\\u0442\\u043d\\u043e\\u0441\\u0442\\u044c\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/category\\\/customer-support-ru\\\/#listItem\",\"name\":\"Customer Support\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/#organization\",\"name\":\"The Altegio Times\",\"description\":\"Altegio \\u2013 Online Booking and Scheduling Software\",\"url\":\"https:\\\/\\\/alteg.io\\\/ru\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/author\\\/tata-senaygmail-com\\\/#author\",\"url\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/author\\\/tata-senaygmail-com\\\/\",\"name\":\"tata.senay@gmail.com\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/arhitektura-loyalnosti\\\/#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/9d6ad3c7dcc3c749217c61117a73deefbf97a4d5a483fd054763a6b7ba8dc56a?s=96&d=mm&r=g\",\"width\":96,\"height\":96,\"caption\":\"tata.senay@gmail.com\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/arhitektura-loyalnosti\\\/#webpage\",\"url\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/arhitektura-loyalnosti\\\/\",\"name\":\"\\u0410\\u0440\\u0445\\u0438\\u0442\\u0435\\u043a\\u0442\\u0443\\u0440\\u0430 \\u043b\\u043e\\u044f\\u043b\\u044c\\u043d\\u043e\\u0441\\u0442\\u0438 Altegio: \\u043f\\u0440\\u043e\\u0433\\u0440\\u0430\\u043c\\u043c\\u044b, \\u043a\\u0430\\u0440\\u0442\\u044b, \\u0430\\u0431\\u043e\\u043d\\u0435\\u043c\\u0435\\u043d\\u0442\\u044b \\u0438 \\u043e\\u0442\\u0447\\u0435\\u0442\\u043d\\u043e\\u0441\\u0442\\u044c - The Altegio Times\",\"description\":\"\\u0420\\u0443\\u043a\\u043e\\u0432\\u043e\\u0434\\u0441\\u0442\\u0432\\u043e \\u043f\\u043e \\u043d\\u0430\\u0441\\u0442\\u0440\\u043e\\u0439\\u043a\\u0435 \\u043f\\u0440\\u043e\\u0433\\u0440\\u0430\\u043c\\u043c \\u043b\\u043e\\u044f\\u043b\\u044c\\u043d\\u043e\\u0441\\u0442\\u0438 \\u0432 Altegio: \\u0441\\u043a\\u0438\\u0434\\u043a\\u0438, \\u0431\\u043e\\u043d\\u0443\\u0441\\u044b, \\u0440\\u0435\\u0444\\u0435\\u0440\\u0430\\u043b\\u044c\\u043d\\u044b\\u0435 \\u043f\\u0440\\u043e\\u0433\\u0440\\u0430\\u043c\\u043c\\u044b, \\u0430\\u0431\\u043e\\u043d\\u0435\\u043c\\u0435\\u043d\\u0442\\u044b, \\u044d\\u043b\\u0435\\u043a\\u0442\\u0440\\u043e\\u043d\\u043d\\u044b\\u0435 \\u043a\\u0430\\u0440\\u0442\\u044b \\u0438 \\u0430\\u043d\\u0430\\u043b\\u0438\\u0442\\u0438\\u043a\\u0430.\",\"inLanguage\":\"ru\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/arhitektura-loyalnosti\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/author\\\/tata-senaygmail-com\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/author\\\/tata-senaygmail-com\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/alteg.io\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/16502-arhitektura-loyalnosti-editorial-v2.webp\",\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/arhitektura-loyalnosti\\\/#mainImage\",\"width\":1408,\"height\":768,\"caption\":\"\\u0410\\u0440\\u0445\\u0438\\u0442\\u0435\\u043a\\u0442\\u0443\\u0440\\u0430 \\u043b\\u043e\\u044f\\u043b\\u044c\\u043d\\u043e\\u0441\\u0442\\u0438 Altegio: \\u043f\\u0440\\u043e\\u0433\\u0440\\u0430\\u043c\\u043c\\u044b, \\u043a\\u0430\\u0440\\u0442\\u044b, \\u0430\\u0431\\u043e\\u043d\\u0435\\u043c\\u0435\\u043d\\u0442\\u044b \\u0438 \\u043e\\u0442\\u0447\\u0435\\u0442\\u043d\\u043e\\u0441\\u0442\\u044c\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/blog\\\/arhitektura-loyalnosti\\\/#mainImage\"},\"datePublished\":\"2025-11-03T07:42:54+00:00\",\"dateModified\":\"2025-11-03T07:42:54+00:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/#website\",\"url\":\"https:\\\/\\\/alteg.io\\\/ru\\\/\",\"name\":\"The Altegio Times\",\"description\":\"Altegio \\u2013 Online Booking and Scheduling Software\",\"inLanguage\":\"ru\",\"publisher\":{\"@id\":\"https:\\\/\\\/alteg.io\\\/ru\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>\u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u043a\u0430\u0440\u0442\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0438 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u044c - The Altegio Times<\/title>\n\n","aioseo_head_json":{"title":"\u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u043a\u0430\u0440\u0442\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0438 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u044c - The Altegio Times","description":"\u0420\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e \u043f\u043e \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0432 Altegio: \u0441\u043a\u0438\u0434\u043a\u0438, \u0431\u043e\u043d\u0443\u0441\u044b, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u044b\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b, \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0435 \u043a\u0430\u0440\u0442\u044b \u0438 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430.","canonical_url":"https:\/\/alteg.io\/ru\/blog\/arhitektura-loyalnosti\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/alteg.io\/ru\/blog\/arhitektura-loyalnosti\/#blogposting","name":"\u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u043a\u0430\u0440\u0442\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0438 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u044c - The Altegio Times","headline":"\u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u043a\u0430\u0440\u0442\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0438 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u044c","author":{"@id":"https:\/\/alteg.io\/ru\/blog\/author\/tata-senaygmail-com\/#author"},"publisher":{"@id":"https:\/\/alteg.io\/ru\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/alteg.io\/blog\/wp-content\/uploads\/2025\/11\/16502-arhitektura-loyalnosti-editorial-v2.webp","width":1408,"height":768,"caption":"\u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u043a\u0430\u0440\u0442\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0438 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u044c"},"datePublished":"2025-11-03T07:42:54+00:00","dateModified":"2025-11-03T07:42:54+00:00","inLanguage":"ru","mainEntityOfPage":{"@id":"https:\/\/alteg.io\/ru\/blog\/arhitektura-loyalnosti\/#webpage"},"isPartOf":{"@id":"https:\/\/alteg.io\/ru\/blog\/arhitektura-loyalnosti\/#webpage"},"articleSection":"Customer Support, \u041d\u0435\u043e\u0431\u044f\u0437\u0430\u0442\u0435\u043b\u044c\u043d\u043e"},{"@type":"BreadcrumbList","@id":"https:\/\/alteg.io\/ru\/blog\/arhitektura-loyalnosti\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/alteg.io\/ru\/#listItem","position":1,"name":"Home","item":"https:\/\/alteg.io\/ru\/","nextItem":{"@type":"ListItem","@id":"https:\/\/alteg.io\/ru\/blog\/category\/customer-support-ru\/#listItem","name":"Customer Support"}},{"@type":"ListItem","@id":"https:\/\/alteg.io\/ru\/blog\/category\/customer-support-ru\/#listItem","position":2,"name":"Customer Support","item":"https:\/\/alteg.io\/ru\/blog\/category\/customer-support-ru\/","nextItem":{"@type":"ListItem","@id":"https:\/\/alteg.io\/ru\/blog\/arhitektura-loyalnosti\/#listItem","name":"\u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u043a\u0430\u0440\u0442\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0438 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u044c"},"previousItem":{"@type":"ListItem","@id":"https:\/\/alteg.io\/ru\/#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/alteg.io\/ru\/blog\/arhitektura-loyalnosti\/#listItem","position":3,"name":"\u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u043a\u0430\u0440\u0442\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0438 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u044c","previousItem":{"@type":"ListItem","@id":"https:\/\/alteg.io\/ru\/blog\/category\/customer-support-ru\/#listItem","name":"Customer Support"}}]},{"@type":"Organization","@id":"https:\/\/alteg.io\/ru\/#organization","name":"The Altegio Times","description":"Altegio \u2013 Online Booking and Scheduling Software","url":"https:\/\/alteg.io\/ru\/"},{"@type":"Person","@id":"https:\/\/alteg.io\/ru\/blog\/author\/tata-senaygmail-com\/#author","url":"https:\/\/alteg.io\/ru\/blog\/author\/tata-senaygmail-com\/","name":"tata.senay@gmail.com","image":{"@type":"ImageObject","@id":"https:\/\/alteg.io\/ru\/blog\/arhitektura-loyalnosti\/#authorImage","url":"https:\/\/secure.gravatar.com\/avatar\/9d6ad3c7dcc3c749217c61117a73deefbf97a4d5a483fd054763a6b7ba8dc56a?s=96&d=mm&r=g","width":96,"height":96,"caption":"tata.senay@gmail.com"}},{"@type":"WebPage","@id":"https:\/\/alteg.io\/ru\/blog\/arhitektura-loyalnosti\/#webpage","url":"https:\/\/alteg.io\/ru\/blog\/arhitektura-loyalnosti\/","name":"\u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u043a\u0430\u0440\u0442\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0438 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u044c - The Altegio Times","description":"\u0420\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e \u043f\u043e \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0432 Altegio: \u0441\u043a\u0438\u0434\u043a\u0438, \u0431\u043e\u043d\u0443\u0441\u044b, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u044b\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b, \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0435 \u043a\u0430\u0440\u0442\u044b \u0438 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430.","inLanguage":"ru","isPartOf":{"@id":"https:\/\/alteg.io\/ru\/#website"},"breadcrumb":{"@id":"https:\/\/alteg.io\/ru\/blog\/arhitektura-loyalnosti\/#breadcrumblist"},"author":{"@id":"https:\/\/alteg.io\/ru\/blog\/author\/tata-senaygmail-com\/#author"},"creator":{"@id":"https:\/\/alteg.io\/ru\/blog\/author\/tata-senaygmail-com\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/alteg.io\/blog\/wp-content\/uploads\/2025\/11\/16502-arhitektura-loyalnosti-editorial-v2.webp","@id":"https:\/\/alteg.io\/ru\/blog\/arhitektura-loyalnosti\/#mainImage","width":1408,"height":768,"caption":"\u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u043a\u0430\u0440\u0442\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0438 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u044c"},"primaryImageOfPage":{"@id":"https:\/\/alteg.io\/ru\/blog\/arhitektura-loyalnosti\/#mainImage"},"datePublished":"2025-11-03T07:42:54+00:00","dateModified":"2025-11-03T07:42:54+00:00"},{"@type":"WebSite","@id":"https:\/\/alteg.io\/ru\/#website","url":"https:\/\/alteg.io\/ru\/","name":"The Altegio Times","description":"Altegio \u2013 Online Booking and Scheduling Software","inLanguage":"ru","publisher":{"@id":"https:\/\/alteg.io\/ru\/#organization"}}]},"og:locale":"ru_RU","og:site_name":"The Altegio Times - Altegio \u2013 Online Booking and Scheduling Software","og:type":"article","og:title":"\u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u043a\u0430\u0440\u0442\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0438 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u044c - The Altegio Times","og:description":"\u0420\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e \u043f\u043e \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0432 Altegio: \u0441\u043a\u0438\u0434\u043a\u0438, \u0431\u043e\u043d\u0443\u0441\u044b, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u044b\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b, \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0435 \u043a\u0430\u0440\u0442\u044b \u0438 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430.","og:url":"https:\/\/alteg.io\/ru\/blog\/arhitektura-loyalnosti\/","article:published_time":"2025-11-03T07:42:54+00:00","article:modified_time":"2025-11-03T07:42:54+00:00","twitter:card":"summary_large_image","twitter:title":"\u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u043a\u0430\u0440\u0442\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0438 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u044c - The Altegio Times","twitter:description":"\u0420\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e \u043f\u043e \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0432 Altegio: \u0441\u043a\u0438\u0434\u043a\u0438, \u0431\u043e\u043d\u0443\u0441\u044b, \u0440\u0435\u0444\u0435\u0440\u0430\u043b\u044c\u043d\u044b\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b, \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0435 \u043a\u0430\u0440\u0442\u044b \u0438 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430."},"aioseo_meta_data":{"post_id":"19897","title":null,"description":null,"keywords":null,"keyphrases":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_custom_url":null,"og_image_custom_fields":null,"og_custom_image_width":null,"og_custom_image_height":null,"og_video":null,"og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":true,"twitter_card":"default","twitter_image_type":"default","twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":null,"robots_max_videopreview":null,"robots_max_imagepreview":"large","tabs":null,"priority":null,"frequency":null,"local_seo":null,"created":"2026-06-18 21:46:31","updated":"2026-06-18 21:52:41","seo_analyzer_scan_date":"2026-06-18 21:52:41","primary_term":null,"og_image_url":null,"og_image_width":null,"og_image_height":null,"twitter_image_url":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"","isEnabled":true},"graphs":[]},"limit_modified_date":false,"ai":null,"breadcrumb_settings":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/alteg.io\/ru\/\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">\u203a<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/alteg.io\/ru\/blog\/category\/customer-support-ru\/\" title=\"Customer Support\">Customer Support<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">\u203a<\/span><span class=\"aioseo-breadcrumb\">\n\t\u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u043a\u0430\u0440\u0442\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0438 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u044c\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/alteg.io\/ru\/"},{"label":"Customer Support","link":"https:\/\/alteg.io\/ru\/blog\/category\/customer-support-ru\/"},{"label":"\u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u0443\u0440\u0430 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Altegio: \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b, \u043a\u0430\u0440\u0442\u044b, \u0430\u0431\u043e\u043d\u0435\u043c\u0435\u043d\u0442\u044b \u0438 \u043e\u0442\u0447\u0435\u0442\u043d\u043e\u0441\u0442\u044c","link":"https:\/\/alteg.io\/ru\/blog\/arhitektura-loyalnosti\/"}],"_links":{"self":[{"href":"https:\/\/alteg.io\/ru\/blog\/wp-json\/wp\/v2\/posts\/19897","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alteg.io\/ru\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alteg.io\/ru\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alteg.io\/ru\/blog\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/alteg.io\/ru\/blog\/wp-json\/wp\/v2\/comments?post=19897"}],"version-history":[{"count":0,"href":"https:\/\/alteg.io\/ru\/blog\/wp-json\/wp\/v2\/posts\/19897\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alteg.io\/ru\/blog\/wp-json\/wp\/v2\/media\/19900"}],"wp:attachment":[{"href":"https:\/\/alteg.io\/ru\/blog\/wp-json\/wp\/v2\/media?parent=19897"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alteg.io\/ru\/blog\/wp-json\/wp\/v2\/categories?post=19897"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alteg.io\/ru\/blog\/wp-json\/wp\/v2\/tags?post=19897"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}