{"id":146258,"date":"2025-03-06T16:03:06","date_gmt":"2025-03-06T16:03:06","guid":{"rendered":"https:\/\/support-landing.altegio.cloud\/support\/?post_type=docs&#038;p=146258"},"modified":"2025-07-22T09:31:15","modified_gmt":"2025-07-22T09:31:15","password":"","slug":"facebook-pixel-e-reserva-online-altegio","status":"publish","type":"docs","link":"https:\/\/alteg.io\/pt\/support\/knowledge-base\/facebook-pixel-e-reserva-online-altegio\/","title":{"rendered":"Facebook Pixel e Agendamento Online Altegio"},"content":{"rendered":"\n<p>Neste artigo, vamos gui\u00e1-lo pelo processo de configura\u00e7\u00e3o do Facebook Pixel para o seu widget de agendamento online Altegio e explicar os eventos que ele rastreia para an\u00e1lise detalhada.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Configurando o Facebook Pixel<\/strong><\/h4>\n\n\n\n<p>Para integrar o Facebook Pixel ao seu widget de agendamento&nbsp; online Altegio, siga estas etapas:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Obtenha o seu Pixel ID:<\/strong>\n<ul class=\"wp-block-list\">\n<li>Fa\u00e7a login na sua conta do Facebook Business Manager.<\/li>\n\n\n\n<li>Navegue at\u00e9 a se\u00e7\u00e3o &#8220;Pixels&#8221; no Gerenciador de Eventos.<\/li>\n\n\n\n<li>Copie o seu Facebook Pixel ID.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Insira o Pixel ID no Altegio:<\/strong>\n<ul class=\"wp-block-list\">\n<li>Acesse sua conta no Altegio.<\/li>\n\n\n\n<li>Nas configura\u00e7\u00f5es do widget, encontre a se\u00e7\u00e3o para adicionar o seu Facebook Pixel ID.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69deb8b9dd23a&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69deb8b9dd23a\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"326\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/alteg.io\/support\/wp-content\/uploads\/2025\/03\/Screen-Shot-2025-03-06-at-20.00.54-1024x326.png\" alt=\"\" class=\"wp-image-146261\" srcset=\"https:\/\/alteg.io\/support\/wp-content\/uploads\/2025\/03\/Screen-Shot-2025-03-06-at-20.00.54-1024x326.png 1024w, https:\/\/alteg.io\/support\/wp-content\/uploads\/2025\/03\/Screen-Shot-2025-03-06-at-20.00.54-300x95.png 300w, https:\/\/alteg.io\/support\/wp-content\/uploads\/2025\/03\/Screen-Shot-2025-03-06-at-20.00.54-768x244.png 768w, https:\/\/alteg.io\/support\/wp-content\/uploads\/2025\/03\/Screen-Shot-2025-03-06-at-20.00.54-360x115.png 360w, https:\/\/alteg.io\/support\/wp-content\/uploads\/2025\/03\/Screen-Shot-2025-03-06-at-20.00.54.png 1376w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Ap\u00f3s inserir o Pixel ID, a integra\u00e7\u00e3o estar\u00e1 completa e seu widget come\u00e7ar\u00e1 a enviar dados para o Facebook para an\u00e1lise e retargeting.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Eventos rastreados pelo Facebook Pixel<\/strong><\/h4>\n\n\n\n<p>Ap\u00f3s configurar o Facebook Pixel, ele come\u00e7ar\u00e1 a rastrear v\u00e1rios eventos relacionados ao seu widget de agendamento online. Esses eventos ajudam a entender o comportamento do usu\u00e1rio e a melhorar seus esfor\u00e7os de marketing.<\/p>\n\n\n\n<p>Para uma lista detalhada de eventos e descri\u00e7\u00f5es, consulte o artigo separado <strong>\u201cDescri\u00e7\u00e3o dos eventos para an\u00e1lise.\u201d<\/strong><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Como usar os dados<\/strong><\/h4>\n\n\n\n<p>Os dados coletados pelo Facebook Pixel ajudam voc\u00ea a:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Rastrear taxas de convers\u00e3o de an\u00fancios para agendamentos.<\/li>\n\n\n\n<li>Fazer retargeting de clientes que abandonaram o processo de agendamento.<\/li>\n\n\n\n<li>Otimizar campanhas publicit\u00e1rias com base nas a\u00e7\u00f5es dos usu\u00e1rios em seu site.<\/li>\n<\/ul>\n\n\n\n<p>Ao utilizar esses dados, voc\u00ea pode melhorar suas estrat\u00e9gias de marketing e obter insights mais profundos sobre o comportamento dos clientes.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Neste artigo, vamos gui\u00e1-lo pelo processo de configura\u00e7\u00e3o do Facebook Pixel para o seu widget de agendamento online Altegio e explicar os eventos que ele rastreia para an\u00e1lise detalhada. Configurando o Facebook Pixel Para integrar o Facebook Pixel ao seu widget de agendamento&nbsp; online Altegio, siga estas etapas: Ap\u00f3s inserir o Pixel ID, a integra\u00e7\u00e3o&hellip; <a class=\"more-link\" href=\"https:\/\/alteg.io\/pt\/support\/knowledge-base\/facebook-pixel-e-reserva-online-altegio\/\">Continue reading <span class=\"screen-reader-text\">Facebook Pixel e Agendamento Online Altegio<\/span><\/a><\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"footnotes":""},"doc_category":[350],"doc_tag":[1795,2077,1615],"class_list":["post-146258","docs","type-docs","status-publish","hentry","doc_category-configuracoes-de-reserva-online","doc_tag-analise-pt-br","doc_tag-integracoes-pt-br","doc_tag-reserva-online-pt-br","entry"],"aioseo_notices":[],"year_month":"2026-04","word_count":271,"total_views":"106","reactions":{"happy":"0","normal":"0","sad":"0"},"author_info":{"name":"lilit.m@alteg.io","author_nicename":"lilit-malteg-io","author_url":"https:\/\/alteg.io\/pt\/author\/lilit-malteg-io\/"},"doc_category_info":[{"term_name":"Configura\u00e7\u00f5es de reserva online","term_url":"https:\/\/alteg.io\/pt\/support\/knowledge-base\/categories\/configuracoes-de-reserva-online\/"}],"doc_tag_info":[{"term_name":"An\u00e1lise","term_url":"https:\/\/alteg.io\/pt\/support\/knowledge-base\/docs-tag\/analise-pt-br\/"},{"term_name":"Integra\u00e7\u00f5es","term_url":"https:\/\/alteg.io\/pt\/support\/knowledge-base\/docs-tag\/integracoes-pt-br\/"},{"term_name":"Reserva Online","term_url":"https:\/\/alteg.io\/pt\/support\/knowledge-base\/docs-tag\/reserva-online-pt-br\/"}],"knowledge_base_info":[],"knowledge_base_slug":[],"_links":{"self":[{"href":"https:\/\/alteg.io\/pt\/support\/wp-json\/wp\/v2\/docs\/146258","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alteg.io\/pt\/support\/wp-json\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/alteg.io\/pt\/support\/wp-json\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/alteg.io\/pt\/support\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/alteg.io\/pt\/support\/wp-json\/wp\/v2\/comments?post=146258"}],"version-history":[{"count":2,"href":"https:\/\/alteg.io\/pt\/support\/wp-json\/wp\/v2\/docs\/146258\/revisions"}],"predecessor-version":[{"id":146330,"href":"https:\/\/alteg.io\/pt\/support\/wp-json\/wp\/v2\/docs\/146258\/revisions\/146330"}],"wp:attachment":[{"href":"https:\/\/alteg.io\/pt\/support\/wp-json\/wp\/v2\/media?parent=146258"}],"wp:term":[{"taxonomy":"doc_category","embeddable":true,"href":"https:\/\/alteg.io\/pt\/support\/wp-json\/wp\/v2\/doc_category?post=146258"},{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/alteg.io\/pt\/support\/wp-json\/wp\/v2\/doc_tag?post=146258"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}